First, corporate culture has a guiding function. The so-called guidance function is to guide the leaders and employees of enterprises through it. The guiding function of corporate culture is mainly reflected in the following two aspects.
1. Guidance of management philosophy and values
Business philosophy determines the way of thinking and the rules for dealing with problems, guides operators to make correct decisions and guides employees to engage in production and business activities scientifically. The enterprise's * * * same value concept stipulates the enterprise's value orientation, which enables employees to form a * * * understanding of things and have the same value goal. Leaders and employees of enterprises act for the value goals they set. American scholars thomas peters and George W. Robert Waterman pointed out in the book "Seeking Advantages" that "all the excellent companies we have studied are well aware of what they stand for and have carefully established and formed the company's value standards. In fact, if a company lacks clear values or incorrect values, we doubt whether it is possible to achieve operational success. "
2. Enterprise goal guidance
Enterprise goals represent the direction of enterprise development. Without a correct goal, it is equivalent to losing the direction. A perfect corporate culture will set the development goal of the enterprise from reality and with a scientific attitude, which must be feasible and scientific. It is under the guidance of this goal that enterprise employees engage in production and business activities.
Second, the binding function of corporate culture. The binding function of corporate culture is mainly realized by perfecting management system and moral norms.
1. Constraints of effective rules and regulations
Enterprise system is one of the contents of enterprise culture. The enterprise system is the internal laws and regulations of the enterprise, and the enterprise leaders and employees must abide by and implement it, thus forming a binding force.
2. The constraints of moral norms
Ethics is to restrain the behavior of enterprise leaders and employees from the perspective of ethical relations. If people violate the requirements of moral norms, they will be condemned by public opinion and feel guilty psychologically. The ethical standard of "saving the world for health, striving for perfection, not being unfaithful and treating everyone equally" in Tongrentang Pharmacy restricts all employees to operate in strict accordance with the technological process, strict quality management and strict discipline.
Corporate culture. The Cohesive Function of Corporate Culture
Corporate culture is people-oriented and respects people's feelings, thus creating a harmonious atmosphere of unity, friendship and mutual trust within the enterprise, strengthening group consciousness and forming a strong cohesion and centripetal force among employees. * * * The same values form the same goals and ideals. Workers regard the enterprise as a body of the same destiny and their work as an important part of achieving the same goal. The whole enterprise keeps pace and forms a unified whole. At this time, "the factory prospers me and the factory declines me" has become the sincere emotion of employees, and "loving the factory as home" will become their practical action.
Fourth, the incentive function of corporate culture.
* * * The same values make every employee feel the value of his existence and behavior. The realization of self-worth is a satisfaction of people's highest spiritual needs, which will certainly form a strong incentive. In the people-oriented corporate culture atmosphere, leaders and employees, employees and employees care about and support each other. Especially the leaders' concern for workers, the trade union will feel respected and will naturally cheer up and work hard. In addition, the enterprise spirit and corporate image have a great incentive to employees, especially when the corporate culture is successfully built and has an impact on society, employees will have a strong sense of honor and pride, and they will redouble their efforts to safeguard the honor and image of enterprises with their own practical actions.
Verb (short for verb) adjustment function
Adjustment is adjustment and adaptation. It is inevitable that there will be some contradictions between various departments and employees of enterprises for various reasons, and self-regulation is needed to solve these contradictions; There will be disharmony and incompatibility between enterprises and the environment, customers, enterprises, countries and society, which also needs to be adjusted and adapted. Business philosophy and business ethics enable operators and ordinary employees to deal with these contradictions scientifically and consciously restrain themselves. The perfect corporate image is the result of these adjustments. The regulation function is actually a reflection of the dynamic role of enterprises. . .