Inadvertently, the work has come to an end, and we will be greeted with new work goals. Let's sit down and write a plan. I believe that writing a planning book is a headache for many people. The following is the beauty salon theme planning book (general 1 1) I compiled for you, for reference only. Let's have a look.
Theme scheme of beauty salon activities 1 theme:
XX Beauty Salon and your Double Eleven Singles Day.
Activity time:
20xx 1 1.05- 1 1。
Active object:
All new and old single customers
Activity purpose:
Singles' Day should of course let single customers enjoy the warmth and enthusiasm of beauty salons. It coincides with the late autumn season, and beauty salons can launch promotional items that are popular with female friends, such as hydrating, anti-drying and repairing, according to skin problems in autumn and winter. I hope I can build a harmonious and warm communication platform with my customers with the help of 20xx Double 1 1 Singles Day, and also bring more new friends to my beauty salon and improve its sales performance.
Activity content:
1. Members of beauty salons can get discounts and skin care experience coupons with their membership cards. If the score in the membership card reaches 500 points, you can experience a moisturizing and hydrating project in the store for free with your membership card.
2. Non-member customers who spend over 288 yuan in the store during the activity can directly enjoy a 28% discount and give skin care samples provided by beauty salons.
Precautions for activities:
1, do a good job of registration at the front desk and record the customer's name and information.
2. Train employees in activities, in order to thank customers, tap their potential consumption power and stabilize customers. Therefore, in the process of activities, we should pay attention to every link from the customer entering the door to the end of consumption, keep smiling and be kind to others.
Beauty salon activity theme plan book 2 activity theme:
May, the perfect holiday.
Activity time:
20XX may 1 day to may 7.
Activity content:
1, opening ceremony gift package, infinite surprise
2, the opening time, race against time
3, the perfect price, you can choose.
Note: All the following activities are limited to the promotion during the May Day activities.
1, opening ceremony gift package, infinite surprise
I believe that all women's daily homework is to take good care of their skin, and during May Day, beauty salon franchise stores hereby launch some beauty packages to adapt to seasonal and climate changes, so as to care for their skin reasonably and reduce the harm caused by seasonal changes. The second package can only enjoy the benefits and services of this activity during May Day.
May 1 "May Day Labor Meal" Meridian Weight Loss Series
May 2nd, "Opening Chief Meal" hydrating care series
May 3 rd "Have a good meal" anti-allergy nursing series
May 4th "Fashion Youth Meal" Nutrition Care Series
May 5th "Youth Flying Meal" Whitening Care Series
May 6th "Happy Fun" Leisure Care Series
On May 7th, "Guixin Meal" Tonifying Spleen and Stomach Series
2, the opening time, race against time
The essence is to snap up in a limited time. Every morning at 8: 00-9: 00, afternoon at 14: 00- 15: 00, and evening at 20: 30-2 1: 30, it is suggested to snap up products, suits and courses at every time every day, which is practical and unique and can make consumers produce them.
3, the perfect price, you can choose.
In order to enhance the popularity of beauty salons, on May 6th, before the end of the long holiday, a post-promotion preheating was carried out, and an auction of beauty products was set up in the field, with a 20% discount.
Theme planning of beauty salon activities 3 themes:
Celebrate Mid-Autumn Festival and National Day with the gift of xxxx (name of beauty salon).
Activity time:
September 20th-10 June10 (the activity time will be adjusted by itself).
Activity content:
1. All customers who come to the store to sell during the activity can give small gifts/people related to the Mid-Autumn Festival theme (small gifts for family reunion or gifts for customers' families, parents and elders).
2. During the activity, get a membership card/treatment card worth 1000 yuan (the price can be adjusted by yourself) and earn a mooncake gift box worth 188 yuan.
3. During the activity, you can get a membership card/treatment card worth 3,000 yuan (the price can be adjusted by yourself) and a mooncake gift box worth 188 yuan. At the same time, you can get five repairs after drying.
Activity description:
1. Small gifts are of low value, but we meet again here. Festivals can also be regarded as a blessing to customers. Although it is impossible to make customers feel too much, it will at least add a little touch to beauty salons.
There is nothing better than mooncakes in Mid-Autumn Festival, so mooncake gifts must be given. But remember to make some stickers that can be attached to the outside of the box before buying the gift box. The design should not be too festive, but should be posted in the corner, with your store's congratulations to customers and your LOGO written on it. Even if the guests are not for friends or relatives, you can make more people have a good reputation for your store.
3. Third, why do you want to send a course of repair after sunbathing? Because most people will choose to go out to play, and they will definitely get tanned when they come back. At this time, you can cook a set of dishes for her in advance, which is so sweet that the guests can cook when they come back.
Theme planning of beauty salon activities 4 Activity time:
March 7-March 9
Location:
Beauty Salon
Active object:
Middle-aged and elderly female customers
Programme of activities:
(1) Thank you for your hard work.
Plan an activity plan with the theme of "Thanksgiving". During the holiday season, a strong gratitude atmosphere will be created inside and outside the beauty salon, and a gratitude wall can be specially arranged, so that all customers who enter the store can feel the hardship of Women's Day and their mothers, fill in personal information and write what they said to their mothers on the gratitude wall, so that they can receive a beauty salon for free. Beauty salons will select some lucky customers from all customers and send messages to their mothers.
The purpose of the activity: to create a strong holiday gratitude, encourage customers to care more about their parents in their busy work, deepen customers' gratitude for beauty salons, increase the popularity of beauty salons, and enhance their popularity, so as to achieve the purpose of drainage.
(2) take mom to do beauty together.
Beauty salons can hold promotional activities with the theme of "taking mom to do beauty together". Activities can be set as follows: encourage consumers to bring their mothers into the store for consumption, and all customers who follow their mothers into the store for consumption can get a special gift-a bunch of carnations to express their gratitude and blessings to their mothers; At the same time, if you go to the store with your mother, all the goods will enjoy a 20% discount. At the same time, my mother can enjoy free service when she experiences any beauty project on the same day.
Purpose of the activity: the theme is novel, which can stimulate consumers' enthusiasm for participation and drive more customers into the store for consumption; Entering the store with my mother can not only make my mother happy, but also enjoy preferential treatment, increase customer experience, stimulate customer consumption, and achieve the purpose of improving performance while increasing customer goodwill.
Theme planning book for beauty salon activities 5 I. Theme of activities:
Yiren Day, Bright Beauty Day
Second, the activity time:
March 6-March 13
Third, the purpose of the activity:
Stimulate and induce customers to consume, regain their enthusiasm for consumption and attract new customers. Increase overall sales.
Four. Activities:
1, beauty walks with you.
All women who shop during the activity can get a beauty card of XX beauty salon (face value of 50 yuan) with the shopping receipt (unlimited amount).
2. Dress up women to add good luck to shopping.
Any female customer who buys a small ticket 138 yuan on March 8th, Women's Day, can participate in the big turntable once (if there is no turntable, it will be changed to a lucky draw) and receive the corresponding gifts on March 8th, with many prizes and lots of luck. One vote is limited to one transfer, and the amount is not accumulated.
Remarks:
Gift selection: Suggest more practical items, such as kitchen supplies, bedding and so on.
Only he knows you best.
Men can enjoy special discounts or give special gifts when shopping or buying designated goods at the relevant counters on March 8th.
4. Members have more "gifts"
Members can enjoy double membership points when shopping on March 8, Women's Day.
Verb (abbreviation of verb) activity promotion;
1, set up POP activities in obvious places such as the entrance of the shopping mall.
2. Franchisees with conditions during the event can ask people to record the content of the event and play it outdoors.
On March 3rd and 7th, Evening News published 1/2 red advertisements respectively.
4. Hang a banner in front of the store
On March Women's Day, my husband shows his love, and it's bright and bright, and shopping adds good luck!
The indoor counter is equipped with a women's day commodity monopoly area, and the corresponding theme tag is hung above it.
The following is a special description of the participating product POP.
Beauty salon activity theme plan book 6 activity theme:
Come to Yue Hui on Tanabata!
Programme of activities:
1. During the promotion activities of beauty salons, all men who come into the store to buy products and projects for their wives (girlfriends) or accompany their wives (girlfriends) to do projects can get a bunch of flowers and a box of exquisite chocolates in the beauty salons.
2. During the promotion period, the Qixi romantic gift package was launched. All men can buy a special gift package worth 899 yuan in the beauty salon and give it to their wives (girlfriends). The Qixi romantic gift package includes a set of flowers, a bouquet of exquisite chocolates, and special product gift boxes for basic care items and body care items (greeting cards can be attached and delivered to designated places by special personnel).
During the promotion period of beauty salons, all customers who enter the store can enjoy a 15% discount.
4. Only on Tanabata, all customers who come into the store for consumption can speak out their love for each other loudly, and they will also receive a female private money and a bunch of roses.
Each couple will get two movie tickets when they go to the store to spend money on Valentine's Day.
6. During the promotion period of beauty salons, in-store members can enjoy a recharge discount, with 3,000 to 3,000, 5,000 to 50,000, and so on!
7. Customers who arrive at the store on Tanabata Day will receive a rose (until it is delivered), and all couples will receive a beautiful gift when they enter the store. In addition, from 9: 00 a.m. to 265438+ 0: 00 p.m., on the hour, our store will draw a lucky customer and give a beautiful mysterious gift.
Beauty salon activity theme plan book 7 activity theme:
Welcome "March 8th Festival" and create "14" romance.
Activity time:
20xx March 5-8
Programme of activities:
First of all, there are many surprises.
1, weight loss plan: Not only did I lack exercise all winter, but I also ate too much fish and meat during the Chinese New Year. Fat is also quietly accumulating in the body, so the weight loss program is most suitable for this time. Let consumers find a good way to lose weight quickly. During the activity, you can enjoy doing 100 projects as long as you spend 500 yuan in Prittie Sally Beauty Salon Chain Store. Combine the arms, hips, waist, abdomen, thighs and calves in the store into a whole. Give consumers multiple slimming massages, so that consumers can feel the sincerity of beauty salons.
2. Opening Annual Card: In order to attract consumers during the activity, annual card consumption is hereby introduced. As long as you have a card in a beauty salon for half a year, you can get a product of 1000 yuan provided by Prittie Salsa. Half-year card plus 500 yuan can enjoy the discount of full-year card, which is half the discount of half-year card. Three or six months card plus 1 0,000 yuan, you can not only enjoy the annual card discount, but also enjoy 10 hand care, 10 ovarian care and 10 scalp care. It is a product of 800 yuan.
Second, special offers.
I want to be surprised during the Women's Day activities. Special offers and preferential policies must be brilliant. So this special offer is mainly for men. Only when men spend money in the store can they get a 50% discount or even lower discount policy for their girlfriends or wives.
Couple package: During the activity, as long as a man brings his girlfriend or wife to the beauty salon for any consumption, his wife can enjoy a 50% discount or even a 10% discount regardless of the amount of consumption. And if the husband or boyfriend pays the bill, you can also enjoy a 30% discount on the product.
Three in one activity
As long as you buy a full-price mask set on the day of the event, you can enjoy a half-price eye care set and a 572 yuan spring and summer mask set.
Theme planning of beauty salon activities 8 I. Theme of activities
Double Ninth Festival, beauty salons give thanks and feedback.
Second, the activity time
Third, the activities of publicity.
1. In order to match the atmosphere of the Double Ninth Festival, a big chrysanthemum flower bed was placed outside the main entrance, and a banner with the theme of "Double Ninth Festival, giving thanks to the beauty salon" was hung between two columns outside the door.
2. Pile a large nine-story "Chongyang Cake" at the entrance of the main entrance of the beauty salon, with a small decorative "lamp" on it, which means "climb higher step by step".
3. Stick a flag with the theme of Double Ninth Festival in the beauty salon.
Four. Activity content
1, "Happy September 9th, good movies every day"
The cinema near the beauty salon has wonderful performances every day during the activity, so the beauty salon can offer a movie ticket for all customers who spend all their money in 200 yuan.
2. "Shopping for the Double Ninth Festival, good gifts are sent nonstop."
During the beauty salon activities, customers who spend more than 100 yuan will get exquisite gifts; Customers who spend all their money in 300 yuan will receive coupons worth 50 yuan. All customers who spend all their money in 600 yuan will get coupons worth 100 yuan, and so on.
3. Congratulations on the Double Ninth Festival
Double Ninth Festival, Thanksgiving feedback, beauty salons send SMS greetings to your customers, informing them that once they receive the SMS, they will get a chance to draw a free lottery. There are many prizes, so don't miss it!
(1) prime time, Chongyang; Silver feelings, treasures; Jasper likes it for a long time; Agate is lucky and prosperous; Emerald blessing, well-being; Diamond greetings, limited; Send you the coordinates. Happy Chongyang!
(2) Osmanthus fragrans is still fragrant and leaves branches, and chrysanthemum fragrance surrounds butterfly wings. The Double Ninth Festival comes as scheduled, and so do sincere wishes. I wish you good luck and happiness and a prosperous career; I wish you happiness every year!
(3) The wind makes autumn festivals particularly beautiful; Clouds make festive festivals particularly exciting; Rain makes you and me feel particularly happy. Vacation is for leisure, leisure is for work, Zhang Chi has a degree, and then it will be wonderful!
(4) The blessing of the annual Double Ninth Festival is very different. Living in Yang Yang is happy, and working in Yang Yang is proud. Love bathes in sunshine, and laughter overflows. Happiness is always around, and the sun won't go away. Please accept your blessing! Happy Double Ninth Festival!
Theme planning book for beauty salon activities 9 I. Theme of activities:
Be a happy March woman.
Second, the activity time:
March 3-March 9.
Third, the purpose of the activity:
Induce and stimulate the consumption of new and old customers, and increase the sales of small and medium-sized beauty salon franchisees; Create a warm and festive holiday atmosphere and shape a good image of beauty salons; Take advantage of women's important festivals to launch new products and projects to attract different levels of customer groups; The promotion activities of large and medium-sized beauty salon franchisees can promote the brand of beauty salons and improve their popularity.
Four. Activities:
1, "Be a delicate and beautiful little woman"-On March 8th, all customers who come to the store for consumption can enjoy a 20% discount. In addition, customers who spend more than 200 yuan can get skin whitening care packages from beauty salons for free, and customers who spend more than 500 yuan can get a free facial treatment opportunity.
2. "XX beauty salon pays attention to women's health"-On March 8th, beauty salons can distribute beauty and skin care brochures in communities, shopping malls and office buildings, which indicate the products that beauty salons are selling well. In addition, you can also invite professional lecturers to give lectures on beauty and health care, so that new and old customers can get together and learn the knowledge of beauty and skin care.
3. "Women know how to take care of themselves"-all customers who come to our store on March 8 will get a holiday gift and enjoy a low discount when buying any beauty products in the beauty salon.
Five, small and medium-sized beauty salons to join the March 8th event SMS:
1, March 8 happy woman wind! XX Beauty Salon has launched various preferential activities, and members can receive generous gifts with their cards. Please go to the store for details!
2. The world is so beautiful because of you! XX beauty salon wishes you a happy and happy March 8th!
3. Welcome March 8 Women's Day! All friends who spend money in XX beauty salon can enjoy a 20% discount. Please call XXXX.
Theme plan for beauty salon activities 10 theme:
Merry Christmas, send a big gift
Activity purpose:
Through Christmas promotion activities, the sales of the company's chain stores will be comprehensively promoted, the company's brand image will be established, consumers will know about the beauty chain stores, and the confidence of agents in the company will be increased.
Activity time:
Xx year 65438+February 20th -xx year 65438+February 30th.
Activity form:
Shopping gifts, product specials
Activity content:
1. Reward VIP customers with a large jar of gifts.
All the old customers before the activity, as long as the accumulated consumption reaches more than 3000 yuan, are regarded as VIP customers, and they are notified to receive the gifts uniformly. The giveaways are three sets of make-up with retail price around 500 yuan and consumption cards worth 200 yuan. Organize them to queue up at the scene to receive the prize and then take a group photo. Those who buy more than 3,000 yuan on the day of the event will also be regarded as VIP customers, enjoy VIP treatment, and can participate in activities to receive gifts and take photos as a souvenir.
The purpose of this activity is to form excellent word of mouth among old customers and attract new customers through word of mouth.
2. Good time in vain
On the day of the event, the new whitening set was limited to 100 sets. Those who buy new whitening suits can give away products of the same value after one year. On the one hand, this activity is to promote new whitening products, on the other hand, it is also to promote new customers to buy.
Remarks:
1, beauty salons must make reasonable arrangements to create a holiday promotion atmosphere and stimulate customers' desire to buy;
2. The publicity of the event can be spread by hanging banners (or X-stage) at the door of the store, distributing event leaflets, and calling old customers.
3. Set the sales target of the activity, assign corresponding tasks to beauticians (beauty consultants), and reward them according to the achievement rate after the activity.
4. Prepare marketing words in advance and deal with all kinds of questions raised by customers.
Theme Plan for Beauty Salon Activities 1 1 Event Theme:
Looking for a beautiful woman
Activity time:
March 1- 15
Active object:
woman
Activity structure:
Looking for a beautiful-beautiful woman-my beauty salon
Activity mode:
Under the unified theme, it will be carried out in stages and completed one by one.
The first stage: 1-7, looking for beautiful women and signing up for beauty selection.
The second stage: 8 th "Beautiful Life Makeup" large-scale cultural performance.
Three stages: 9-14, beauty interview.
Four stages: 15, xx is selected in good faith.
Specific operation:
Activity 1: Beauty needs action and beauty needs witness.
Sign up for the beauty contest.
1. Requirements: Women with good image and temperament, happy family life and successful studies or careers.
2. Methods: Fill in the application form issued by the newspaper and send it to the activity group of the newspaper, and attach your own photos and related materials (such as career development achievements).
3. Prizes: there will be first, second and third prizes, and all participants will be given a beautiful souvenir. Prizes are set separately. At the same time, carry out beauty knowledge propaganda.
Activity 2: No.8 Beauty Selection and "Beautiful Life Makeup" large-scale theatrical performance.
Program types: live makeup show, colorful catwalk, expert selection, singing and dancing and other cultural performances, knowledge contest and product promotion, dialogue between men and women, audience quiz and interactive games.
Activity 3: No.9-14, beauty interview, and the questionnaire survey of integrity beauty salon is in the column of "My Beauty Salon".
This newspaper interviewed the selected beautiful women and reported them one by one as the focus of the women's column, so that women can truly understand what beauty is and the unique temperament of beautiful women.
Activity 4: 15, the results of xx beauty selection are announced, gifts are given, and members join the plan.
Program type: Showing beauty practitioners' elegant demeanour, showing beauty skills, giving gifts, introducing membership system on the spot, image publicity and public display service measures are the publicity methods to truly face consumers and enhance brand affinity.
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