What is the first step in the product investment planning process? Set goals. First determine the target core. As long as all our work is aimed at the target core, the effect will be obvious.
Determining the goal includes three aspects:
First, what is the goal to be achieved;
Second, what is all the follow-up work around the goal;
Third, whether the goal has been achieved.
Second, collect all kinds of information extensively.
The second step of the product investment planning procedure is to collect information extensively and in large quantities to obtain intelligence.
When collecting data, we should grasp the following points:
First, pay attention to the pertinence and universality of information.
Second, we should pay attention to improving the means of collecting data and obtaining information. We should try to collect information through various advanced means.
Third, deal with information in time and improve the ability of information integration.
Third, formulate a number of product investment planning programs.
Making product investment promotion plan is an important procedure for ppt planning of product investment promotion plan, because the quality of the plan directly affects the subsequent procedures and investment promotion effect.
Two factors should be considered when making the product investment promotion model plan:
First, the feasibility of the scheme,
The second is the selectivity of the scheme.
Fourth, compare and choose various schemes.
The product investment planning scheme has come out. How to compare and choose the best product investment promotion implementation scheme?
First of all, we should consider whether the product investment planning scheme is consistent with the long-term strategic goal of our investment promotion work.
Second, we should choose the scheme with higher success rate.
Third, we should choose a scheme with relatively low cost and good effect. The costs here include not only investment costs, but also time costs and human resources costs.
Fourth, the implementation plan
After the scheme is selected, the implementation process must abide by the procedures, principles and operation methods formulated in the original scheme, and the implementation details of the scheme shall not be changed at will. It is best to focus on the implementation of the plan over a period of time. In the process of implementation, we should strengthen communication and reach an agreement, in order to play the biggest goal of the investment promotion plan.
Follow-up and feedback after the implementation of verb (verb's abbreviation)
After the product investment planning scheme is implemented, it is not the end of the activity. We should find a good place in the implementation of this planning scheme, continue to use it in the next investment promotion, and improve the bad places.
Tracking feedback We should do:
First, actively consult and collect customers' opinions on the whole investment promotion scheme (such as investment promotion meeting).
Second, the information obtained in investment promotion activities should be tracked.
Third, for projects that have been signed in investment promotion activities, it is necessary to speed up the examination and approval of the project, promote the project to be launched as soon as possible, and promote the funds to be in place as soon as possible, so that the cooperative projects can enter the stage of substantive implementation and construction.
Matters needing attention about intransitive verbs
As the saying goes, we don't attract investment without planning. We need to change the direct behavior of customers without a product investment plan. How can we expect our agent to invest in your project when the final effect is not obvious and your goal is unclear?