In 2007, Merlot's new series products were grandly listed, which started Merlot's "beautiful journey".

In 2008, "Merlot" decided to enter the online sales platform and face customers directly to benefit customers.

In 2008, Melody set up official website "Melody Alibaba Flagship Store" on Ali sales platform.

From June 5438 to October 2008 10, Melody established the first official online store "Huaxia Yongsheng" on Taobao retail platform.

From June 5438 to October 2009, Melody opened the official online shop "Beautiful water sprite" in Taobao.

In March 2009, in the same year, Melody opened an official online store "Melody O" in Taobao.

Brand strategy stage (2007-2009)

Features: mainly engaged in essential oil products, produced a series of high-quality essential oils, opened the consumer market, and made customers familiar with Merlot brand. At the same time, it has also explored and accumulated rich experience in enterprise management, laying a solid foundation for future development.

20 10 August, Merlot entered Taobao Mall and competed with many internationally renowned brands.

20 10 In August, Melody made persistent efforts and opened the official online shop "Demon Alliance".

20 10 10 in order to meet the needs of more customers, a wholesale store "Huikangtang Taobao Store" was opened in Taobao.

Diversification strategy stage (2009-20 1 1 year)

Features: from one product series to multiple product series, from skin care products to skin care and health care fields, such as multifunctional health tea series. The expansion of the development zone has opened up more consumer groups.

20 1 1 year 1 1 month In order to let more people know about Merlot, a "Merlot Pat Flagship Store" was set up on the retail platform in Paipai.com.

June 20 12, the fruit tea gift box set "fresh" was launched. In order to meet the needs of visiting relatives and friends during the Dragon Boat Festival, Merlot Yates launched a series of fruit tea gift boxes. Once launched, it sold out because of its chic and generous packaging and fashionable and healthy way.

September, 20 12, Merlot pursued excellence unremittingly. After the Dragon Boat Festival, the petal-shaped packaging was redesigned, with more refined and elegant appearance and more abundant tea varieties.

National strategic stage (20 1 1 year-present)

Features: The products are sold in batches to the markets of major economic regions in China, and we have established our own national distributor network and after-sales service network. Merlot brand has gained a certain popularity, credibility and reputation. By 20 12, there have been more than 300 operating agents, which is enough to show that Melo brand has been gradually recognized by the public.

The launch of many fine series such as essential oil, fruit tea and health tea has been accepted by the public and occupied a certain position in their respective market segments. All these have become the driving force of Milla Asia's continuous pursuit and progress. After several years of continuous exploration, Milla Ya decided to put the brand into the physical market on 20 12, so that consumers can buy Milla Ya's products more conveniently and quickly, and more people can be familiar with Milla Ya.

Melaleuca takes "promoting human health and beauty with scientific and technological strength and all-round service" as its core goal, and hopes that through Melaleuca's products, later professional services and unremitting efforts, skin and body will be reborn, and external beauty and internal health will be naturally and permanently cast without relying on external decoration.