Russian girl Martha 17 years old. She was diagnosed with dysplasia of corpus callosum since childhood, which was characterized by poor coordination of limbs and unsmooth speech expression. 20 15 introduced by a friend, Martha came to Beijing Pok Oi Hospital of China Rehabilitation Research Center for treatment. Acupuncture, massage, suspension, fumigation and other traditional Chinese medicine treatments made Martha see the hope of recovery.
On April 20 17, Martha came to Pok Oi Hospital again accompanied by her mother. After treatment, she can speak fluently and walk normally. Facing the good treatment effect, Martha's mother is both gratified and sad. Martha lost her financial support because her father died. In view of Martha's special situation, Pok Oi Hospital provided Martha with social rehabilitation services. Considering that Russia is a flower-loving nation, she was arranged to learn to make handmade silk screen flowers. Making flowers can improve the accuracy of Martha's hand movements and is conducive to rehabilitation; Selling flowers online can solve her survival problem, killing two birds with one stone. After a month's study, Martha has made rapid progress and can make beautiful lilies, cyclamen, roses and so on. When Martha returned from treatment, her mother said excitedly, "Thanks to Chinese medicine, thanks to China!"
The international medical tourism service package of traditional Chinese medicine is based on characteristic diseases, with clear treatment plan, predictable curative effect, predictable time, full service and reasonable price. According to the needs of patients, tourism projects are arranged while seeking medical treatment. Beijing Pok Oi Hospital, China Rehabilitation Research Center, is one of the first 15 cooperative hospitals of Chinese medicine international medical tourism service package, which mainly undertakes two service packages: rehabilitation treatment of spinal cord injury combined with traditional Chinese medicine and rehabilitation treatment of lumbar disc herniation combined with traditional Chinese medicine. It has the largest number of patients in Russia, but it also comes from Kazakhstan, Belarus, Uzbekistan, South Africa and other countries.
Sun Yingchun, director of the Chinese Medicine Treatment Center of China Rehabilitation Research Center, introduced that after joining the international medical tourism service package of Chinese medicine, Pok Oi Hospital has established a multi-disciplinary and multi-professional collaborative work mode, providing a four-in-one comprehensive Chinese medicine treatment mode centered on acupuncture, massage, suspension and Chinese medicine fumigation. There is a special person to receive the service. The first visit of patients is comprehensively evaluated by experts to determine the treatment plan. Nurses are responsible for booking treatment time for each patient and guiding patients to seek medical treatment. At the same time, in order to facilitate foreign patients to seek medical treatment, the hospital also has the service of remote consultation, which analyzes the gait and image data of patients through the network and gives treatment guidance.
Win-win development of traditional Chinese medicine and tourism
From 2065438 to July 2007, the Ukrainian Association of Osteopathy and Chiropractors contacted Beijing Massage Hospital through the international medical tourism service package of traditional Chinese medicine. 15 Ukrainian rehabilitation doctor Fedosenko came to the hospital for a week's study. During his study, he realized that the theory and treatment of Chinese massage were very different from the western treatment he had mastered before, especially the "pressing therapy" in the hospital attracted him. He was surprised to find that mixed cervical spondylosis is a routine disease in Beijing Massage Hospital, and one of his patients is going to Germany for surgery. After Fedosenko returned to China, he sent the patient's specific medical records to the doctors in Beijing Massage Hospital for remote communication. He suggested that patients go to Beijing Massage Hospital for massage and acupuncture treatment for two weeks *** 10 times, and the effect was obvious.
The patient's wife is obese, suffering from insomnia and abdominal distension for a long time, but afraid of needles. The hospital arranged simple manual treatment for her. The couple stayed in the hospital for half a day and played in Beijing for half a day. The two weeks of living in Beijing left them unforgettable memories. The old lady was very happy when she returned to China. The quality of her sleep has improved. After eating a lot of delicious food from China, she lost weight and was full of energy. The Ukrainian elderly will come to Beijing for treatment and tourism in July 20 18.
Beijing Massage Hospital undertakes two projects of massage treatment for chronic cervical and lumbar spondylosis and massage treatment for chronic fatigue syndrome in the international medical tourism service package of traditional Chinese medicine. Hospitals have unique advantages in developing medical tourism. The hospital is adjacent to Huguo Temple Snack Street and Houhai Scenic Area. The hospital building is an independent quadrangle in Qing Dynasty. This traditional architectural style and food culture with traditional cultural characteristics is very attractive to foreign tourists. In 20 17, the hospital broadened the door of foreign-related medical care by joining the international medical tourism service package of traditional Chinese medicine, and promoting large-scale publicity platforms such as Beijing International Trade Fair and Beijing Service Association, the promotion of hospital websites, and the spread of patients' word of mouth. It receives more than 1000 foreign patients and receives more than1000 medical consultations every year.
Guo Ling, deputy director of the Medical Massage Department of Beijing Massage Hospital, believes that it is very difficult to promote Chinese medicine only by relying on the strength of one hospital. The service package of international medical tourism of traditional Chinese medicine launched by the Bureau of Traditional Chinese Medicine has built a very good publicity platform, which is of great significance to the promotion of traditional Chinese medicine culture and the development of tourism.
Cross-border integration experience culture
It is the original intention of establishing the international medical tourism service package of Chinese medicine on 20 16 to focus on popularizing the treatment programs that Chinese medicine is good at, so that patients can see the improvement of symptoms in a short time and change the prejudice of western countries against Chinese medicine. Many foreigners want to see Chinese medicine in China, but there is no way to contact a regular Chinese medicine hospital. The service package project is to build an official service platform. Cui Yongqiang, director of Beijing International Medical Tourism Research Center of Chinese Medicine, said that at present, 15 hospitals have participated in the international medical tourism service package of Chinese medicine, and 30 kinds of characteristic Chinese medicine tourism service packages have been launched. This 15 medical unit was determined by Beijing Administration of Traditional Chinese Medicine, and an assessment and training mechanism was set up within the service package unit to reassure patients.
There are more patients with chronic diseases treated by traditional Chinese medicine, and there will be more leisure time besides treatment. Another aspect of the service package project is to make full use of Beijing's rich tourism resources and let foreigners who come to see a doctor experience the history and culture of China. At present, the project has reached a cooperation intention with Ctrip, and travel agencies such as China Travel Agency and China Youth Travel Agency have also expressed great interest.
In the future, the complete form of the project will be such a scene: patients make an appointment for hospital treatment through the foreign language version of Beijing International Medical Travel APP, and then travel agencies such as Ctrip provide them with travel services such as visa processing, pick-up and drop-off, hotel reservation, etc. After patients come to the hospital, if they receive treatment in the morning, they can choose to travel in Beijing-a private day trip for half a day in the afternoon, and the travel society will automatically arrange it through the online platform. It will be a win-win situation for hospitals to concentrate on basic medical services by doing well the tourism part that hospitals are not good at through travel agencies.
Cui Yongqiang introduced that the international medical tourism service package of traditional Chinese medicine is increasingly accepted by the international community. The service package was approved by the health officials of the ten ASEAN countries at the seminar on traditional medicine held in China on 20th/10th/6th. At the China-Arab seminar on traditional medicine, the Arab League ambassador to China approved the concept of service package on behalf of 22 countries.
The international medical tourism service package of traditional Chinese medicine is a new concept. In the future, the scale of the project will continue to expand, more diseases will be included, and more hospitals will participate. The Beijing Exit-Entry Administration also indicated that it will support this project and provide convenience for patients in service package hospitals to apply for visas as a whole.
It is hoped that the international medical tourism service of traditional Chinese medicine will be more and more extensive.
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