Speaking of milk tea, how can you not know the development history of milk tea? The first generation of milk tea is to make tea, mainly brewed with powder and packed in paper cups. For example, Jay Chou's endorsement is fragrant, but there are fewer opportunities for consumers to choose this kind of milk tea independently. The second generation is mainly street shops, fruit powder, non-dairy powder and sweeteners. They don't add fresh fruit, but rubber pearls, which is not good and healthy. The third generation is to produce fresh tea+fresh milk+fresh fruit, which has many seasonal restrictions, few customers and easy deterioration of ingredients. The fourth generation mainly boiled milk tea, cheese and cream. The production time of this kind of milk tea is obviously longer than before, and the cost is also high.
With the changes of the times, the time cost of milk tea has become higher, and more and more people like to drink milk tea. Milk tea has been out of control since pearls were added. Later, small ingredients such as taro, cold weather, coconut, pudding, grass, red beans and purple rice appeared, among which pearls, boba, coconut and pudding were favored by the majority of female friends.
It is understood that some friends like to add small ingredients to milk tea, thinking that milk tea without pearls has no soul, while some netizens don't like to add small ingredients, which makes it hard to bite. I like to add my own ingredients. After all, most of them are free now. If nothing is sucked up when drinking milk tea, then I think milk tea is not fragrant. And after drinking milk tea, the process of sucking away the remaining small materials is also quite decompression.
In order to find the perfect balance between standardization and personalization in the future, Xiao Liao is the soul role. In an era when everyone is more and more pursuing individuality and uniqueness, the rich and varied small materials undoubtedly give consumers more opportunities to choose freely, and consumers can freely mix their own milk tea.