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Why is the live broadcast of goods in online celebrities so hot?
Because the implementation effect is good! Now is the era of big data, and both e-commerce platforms and live broadcast platforms have comprehensive user shopping and big data preferences. What do you like, what do you want to buy, what price do you like ... it knows everything! So when you turn on the live broadcast, the platform will recommend the live broadcast of the products that you are most likely interested in, want to buy recently and are most likely to afford. Compared with traditional promotion methods and general e-commerce interaction methods, the advantages of live broadcast are obvious. This is one of the reasons why so many brands are willing to pay a high price to invite online celebrities to bring him goods.

Live selling goods integrates the whole process of product display, introduction, sales, ordering and logistics, and directly connects buyers and factories through network celebrity anchors, which is equivalent to completing the substitution of anchors for traditional commodity circulation channels and shortening intermediate links, so it often appears in the form of "the lowest price in the whole network"; In the face of trusted anchors, consumers need not hesitate to place orders for the most cost-effective products in one go. This is the problem. How do merchants find the goods given to them by online celebrities? In fact, the traditional delivery mode is not friendly to merchants, so we can also find a delivery platform for online celebrities to find cooperation.

Rice Baba breaks the traditional mode of carrying goods. Merchants only need to upload the product information to the platform, and the background data will match the product with the red man. Now, we have also developed Shashang Data and Tik Tok Store to create explosions for businesses in all directions. In this era when traffic is king, realizing cash is the most important thing. Merchants want to sell goods, and red people want to realize it. The combination of the two creates a win-win situation.