Current location - Health Preservation Learning Network - Health preserving class - What are the successful experiences of Deng Lao herbal tea promotion?
What are the successful experiences of Deng Lao herbal tea promotion?
Deng Lao herbal tea joins the trap

Deng Lao herbal tea joins the trap

Deng Lao herbal tea joins the trap

I used to be a franchisee of Deng Lao herbal tea. A year ago, I dialed the number of Deng Lao herbal tea with an entrepreneurial heart. The switchboard lady answered all my questions very politely and finally gave me the phone number of the local agent. Let me contact the agent. After a formal environmental investigation. I decided to add Deng Lao herbal tea.

When I joined:

Deposit: 3000 yuan

Joining fee: 2000 yuan/year

Management fee: 300 yuan/month.

Signboard: 2000 yuan

Price light box: 900 yuan

First order: more than 5000 yuan

Other equipment can be purchased by yourself or ordered from the company. I chose the former, and the latter is more expensive. For example, ordering a few hundred dollars from the company costs 2000 yuan. There is a price light box in 300 yuan, and the order of Deng Lao Company is 900 yuan. Holy shit! !

Generally speaking, joining Deng Lao Herbal Tea (Zihetang) is cheaper than Ping An Tang and Huang Zhenlong. Coming here, I think it is right to choose this project. But later I learned that this was the beginning of a nightmare.

Busy for a while, the store finally opened smoothly, and the early service was not bad. Deng Lao Company arranged sales promotion personnel to the store to carry out sales promotion activities. After opening the store for one month, the company support and expert guidance promised by 300 yuan's monthly management fee have not been fulfilled. The management fee in 300 yuan is reduced to delivery fee twice a month. Leave after delivery, without wasting a drop of saliva.

During the Mid-Autumn National Day, Deng Lao Herbal Tea launched a scratch and prize-winning activity. Ipad awards will be given at the event, which is just a gimmick! However, there are some more tangible rewards, such as: a piece of turtle paste, a pack of paper towels, and one yuan in cash. If you count the turtle paste and paper towels as Deng Lao herbal tea and cash, you have to make the store profitable. After reading the winning probability given by the company (the probability is now forgotten), I secretly calculated an account, which is still cost-effective. After all, it promotes consumption. After two days of lottery, I suddenly found something was wrong. The customer always wins 30 pounds in cash in the lottery. I decisively stopped the lottery. Then scrape the rest of the lottery tickets yourself. Oh, my God! I really don't know if I'm lucky. The winning rate of my one-dollar cash coupon is as high as 60% (I really regret not buying scratch-off lottery tickets that day). Isn't this cheating? Forget the ipad award. It's a good turtle ling cream. I scraped hundreds of lottery tickets and didn't win any. This activity is to make the store profitable. Fortunately, I am decisive! Later, I told the owner of another store that he was luckier than me. He won two pieces of Guiling Ointment in hundreds of lottery tickets! Shame on you!

It wasn't so smooth when I got the goods. For example, our canned Deng Lao herbal tea, right! That's right, the kind that can be. I take goods from 3.5 yuan and sell them to 5 yuan. I once went to the convenience store across the street to buy things and found that they sold this herbal tea. The retail price is 4 yuan. Sweating! The most terrible thing is concentrated herbal tea. Herbal tea is valid for 9 months. When I get it, it will still be valid for 3 months. Some hot-selling herbal tea varieties can be sold as soon as possible, but those that are relatively partial, I ask for a replacement. Then take a picture on the left and prove it on the right. Finally, send it back to the company for a product with a shelf life of 5 months! For the exchange of goods, "this service is not bad."

After opening for half a year, due to poor business conditions, I finally decided to close the store and post a transfer announcement, intending to terminate the franchise contract with Deng Lao Herbal Tea in advance and get back the deposit of 3,000 yuan. I thought I could get back half of the 3000 deposit even if I couldn't get it back! So I called Deng Lao Herbal Tea and was told that if the contract was cancelled in advance, the deposit could not be returned and a penny could not be returned. There are only two situations to get back the deposit: first, natural disasters. In that case, you can get back the deposit of 3000 yuan. Second, government demolition. In that case, you can get back 50% of the deposit. The only way is to wait until the contract expires (it will take three years to sign) to get the deposit back. But there is a premise that you have to pay the management fee of 300 yuan every month. Otherwise, it is a breach of contract and your deposit will be confiscated. Weigh it yourself!

Seeing this, someone must ask, why not read the franchise contract clearly? That's a good question This is what makes husband Deng extraordinary. Someone specially designed the whole process, and all the steps cooperated perfectly. The contract will not be sent to you in advance. You didn't really see the terms of the contract before you signed it. When you look at the contract, the agent will probably tell you the main points, and then say that he is in a hurry and asks you to sign the contract as soon as possible, saying that such a big company will not cheat you for thousands of dollars. Considering that the store has been decided, and then in the middle of the rush, I signed the contract in a hurry (now I think about it, I really regret it).

Forget it! Now that the shops are closed, the deposit can't be recovered! Admit it! I became an excellent class. I've been comforting myself like this. Be a man! A little ah q spirit. Until the week before writing this article, it occurred to me that since June 65438+ 10 this year, I have stopped paying the management fee for seven months, and my deposit will be confiscated by my husband Deng. Then cancel my franchise contract.

When I slowly climb out of the deep contract trap, things often backfire. I got a call from my broker and asked me to sign an agreement, saying that I owed the company 2200 yuan (actually 500 yuan), 1200 yuan management fee. Then the agent said with a good attitude that such an agreement is to facilitate the recovery of the management fees he paid on behalf of the company in recent months. I had nothing to do with that. If I still feel uneasy, I can sign a supplementary agreement to prove that there is no financial dispute in the previous arrears agreement, because I have learned from the past and decided not to sign such an agreement.

If the broker doesn't feel soft, he will play hardball. Do everything you can to get me to sign such an agreement and keep calling me. I won't answer his phone, so I'll make another call. Finally, he sent me a text message saying that the contract has not been terminated yet. He can send the management fee and the details of the half-year arrears to Deng Lao Company, and Deng Lao's company will have legal personnel to recover this unrealistic arrears from me, otherwise I will receive a letter from a lawyer. Let me give him an answer before 9: 30 the next day, otherwise the problem will be complicated. Up to now, I'm afraid to tell my elderly mother about it, for fear that she won't know the cause of it and think I did something outside. How are things going? Follow up!

Here, I hope all those who intend to join Deng Lao herbal tea will take a warning and think twice before you act.

Deng Lao Herbal Tea is also called (Guangdong Deng Lao Herbal Tea Pharmaceutical Group Co., Ltd.) (Guangzhou Zihetang Deng Lao Health Food Chain Co., Ltd.)