Tanabata 1 I Valentine's Day activity planning scheme: activity theme
Family is priceless, and love me has a prize.
Two: Activity time
20xx August 1 to August 7.
Three. Active object
Husband (or boyfriend) of the participant and members of the beauty salon.
IV: Activity Content
20xx From August/KLOC-0 to August 6 (before 3 pm), all female friends can receive the best love words and choose their own best love words to express various rewards. All female friends who participate in the selection can get a beauty salon experience voucher (or a voucher of RMB ××××) and participate in the lucky draw to get a beautiful prize.
On August 6th, 17: 00, the selection results were announced on the spot, and five awards were selected, namely, the most touching love story award, the most creative love story award, the most popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, select several winners to participate in the selection (awards and prizes are determined by the beauty salon).
Verb (abbreviation of verb) activity promotion;
1, announce the key time:
Five days before the event.
2, propaganda means:
A, send a list (theme: a letter to a man,);
B, hanging banners (activity theme);
C. Poster posting or X-box display (activity description);
D. newspaper clippings;
E. Female members of beauty salons publicize and ask to bring them to their husbands or boyfriends;
F, others;
Remarks on intransitive verb activities:
1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;
2. Publicity points: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the practical action of love;
3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.
4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a notice that "male guests stop", they must be removed during the activity; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;
5. It can be jointly promoted by flower shops, western restaurants, men's clothing stores and other businesses to enhance the influence of the event;
6. This scheme is for reference only, and the specific promotion content and implementation details need to be adjusted and supplemented according to the actual situation of business districts and beauty salons.
China Valentine's Day (August 2nd) is one of the important national traditional festivals in China. In order to protect and inherit this intangible cultural heritage, give full play to the carrier role of traditional festivals in promoting the excellent culture of the Chinese nation and strengthening the ideological and moral construction of citizens, educate and guide the people to establish a correct concept of marriage and love, and promote family harmony and social harmony, the branch decided to launch "Our Festival" in August. Love on Qixi "theme activities, the specific implementation plan is as follows:
I. Guiding ideology
Deepen the theme activities of "Our Festival" and carry out the theme activities of "Our Festival Qixi" around the construction of the socialist core value system. Through a series of colorful activities, it highlights the cultural connotations such as love loyalty and family happiness on Tanabata, guides people to recognize, respect, inherit and carry forward traditions, promotes the healthy growth of modern family concepts, and forms the spiritual strength of striving for progress and the spiritual bond of unity and harmony in the whole society.
Second, the theme of the event
With the theme of "faithful love and happy family", we will guide people to pursue a better life of faithful love and happy family.
III. Contents of activities
1, to carry out "tanabata love". China Classic Reading "activity. The sub-bureau organizes the collection or recitation of love poems and advocates the concept of loyal love; Various departments organize Chinese classic reading activities such as reciting classic love poems and telling beautiful love stories, guide people to feel the charm of traditional culture, and strive to convey positive life pursuit, noble emotional realm and healthy life interest to cadres and the masses.
2. Carry out various cultural activities of "Tanabata Love". The sub-bureau will organize a bonfire love song party, carry forward the traditional Chinese civilization of loyalty and love, create an atmosphere of family happiness and social harmony, and push the theme activity of "Our Festival Love on Tanabata" to a climax.
Four. Activities require
1, highly valued and carefully organized. "Our Festival Qixi" is an important part of the theme activity of "Our Festival" initiated by the Civilization Office of the Sub-bureau, and it is also an important carrier of mass spiritual civilization creation activities. All departments should combine the ongoing activities of our bureau to create civilized units, strengthen leadership, carefully organize, and achieve extensive participation, diverse forms, and rich and profound. All departments should carefully organize activities to deepen the reading of Chinese classics during the festival.
2. Highlight the theme and take various forms. We should focus on cultivating people's noble sentiments, highlight the themes of love loyalty, family happiness and social harmony, pay attention to the content, form and carrier of innovative activities, closely integrate Chinese traditional culture with modern civilization, lead civilized fashion, cultivate noble sentiments and enhance civilized accomplishment.
3. Strengthen publicity and create an atmosphere. It is necessary to intensify publicity, give full play to the role of various media, widely publicize the "Chinese Valentine's Day Our Holiday Love" activities carried out by various units and departments, report the experiences of cadres and the masses in time, and create a strong holiday atmosphere.