Editor? /? Niujishang

Design? /? Du? triumphant

Source? /? Autonews, Daimler, Reuters, anonymous author, Edward? taylor

Nissan165438+1October 12 announced its operating conditions in the third quarter of 2020, and lowered its annual operating loss forecast by 28%, mainly due to the company's restructuring efforts and better-than-expected sales performance. ?

Nissan Motor Co., Ltd. said that the operating loss for the fiscal year ending March 365,438+0 will be 340 billion yen (RMB 265,438+05 billion), compared with the previous estimated loss of 470 billion yen (RMB 29.7 billion). ?

Sales in the third quarter decreased by 27% to 1.9 trillion yen (11200 million yuan). The operating loss was 4.8 billion yen (RMB 300 million), compared with a profit of 30 billion yen (RMB 654.38+0.9 billion) in the same period last year, after the sales volume declined due to the COVID-19 epidemic. ?

Previously, Daimler also announced its third-quarter results as of September 30, 2020 on 10/October 22. Sales and income also decreased compared with the same period of last year, but profits increased, because the sales of luxury brand cars were less affected by the epidemic. ?

In the third quarter, the total sales volume of Durham Group decreased by 8% to 772,700 vehicles, and its revenue decreased by 7% to 40.3 billion euros (RMB 3 1.5 1 billion yuan). In the same period last year, it was 839,300 vehicles and 43.3 billion euros (338.5 billion yuan) respectively. ?

The net profit reached 26,543.8+0.58 billion euros (RMB 65.438+0.69 billion yuan), a year-on-year increase of 65,438+0.09%. ?

Key figures reflect good performance, based on constantly improving market and strong products, as well as diligent cost discipline and extensive cash protection measures. ?

Nissan reduces production capacity and Daimler reduces scale?

Facing the aging product lineup and sales-oriented strategy, Nissan launched a radical turnaround plan six months ago to get rid of Carlos ghosn, the former chairman 20 18 1 1 month ago. The storm caused by Ghosn's arrest). ?

Nissan said in May that in order to further update its aging product line, it would launch 12 new cars in the next 18 months. The company plans to cut production capacity and vehicle number by 20%, and no longer pursue sales growth to get rid of the legacy of Ghosn era. ?

Bloomberg intelligence analyst Tatsuo? Yoshida) said: "Other automakers are recovering, but Nissan's recovery is weak." ?

Daimler CEO Kang Song Lin (Ola? Kaellenius) also said that within five years, Daimler will become a smaller company, focusing on obtaining regular income through software-based services. In the era of electric cars and self-driving cars, Mercedes-Benz is seeking to redefine luxury goods. ?

"In the next five years, we will become a smaller company." Kang 12 said in a program in Reuters. He said: "As far as the power system is concerned, our industrial footprint will undergo fundamental changes." ?

Daimler turns to digital services and Nissan aims at online sales?

Reducing the size of Daimler also meets the needs of the new era. In this new era, luxury goods are no longer defined by luxury and excess, but by sustainability and efficiency. ?

"There is no doubt that we think this product should leave a smaller footprint on the earth. This is part of the promise of modern luxury goods. " Kang said to me.

Mercedes-Benz is using its Formula One team's engineering expertise to build an electric car EQXX, with the goal of becoming the most efficient car, which can transport passengers from Stuttgart, Germany to Marseille, France through one-time charging. ?

Kang Song Lin said: "This is a pre-development project that introduces new technologies." ?

Daimler also hopes to provide customers with new digital services, so that when the new car operating system is launched in 2024, it can make money from new recurring sources of income such as assisted driving functions and infotainment services. ?

Kang Song Lin said: "Just like the iPhone." He explained that new services and functions can be realized through new software updates. ?

"You can add something," he said. "This is the beauty of it." ?

Nissan focuses on online sales. On June 5438+02, Nissan Chief Operating Officer Ashwani Gupta (Ashwani? Gupta) said that as part of its slimming efforts, Nissan will turn to online sales on a global scale, as more and more companies seek to re-evaluate the retail space after the COVID-19 epidemic. ?

Nissan raised its annual global car sales forecast from the previous 4,654.38+0.3 million to 4,654.38+0.7 million, but this is still lower than last year.

The bad news for workers is that unemployment is inevitable.

Nissan's restructuring plan calls for about 6.5438+0.4 million layoffs worldwide, higher than the 6.5438+0.25 million announced a year ago. ?

Nissan President Uchida Cheng (Makoto? Uchida) said at the press conference of 5438+065438+ 10/2 in June that the company must restore the confidence of suppliers and distributors. "I am committed to building a model that reflects the spirit of Nissan." He said. ?

"Although we may have raised our financial forecast, the reality is that we still have a lot of deficits." Uchida said. "We need to maintain the current momentum and prove that we can do better."

At present, Durham is accelerating its plan to transform into areas other than fuel-engine vehicles, which will also lead to unemployment. Some jobs will disappear, because it takes less time to make an electric car than to make a traditional gasoline or diesel car. ?

Analysts at ING believe that this is because the battery and motor of electric vehicles have only 200 parts, while the internal combustion engine and transmission have at least 65,438+0,400 parts. ?

Kang Song Lin said that giving up fossil fuels requires automakers to double their efficiency, so that they can free up resources to produce electric cars and self-driving cars. ?

He explained: "We are recruiting many new software engineers and experts in battery chemistry and electrification." ?

Two major automobile manufacturers, all looking at China?

In order to invest in digital technology, Daimler plans to use the growth of China market to produce new models. Mercedes-Benz believes that China market is the most potential market for growth in the next 10 year. ?

"If we have a single model in China that reaches a considerable scale ... it is possible." Kang Song Lin said that although the localization of new models has not yet been decided. "It depends on the development of the market." ?

Nissan President Uchida said in September that if the current momentum continues, he predicted that Nissan would return to profitability in 20021year due to the rebound of demand in China. ?

Nissan is focusing on sales in China and the United States, and reducing its business in Europe. The company closed its factory in Barcelona, Spain.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.