In recent years, new tea represented by fruit tea has been loved by more and more people. Therefore, many tea shops also regard this as the demand of customers, and constantly combine various fruit and tea elements to create more attractive tea. Fruit tea is available because the sweetness of many fruits can neutralize the bitterness of tea and make the taste of milk tea softer, so it is accepted by everyone. When customers are looking for relatively healthy products, the combination of fruit and traditional drinks creatively meets everyone's needs and experiences.
In addition, compared with traditional brewed milk tea, the combination of tea and fresh milk is more popular with consumers. The addition of whole wheat has also given milk tea a new way of existence, even in some small counties. Customers are also willing to spend more money on healthy drinks. Therefore, the mutual addition of different raw materials can improve the added value of drinks and meet the real needs of customers.
We used to think that young people were the majority who needed milk tea. However, with the development of society, the consumption concept of middle-aged and elderly people is constantly improving, and this group of people also has a certain demand for milk tea. Therefore, milk tea shops can also take middle-aged and elderly people as the research object, analyze the types of drinks they may consume, and improve the development space of milk tea.
The above is my analysis of how to understand the real needs of customers in tea shops, hoping to help everyone.