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Jiangxi "Forest+"enriches new tourism formats, and establishes 43 provincial forest experience (health) bases in four years.
"Jiangxi's forest coverage rate reached 63. 1%, ranking second in the country. The comprehensive quality of air environment is above the national second-class standard, ranking first in the country. Forest health tourism is an advantageous area with core competitiveness in Jiangxi Province. " Yang Jing, the second inspector of Jiangxi Provincial Department of Culture and Tourism, said that Jiangxi attaches great importance to the development of forest health tourism, and has successfully held the Jiangxi Forest Tourism Festival for two consecutive years, and the forest health industry is gradually becoming the new engine of Jiangxi's ecological economy.

The data shows that in 2020, the number of forestry leisure tourists in Jiangxi Province reached 65.438+0.99 billion, and the tourism income reached 65.438+0.0/kloc-0.69 billion yuan. Forest tourism has become a sunrise industry and green industry in Jiangxi Province, with great development potential.

According to Qin Luo, the first-class inspector of Jiangxi Forestry Bureau, this year's Forest Tourism Festival launched a short video contest of "Walking into the Forest" and a photo contest of "Looking for the Most Beautiful Rural Forest Park" in early June, and made great efforts to create a number of forest tourism promotion routes to guide people into the forest and realize "zero distance" contact with the beautiful forest in Jiangxi.

Yichun City, located in the northwest of Jiangxi Province, is a city surrounded by green mountains and green waters. In 2020, the comprehensive income of forest tourism in this city will be 4.43 billion yuan, and forest tourism will become a sunrise industry and a green industry to enrich the people. The economic utilization of forest land under forests is 6.4227 million mu, and the total economic output value is18.833 billion yuan.

In addition, the city takes the green development path of "industry+forest tourism" and "recreation+forest tourism", and relies on forest tourism resources to drive people to work in scenic spots, open homestays and run farmhouses. Let the people's pockets "bulge", and the former "deforestation" has become a "forest guardian", so that caring for the ecology is deeply rooted in people's hearts and becomes conscious.

In recent years, Jiangxi has further enriched elements such as culture, sports and leisure with the goal of serving global tourism. Taking "forest+sports" as an example, the forest marathon held in Jiangxi combines the green tranquility of the forest, the vitality and enthusiasm of sports, health and happiness, and connects the whole forest tourism in Jiangxi in the form of marathon to create a unique IP of forest tourism in Jiangxi. Last year, more than 1.5 million runners from all over the country experienced the unique charm of forest tourism in Jiangxi.

Qin Luo said that in the next step, Jiangxi Province will take forest health tourism as the first breakthrough, and focus on promoting the comprehensive, integrated and coordinated development of hot spring health, traditional Chinese medicine health, summer health, cultural health and sports health, and strive to make the province's health tourism industry system basically complete and its industrial scale constantly expand through five years' efforts, and become a national first-class health tourism destination.