China has a clear definition of pure natural vitamin E:
China Pharmacopoeia stipulates that the purity of pure natural vitamin E :D-α- tocopherol shall not be less than 90%, and the United States Pharmacopoeia stipulates that the purity shall not be less than 96%.
Strictly speaking, there are only three pure natural VE in China: Lion, Double Whale and Fang Quan. The purity of d-α- tocopherol of Lion brand natural vitamin E is more than 96%. Meet American standards.