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Brand Introduction Template 2
LOTIONSPA brand introduction

Lotion in the brand name of LotionSPA refers to skin care lotion, spa refers to healthy water, and Lotion SPA refers to "healthy skin care lotion". LotionSPA is a plant skin care expert. Word-of-mouth communication is the belief of LotionSPA. They regard the reputation of customers as the best advertisement. LotionSPA collects raw materials from original ecological plant planting places all over the world, and has strict pursuit of high quality products. It is made according to the standards of herbal therapy and aromatherapy, and all products have passed the skin safety test, and it is guaranteed that no genetically modified ingredients are added. LotionSPA has a strong sense of environmental protection and social responsibility. It promotes the recycling of empty bottles, successively subsidizes the China Red Cross Foundation and the hotline of the Legal Help Center for Pollution Victims, and also sponsors the LotionSPA Moral Education Award to help poor college students.

brand introduction

LOTIONSPA has been providing tailor-made services for women who love beauty. Adhering to the brand concept of "pure plants, high quality and word-of-mouth communication" and full of heartfelt humanistic care spirit, we strive to become the first brand of China skin care specialty store. LTOTIONSPA has registered trademarks and its intellectual property rights in China, Hong Kong Special Administrative Region, Japan and France.

The core management team of LOTIONSPA has been engaged in cosmetics trade in China since 1994, and has been operating a specialty store in Chinese mainland since 2004. At the same time, it opened the first LOTIONSPA cosmetics store in Carrefour. According to the international brand operation strategy, we have entered into strategic or strategic cooperative relations with the most famous international stores and important shopping centers, and now more than 800 single stores have been opened.

LOTIONSPA skin care products conform to the plant world, and LOTIONSPA skin care products are all derived from renewable natural plants.

LOTIONSPA is committed to finding the most convenient, simple and popular species from nature to supply the skin. Plants are the best natural mineral resources provided by nature for human beings, and they are also renewable natural resources. We conducted experiments from different angles and extracted the essence from flowers, herbs, trees, branches, stems and leaves of various fruits and vegetables. Create different kinds of cleaning, nursing, maintenance and conditioning products. While bringing health and beauty to women, it also protects the plant world.

LOTIONSPA is a plant skin care expert. Word-of-mouth communication is the belief of LOTIONSPA, and they regard customer's word-of-mouth as the best advertisement. LOTIONSPA collects raw materials from original ecological plant planting places all over the world, and has strict pursuit of high quality products. It is made according to the standards of herbal therapy and aromatherapy, and all products have passed the skin safety test, and it is guaranteed that no genetically modified ingredients are added.

LOTIONSPA is committed to creating an environmentally friendly world, caring for the earth and protecting plants. LOTIONSPA has a strong sense of environmental protection and social responsibility. It promotes the recycling of empty bottles, successively subsidizes the China Red Cross Foundation and the hotline of the Legal Help Center for Pollution Victims, and also sponsors the LOTIONSPA Moral Education Award to help poor college students.

win a prize

May 201February, it was selected as "Top 100 Franchised Chain 201China 65438" again.

March 20 12 won the title of "the best online communication word-of-mouth brand of cosmetics in China in 201year".

In July, 20 1 1 won the Blue Rose Award of China Cosmetics Word of Mouth Communication Award.

20 10 won the best store design of China Cosmetics Brand Communication Innovation Award in July.

20 10 in April, it was listed as "Top 20 Franchised Chain in China/kloc-0".

20 10 won the best brand of skin care cosmetics in China in March.

In 2009, he won the honorary certificate of afforestation.

In March 2009, she won the gold medal in China Cosmetics Retail Store.

In February 2009, he won the "2008 China Chain Model Most Social Responsibility Award".

In September 2008, she won the 2008 China Cosmetics Word-of-mouth Communication Award.

In 2003, it was awarded "Trusted Enterprise of Beijing Administration for Industry and Commerce"

LOTIONSPA[ 1] products are manufactured according to the standards of herbal therapy and aromatherapy, and have undergone strict quality and efficacy tests, which really guarantee the interests of consumers. Products include makeup removal, exfoliation, cleansing, massage cream, conditioning, eye care, intensive care, moisturizing, introduction, protection, special care for problem skin, intensive care, hair care, hand care, lip series, essential oil care, beauty film care, special care for eye problems, body care, neck care and so on. raw material

LOTIONSPA only uses the highest quality raw materials, such as extraction essence, essential oil, olive oil, rose essential oil, daisy essence, oat gum, rosemary essential oil, balsam tree essential oil and so on.

LotionSPA collects raw materials from original plants all over the world and ensures that no genetically modified ingredients will be added.

environmental standard

LOTIONSPA pays due attention to the environment. It requires each manufacturing plant to be pollution-free, using environmentally-friendly production equipment and packaging materials that can be recycled in sequence.

Suitable for skin

LOTIONSPA has a wide range of partners around the world, and is cooperating with professional R&D institutions and universities to study the characteristics of oriental skin and develop brand-new LotionSPA products suitable for Asians. No animal ingredients

LOTIONSPA promises never to add any animal ingredients, and there will never be any animal ingredients and synthetic chemical ingredients in the production process except honey, beeswax and natural goat milk products.

Word of mouth communication

A considerable number of consumers think expensive cosmetics are good, but we get such data from authoritative professional investigation institutions: advertising expenses plus tariffs, brand endorsement fees, luxury consumption tax and other expenses in the price of high-end cosmetics exceed 60%, which means that more than half of consumers' expenses are spent on expenses unrelated to product quality. LOTIONSPA minimizes advertising costs. We exchange products and services with consumers at reasonable prices, and do not share huge media advertising expenses with consumers.

LOTIONSPA won the "2008 China Cosmetics Word-of-mouth Communication Award" and wrote in the book:

-"sailing against the current shows a confidence and determination to create a big scene. Today, with the explosion of information and the proliferation of advertisements, they have used word-of-mouth marketing to open consumers' psychological defense lines and consolidate the thick foundation of a century-old brand. "

For LOTIONSPA, a down-to-earth brand that ensures the best interests of consumers, this award is well deserved. 4 brand others

Lotienspa has always believed that plants have magical power to bring health and beauty to women. LOTIONSPA respects and cares for the plant world, fully supports and advocates environmental protection and protects plants. LOTIONSPA skin care products have been under consideration from product development to channel promotion.

plant protection

Why does LOTIONSPA protect plants? Because the plant world respects all women and makes all women beautiful. LOTIONSPA follows the plant world, everything comes from the extraction of natural plants, and all inspiration comes from the plant world. LOTIONSPA is dedicated to exploring the endless treasures of the plant world. LOTIONSPA is well aware of the mysteries of the plant kingdom, and its excellent quality is trustworthy.

Environmental protection world

LOTIONSPA respects and cares for the plant world and fully supports and advocates environmental protection.

Funding hotline

LOTIONSPA is the first enterprise in China to support "". China University of Political Science and Law Legal Help Center for Pollution Victims was established in June 1998 10. It is composed of college teachers, students, lawyers, experts and other volunteers who are engaged in the teaching and research of environmental resources law and are enthusiastic about environmental protection and public welfare undertakings. It is a non-governmental environmental protection organization, engaged in providing legal assistance to pollution victims and conducting research on environmental resources law. Since June 1999 1 1, the center has set up a legal help hotline for pollution victims, receiving letters and visits, providing free legal advice to pollution victims all over the country, and providing free legal help and support for major, typical and particularly bad environmental pollution cases in advance of attorney fees, litigation fees and appraisal fees. Through the efforts of volunteers for more than five years, Professor Wang Canfa and his team have enjoyed a good reputation at home and abroad, which has played a very important role in the development of environmental litigation and the improvement of environmental rule of law in China.

Hold consultation activities

With the full support of LOTIONSPA, a nationwide mobile consultation activity on environmental rights protection was held on July 22, 2009, which is also the largest, longest and most attended activity so far.

The activity aims to enhance the public's awareness of environmental protection, law and environmental rights protection. The activity passes through Shanxi, Shaanxi, Sichuan, Hunan and other provinces 1 1, and spans four regions: North China, Northwest China, Southwest China and Central China. To this end, LOTIONSPA bought an accompanying mobile publicity vehicle to serve the volunteers. At the launching ceremony, Mr. Xie Yong, general manager of LotionSPA, said: "Spending money on advertising will really bring us a good reputation and high profits, but we don't do it. We must keep our feet on the ground and want to

Really do something for the plants and natural environment that give you high-quality cosmetics. Therefore, sponsoring environmental protection is our unshirkable responsibility! "

Establishment of Lotienspa Scholarship

LOTIONSPA brand said: other cosmetics brands give money to big stars to advertise, and we LOTIONSPA donate money to poor students.

1, the amount and quantity of LOTIONSPA scholarship.

LOTIONSPA scholarship is RMB 6,543,800+0,000 in cash per person. LOTIONSPA scholarship * * * 5 per university per year.

2. The main requirements of 2.LOTIONSPA scholarship are:

For undergraduates in poor areas. Altruistic spirit of helping others, love for society and awareness of environmental protection.

3.LOTIONSPA scholarships are allocated in the following ways:

Every year, among the eligible students in the whole school, the top five eligible students are assigned at the general meeting of the whole school through the recommendation of each school and the publicity appraisal of the whole school.

Earth care

As a member of the global village, Lotienspa insists on making her modest contribution to the increasingly polluted earth. Empty bottle recovery

LOTIONSPA insists on recycling empty bottles of this product. In order to encourage consumers, consumers can deduct 10 yuan cash from empty bottles and get an environmental protection bag at the same time.

Selection of container

LOTIONSPA uses containers made of recyclable plastics as much as possible, and introduces containers made of 100% recyclable plastics. In other words, we use less natural resources and release less greenhouse gases.

Promote environmental protection bags

Don't forget our earth when shopping. Our environmental protection bag is made of organic cotton without harmful pesticides. Reduce the use of plastic bags and make more contributions to the earth.

Actively carry out afforestation activities

Believing that the magical power of plants can bring healthy and beautiful skin to women all over the world, Lotienspa supports the construction of "the hometown of roses in China" and introduces French glass roses and Bulgarian Damascus roses.

In order to make the earth better and better, LOTIONSPA calls on all brands to actively carry out national plant afforestation activities every year. Protect the earth and live a low-carbon life.

humanistic care

Adhering to the brand concept of "protecting plants", LOTIONSPA is also full of humanistic care spirit and donated to China one after another.

Red Cross Foundation, China Youth Development Foundation, China Soong Ching Ling Foundation and other charitable foundations. In the face of natural disasters, LOTIONSPA also extended a helping hand to mobilize all LOTIONSPA brands to donate money to the people affected by Typhoon Morakot, Wenchuan and Yushu earthquakes.