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What is the poster on the details page? What does the poster owner do on the details page?
What is a detail page? How to do the details page? 1, do a good job in market research: determine what buyers should pay attention to when buying such goods. The easiest way is to look at the comments on the competing products and see what the buyers say in the comments, especially when they have bad reviews. When you make your own detail page, you should optimize the good places and clearly show the points in the bad reviews. 2, determine the baby positioning: find out what kind of consumer groups you sell the baby for, so as to determine which advantages to enlarge, such as price, style, quality and so on. 3. Determine the design order of detail pages: first arouse the interest of buyers, then stimulate the needs of potential users, then gain the trust of buyers, and finally make decisions for buyers. 4. Make a detail page: determine the design elements, including color matching, font, copy, composition and style. Take out creative scene posters to attract buyers' attention; Then the first three screens give the selling points, functions and effects of the product, so that buyers can clearly understand the advantages of the product; Give basic information such as product parameters and materials. If you are willing to do it, you can put a comparison chart of competing products; Then the model diagram, scene diagram and detail diagram are given. Finally, release the additional service information of the store, such as after-sales guarantee, logistics, freight insurance and so on. There are many tools for making detail pages now, such as ps, the first one who knows the design, and recommends template modification. Those who don't know art can try barter, upload a picture package and then select a template to automatically generate the main picture of the poster on the details page. How to make a good master map must be a beautiful, realistic and purchase-driven map, which basically consists of three parts: background, product and copy.

1, main picture background: Because the main picture of my store is displayed on the same page with many competing products at the same time, a good background attracts the attention of users at once. Generally, it is divided into solid color background and environmental background, which requires sellers to pour a lot of click probability points. Of course, the background of the baby's main picture should be consistent with the product itself, and don't grandstanding for the sake of highlighting. Green mountains and green waters are suitable for organic food marketing, and it will be self-defeating when used in electronic products. 2. Product drawing: The product drawing is the core of the three elements of the main drawing, and it must be clear. The product drawing is generally centered in the main drawing. 3. Copywriting: First, the proportion of copywriting should not exceed 30%, followed by the beauty of copywriting. Whether to add text varies by product. Functional attributes that cannot be displayed by pictures can be explained by concise copywriting, such as electronic products. Functional products; However, the clothing category mainly depends on the style, and the pictures can be displayed intuitively. Usually, you don't need to add a copy to a picture. But copywriting has the function of refining selling points and pain points. If you are confident enough about your product, you must state the price. If there are similar special additional services such as three-day direct service and upstairs delivery, they should be highlighted in the copy. Be careful not to have too many pictures in the copy, and don't think that one picture can express everything, which will be counterproductive. Taobao storefront decoration, what is the role of the poster of the default baby classification details page? Generally, the posters on the baby category page and the details page are best-selling, promotional, preferential and attractive in the store, so that buyers can see these promotional products when choosing other products and reading descriptions, which will increase the jump rate of specialty store. This is quite necessary. I do this mainly to find an enterprise service, and then pay after delivery.