Feasibility analysis report of agricultural project [1]
I. Basic information
Seven-Star Lake in Chen Feng Village of Gaoer Township is like the Big Dipper, which is wonderfully distributed in Gaomushan, a provincial scenic spot in Pan 'an County, a leisure tourist resort in central Zhejiang Province, and is located in the southeast of the county seat, extending along the S40 provincial highway.
Adjacent to Xianju County, Taizhou City, surrounded by mountains, the mountains are undulating.
Main local specialties: dried bamboo shoots, mushrooms, Chinese herbal medicines, camellia oil, dried sweet potatoes, peppers, dried beans and pickles.
Convenient transportation, 50 kilometers away from Pan 'an County, 28 kilometers away from Shuangfeng Exit in expressway, Zhu Yong, and 2 hours' drive.
Nearby are the famous Goddess Palace in Gaomushan, the famous Du Fu Villa, Lingjiangyuan Drifting and Lingjiangyuan Farmhouse.
Its ecological attractions need to be developed.
The climate in this area belongs to subtropical monsoon climate, with mild climate and abundant rainfall. Due to the complex changes in the mountain, the terrain is undulating, the temperature difference between day and night is large, the wet, dry, cold and hot are obvious, and the sunshine is sufficient.
The average temperature is 18-22℃, the total annual sunshine reaches 1900 hours, the frost-free period is long, the summer is cool, the bamboo sea is continuous, the natural vegetation is rich, and the air is extremely fresh (the negative oxygen ion content per cubic centimeter is 58,000). This is an excellent summer resort.
Second, the planning basis:
1, location advantage.
Qixing Lake is close to the junction of two counties in Pan 'an Xianju, with convenient transportation and good economic foundation. Moreover, the permanent population of the two counties is more than 400,000, and the floating population is nearly 30,000. Backed by strong consumer groups, they can gradually drive the consumer groups with higher consumption levels in the Yangtze River Delta region.
2. Geographical advantages.
Qixing Lake is located at the southern foot of Gaomu, southeast of Pan 'an County, with an altitude of 900 meters. The area has a good natural environment and rich ecological vegetation. The main economic forests on the mountain are nearly ten thousand mu of Phyllostachys pubescens and thousands of mu of Magnolia officinalis.
There are almost 800 acres of barren hills in the core area, which is very suitable for developing aquaculture and planting.
The surrounding land resources that can be developed and utilized are abundant: the soil is acidic sandy soil and yellow clay, showing typical soil zonality characteristics, which is especially suitable for planting precious trees, such as Taxus mairei, a national first-class protected tree species.
3. Development advantages: Now the water, electricity and cable TV networks in nearby villages are covered by mobile communication networks, and cement roads run through them.
At present, the state has increased its policy support for the development of agricultural industrial chain. Provincial, municipal and county governments have issued preferential policies for agricultural development to support rural projects, which can form large-scale and market-oriented sustainable development. The development prospect of eco-agricultural projects is very broad, giving investors long-term rich returns.
The region can form a large-scale site of production base+company+production+farmer cooperation+deep processing+market sales+service, and the development trend of product brand has strong attraction, attracting scattered farmers around, which is conducive to the overall development of ecological agriculture projects.
4. Policy advantages.
With the implementation of Pan 'an County's strategy of building China into a leisure and health capital, there are many preferential policies to support the development of agriculture and rural economy, and the efforts to coordinate urban and rural development have obviously increased, which is in sync with the requirements of new rural construction and ushered in a rare period of development opportunities to accelerate development.
5. Market advantage.
The number of tourists visiting Pan 'an from Shanghai, Hangzhou, Wenzhou and Taizhou has increased rapidly, but the leisure and entertainment functions of leisure and holiday tourism have lagged behind. If we can improve the function, guide consumption and do a good job in scientific marketing, the target market has a lot of room for development.
Third, the construction ideas
This plan is based on agricultural resources, agricultural products and farming culture with tourism value, with planning, design and construction as the means, with the creation of modern management concepts as the carrier, with sightseeing, leisure, picking, shopping, tasting,
For the purpose of experiencing farming activities and recalling traditional farming culture, we should combine the construction of new countryside with the expression of traditional farm characteristics, combine agricultural production with tourism, highlight authenticity, avoid visual angle pollution, and pursue the harmony and unity between facilities and agricultural systems, ecosystems and human landscape systems.
Around the farmhouse activities, relying on agricultural cultural landscape, agricultural ecological environment, agricultural activities and traditional rural life and customs resources, we will provide tourists with free, natural, quiet, wild and novel new amusement spaces, and try our best to reflect the consumption mentality of returning to nature.
Form a new type of original ecological agricultural sightseeing, leisure and entertainment farm that integrates tourism, agricultural efficiency, ecological environment optimization and social and cultural functions.
Fourth, the construction content
1, construction of alpine vegetable planting park.
Around the existing mountainous areas, build a 50-mu vegetable planting field, adopt small border planting and standardized operation, and try to reflect the pastoral scenery;
Construction of 50 acres of croissant plantation; Construction of more than 50 acres of dehydrated vegetable production plantation, to achieve ecological standard vegetable production, processing and export base.
Build a 50-mu greenhouse anti-season vegetable plantation to provide fresh vegetables for the surrounding markets all the year round; Produce pollution-free food according to national standards; Reasonable collocation, and the introduction of new varieties and new technologies, four seasons production and four seasons sales, both ornamental and edible.
2. Construction of rare plant cultivation garden.
Transformation, upgrading and expansion of 200 mu vegetable planting base; Planting new and special seasonal fruits on the ground and green belts.
Try to blossom in three seasons and bear fruit in four seasons; More than100000 strains of yew. Taxus chinensis var. mairei was specially arranged around the plot and functional open space, and gradually formed a Taxus chinensis community. Mindray At the same time, it has the effect of greening and ornamental three-dimensional ecological park, and can also produce huge economic benefits in the long run.
3. Construction of cattle, sheep, chicken and fish breeding parks.
According to the cave topography, build seven mountain ponds and put in fish and other supporting production; Carry out house feeding and net breeding to combine meat with appreciation; In addition, 20 mu of special rare poultry breeding base, 10 mu of pheasant breeding area, 500 rabbits breeding area and other poultry breeding areas such as sheep and cattle will be built.
4. Support the construction of closed garden ecosystem of broad-leaved forest species.
According to the three-dimensional framework of agricultural development in mountainous areas, depending on the mountains, it is appropriate to raise and nurture ecological functions.
Relying on Qishantang, build a 200-mu plantation and build a landscape forest belt in the plantation; Transformation of 300 acres of mountain economic forest and ornamental forest belt, as far as possible to reflect the green shade in the mountains, green corridors in the road, clear water in the ditch, flowers, grass and trees in the garden.
5. Construction of leisure and sightseeing facilities.
Build a leisure hotel in the ecological park, which can accommodate about 200 people, and build a meeting room, ktv, restaurant, tea room and box.
Wholesale and retail shops for local products; Construction of two landmark gates, upgrading 1 full-time tourist road for 2km, and development of tourist stone climbing road for 3km; Build 2 parking lots and open a quiet pedestrian path for sightseeing;
Relying on Gaomushan Scenic Area, a landmark attic for climbing and viewing will be rebuilt along the way, and a rest pavilion will be built to form a natural landscape garden.
Construction management room, set up rock climbing, downhill, zip line, quality development, field survival, tent camping, simulated adventure and other projects, build tourist biogas public toilets, cleaning facilities, viewing facilities, and improve the identification system.
Build a number of rest pavilions, an open-air swimming pool and a standard fishing garden.
6. Supporting infrastructure construction.
Planning 5000 square meters of land, building deep processing plants for agricultural products and purchasing processing machinery; Waterway reconstruction of planting and breeding base, supplemented by water network; Laying street lamps; Strive to achieve complete facilities, complete functions, energy saving, high efficiency and recycling.
Through the implementation and construction of the eco-agricultural park, Qixing Lake will be gradually built into a distribution center for characteristic agricultural products in the second grade of high school and a photo base for displaying Pan 'an scenery.
Verb (abbreviation of verb) business philosophy
1, self-created Qixing Lake brand, taking this project as the leader, driving farmers to process snack foods such as dried sweet potatoes and dehydrated vegetables.
2. Sightseeing: Enjoy the unique ravine depth, steep peaks and steep slopes, continuous ridges and mountains around Gaomu Mountain, and enjoy the rural pastoral scenery, high mountains and flowing water and special farming.
Watch the sunrise in the morning, watch the sunset at night, watch the dense fog in the morning, listen to the wind at night, watch the azaleas in spring, avoid the heat in summer, enjoy autumn scenery in the mountain village, and hunt the wonders of the snowy area in winter.
You can also visit agricultural cultural exhibitions, look for cultural relics and learn about people's feelings, public opinions and folk customs.
3. Leisure: soak in mountain springs, swim, fish and enjoy the natural comfort.
4. Picking: According to different harvest seasons, guide and organize tourists to directly enter fields, greenhouses and gardens, and pick fresh fruits, seasonal vegetables and melons with baskets specially made by farmers.
Let tourists experience the joy of harvest and enjoy the mountain scenery, that is, increase their knowledge and feel the works.
Summer vacation attracts students to form a group to experience farm life.
5. Shopping: Use baskets, baskets and baskets of different shapes and specifications, and put miscellaneous grains, wild vegetables, vegetables, fruits, meat or specially processed cooked products into them for packaging.
And collect rural weaving, weaving, cutting and pasting, manual and other crafts, so that tourists can choose according to their preferences and abilities.
6. Taste: Taste the original vegetables and meat, farm rice wine, and farm specialty snacks, and launch a grand gathering of rural festivals according to farmers' customs, so that tourists can truly feel the enthusiasm and food culture of farmers.
7. Farming activities: According to the farming season, tourists are allowed to participate in paid farming activities, or they can directly lease the forest to tourists, and local farmers will take care of it, so that tourists can participate in the whole process of seasonal management, production, planting and harvesting.
We will hold a wide range of food, vegetable and fruit production competitions, livestock competitions and agricultural products trading activities, and attract farmers from surrounding towns and counties to participate in festival activities.
Feasibility analysis of intransitive verbs
1 adapts to the objective requirements of the optimization and adjustment of the tourism industry structure, is a new exploration of the transformation of tourism development forms, promotes the development of modern tourism and modern agriculture, and not only broadens the path of local tourism resources development,
Moreover, the organic combination of tourism, agriculture and new rural construction has accelerated the adjustment of local industrial structure, promoted and enriched the connotation of tourism, reduced the investment risk of tourism development and catered to the mass consumption psychology.
2. It can create employment opportunities and increase farmers' income.
Actively developing agricultural tourism can effectively increase the employment problem of rural labor force (every 1 employment opportunity in tourism will bring 5 employment opportunities in related industries) and expand the sales market of agricultural products.
Realizing the multi-project and multi-time value-added of agriculture has opened up a new way for the perfect combination of efficient ecological agriculture and tourism for traditional agriculture.
3. It can promote the local rural infrastructure construction.
The development of the project not only speeds up the process of infrastructure construction such as roads and improves the quality of life of the surrounding farmers, but also can realize the intercommunication of urban and rural information resources, speed up the renewal of ideas, improve quality and promote progress.
4, can strengthen the ecological environment protection and construction.
The means of production for developing agricultural tourism is a rural environment where local people live in harmony with nature. Therefore, it is of great significance to speed up ecological construction, mountain protection, standardized development and sustainable utilization of resources, which is conducive to promoting the sustainable development of local economy and society.
6. It can relieve the peak pressure of holiday tourism and promote urban and rural consumption.
It can not only effectively divert some tourists and drive nearby consumers, but also improve the experience quality of tourists and enrich the consumption and cultural life of urban and rural people.
7. Bottleneck that restricts the progress of this project: The current road can't meet the demand of tourist buses, which limits the reception capacity of the motorcade.
Seven. Investment estimation and benefit analysis
The goal of this planning, construction, design and construction cycle is to lay the foundation in three years, scale in five years and become a star in ten years.
The pre-planned investment is/kloc-0.00 million yuan, the accumulated investment in five years is 50 million yuan, and the long-term planned investment is/kloc-0.00 million yuan.
After the completion of the project, the annual net profit can reach more than 5 million yuan, and the initial investment cost can be recovered in 5 years, forming a rolling development trend.
If it is put into operation gradually during the construction period, the cost recovery period can be shortened.
It is estimated that the annual income in the best peak period can reach more than 8 million yuan.
Therefore, this project has a broad market prospect and three economic, social and ecological benefits. This is a win-win road for investors and local farmers to get rich together.
Eight. Implementation measures
1 depends on the strong leadership of the government.
The foundation of this project is the demonstration of eco-agriculture development, so it is necessary to increase support for projects such as exhibition halls of agriculture, forestry, water, animal husbandry and farm tools, and incorporate this project into the pilot project of new rural construction to give financial support.
2. Broaden financing channels and speed up the development process through cooperation, equity participation and bank loans.
3. Government support.
The development of ecological agriculture should pay attention to integrity. Therefore, it is necessary to request the county and township governments and relevant units to give necessary guidance and help in policy handling, license handling, project planning, land transfer or lease contracting, power and other infrastructure construction and various constructions of scenic spots and parks.
Accelerate the transformation of surrounding villages and passages, intensify construction and promote the implementation of the project.
4. Innovate management and improve efficiency.
Combined with market demand, it will be implemented in stages, gradually improved and developed on a moderate scale.
And adhere to the principle of ecological priority, economy and convenience, to achieve a beautiful environment, thoughtful service, improve taste, attract and retain businesses and consumers.
5. Strengthen management.
First, change ideas, unify thoughts, and correctly understand agricultural tourism.
The second is rational planning and scientific and standardized development.
Third, carefully design agricultural tourism products and highlight their characteristics.
Fourth, we should strengthen fire safety and health work in development.
The fifth is to do a good job in promotion.
Sixth, it is necessary to strengthen learning, cultivate and introduce agricultural technology and management talents and tourism management service talents.
Concluding remarks
This plan was drawn up according to the owner's idea after the owner with investment intention visited more than 2000 mu of Qixing Lake Mountain and surrounding villages on the spot.