After Chris created the first trademark of Levi's jeans, the United States and Britain took a photo together.

With the introduction of other attractive denim brands, they became popular in the United States.

China, Europe and even the whole world are leading the fashion trend.

Father of jeans-Levi's trademark. The center of the standard is decorated with golden pictures.

Dark blue triangles and sky blue diamonds are interspersed with each other, which is meaningful and seems to make people

Bring back the past. 1853, a gold mine was discovered in California, USA.

All over the world flocked here, forming a gold rush for a while. Textile business.

The young Jewish businessman Levi Strauss had a brainwave and decided

Hundreds of trousers made of unsalable canvas were sold to gold mines and were unexpectedly welcomed.

Welcome to visit. The world's first canvas overalls were born. For practical purposes, he changed

Indigo denim was used and its own name "Levi's" was used as a brand.

Levi's brand accumulated his wealth, but gave this pair of pants.

"Jeans are considered to be the works of movie stars. From the 1930s to the 1950s.

In a generation, male movies in Hollywood in the United States showed the cowboy life of shepherds in the western United States.

The use of these pants in the film not only creates a hard and rough life.

Tone also shapes jeans into a romantic man image. There are cowboys in American movies.

King roy rogers showed the cowboys in the American West to the fullest.

Since then, jeans have come out of the tooling and been interpreted as a fashionable modern clothing model.

And became the representative of American clothing culture in the mid-20th century, and young people put him in the film.

Wearing jeans in China is the pursuit of fashion.

American cowboy brand-Li trademark. Logo is concise and clear, giving people.

More thinking space was written by Henry David Leigh of the United States in 1889.

Lee brand is produced and sold by H D Lee Company. Its main contribution

In order to break the monopoly of men's jeans, women's jeans were introduced at 1949.

Pants set off a wave of women wearing jeans.

1997 Lee company's Guinness record of 23 meters long Lee 10IZ.

China people feast their eyes on the giant jeans displayed in Beijing and Shanghai.

British cowboy brand-Lee Cooper trademark. 1908 was founded in Britain.

Lee Cooper brand of London, China is the predecessor of European cowboy. In the second world

He made uniforms for the Royal Air Force in World War II and Lee Cooper after the war.

It has developed into one of the largest garment factories in Britain. For a hundred years,

Lee Cooper maintained the original style of jeans in 2006, and constantly introduced new styles.

Create a natural effect that is worn and mottled, lasting, and concurrent with tradition and modernity.

The sense of design is integrated, leading people to an open-minded and optimistic environment with color regression.

Boundaries present a lasting aesthetic feeling.

In the early 1990s, Lee Cooper was the first European cowboy product.

Brand landing in Beijing, bringing a fresh wind to the cowboy market in China, to China.

In China, people broke through the physical limitations and fully enjoyed the feeling of European customs.

Tune. The British Lee Cooper denim brand with a history of more than 90 years, its products

It has been sold in more than 70 countries and regions around the world.

In the past 100 years, cowboy has become a fashion trend as a fashion.

Clusters of gorgeous waves. Subtle changes in old texture and color after grinding and washing.

Change reflects the rough and bold return to nature; Tight geometric tailoring super

Everything exquisite makes people more chic and energetic.

Classic style of jeans

The so-called first pair of jeans is not what we think it is natural.

Even the name "jeans" began in the 1960s.

It was officially adopted by Levi's Company, and here we might as well take jeans as the originator of Levi's Company.

Taking the classic 50 1 jeans as an example, this paper traces the changes of jeans from birth to classic.

move

1855 The earliest jeans only had back pockets, but no York.

1872, metal rivets are used to strengthen the stressed parts of jeans.

1873 jeans changed from gray to indigo blue. The back pocket is decorated with orange double arch stitches.

1886, the pattern of waist tag changed from a dwarf to two horses.

1890 plus a watch bag with a back York.

1905 plus the second back pocket, so far jeans have fixed five pockets.

In 1922, a belt ring is added to the belt.

After 1937, the rivets in the back package are hidden inside.

194 1 The riveting needle on the lower part of the front placket of jeans was cancelled.

During World War II, the bow of the back waist and the rivet of the watch pocket were removed, and the double arch seam of the back pocket was replaced by a printed similar pattern.

The logo on the button is "L.S. &; Replace it with laurel leaves.

The wartime rationing system ended at 1947, and the arch needle reappeared.

1950 in order to conform to the fashion, the trouser legs were cut into thinner styles.

The first batch of 50 1 zipped jeans was put into production in 1955.

1959 developed pre-shrunk jeans.

1966, use short bar stitch instead of rivet to fix the corner of the back pocket.

197 1, the capital "LEVI'S" on the red sign is changed to lowercase "Levi's".

1983 due to the improvement of the loom, the width of the door widened and red trousers disappeared.