More and more people have noticed that it is necessary to establish the boundaries, principles and main points of the ongoing work before carrying out extremely detailed work.
Otherwise, it is easy to fall into the details and fall into the habit trap that is often said-
Do something you like too much.
Overdoing what you are good at;
Postpone the difficult things!
Take a "personal tailor" project as an example. In the process of extracting standardized implementation materials, the main points that should be paid attention to before, during and after the implementation process are summarized as follows.
Personal tailor is associated with the following roles: store manager, consultant, expert and operator.
Choose the right person, communicate one-on-one in advance, and then meet to discuss the problem solving and scheme determination of the guests. The "personal tailor" project needs a continuous process, and the information link in the middle is very important. Therefore, the role that can be fixed should be fixed as much as possible and needs to be fixed.
Whether it is the consultation sheet at the initial consultation or the record sheet of each operation, including the explanation of various cooperation matters that require guests to leave the store and the confirmation of the other party, it is necessary to make full preparations before the process.
This kind of preparation is not only to avoid the panic in the process, but more importantly, the preliminary preparation will screen out the important implementation steps that may be missed, and make the pre-process settings or other related preparations simultaneously.
The reason for this is very important: because of the particularity of personal tailor's commitment to the guests, every operation of the guests must be guaranteed to be "effective".
Therefore, especially for the first visit, guests must go through a comprehensive diagnosis by designated experts before they can determine the private conditioning process.
Because the needs of the guests need to be considered in many ways. Therefore, at the time of initial diagnosis, operators, experts, consultants and store managers must synchronize their services, so as to confirm the key implementation direction of the overall plan for "personal tailor" guests and get their sincere recognition.
In order to ensure this, we should not only check before implementation, but also check in real time during implementation.
The contents include: the store manager confirms each role step by step according to the established process and standards.
This includes the work of the executor and the process inspection of the store manager to ensure effectiveness.
The manager plans in time and every step has a plan;
The operator should record the operation requirements and standard inspection of each link and keep it as a performance backup.
With regard to experiencing feelings, we need to pay special attention to the individual differences of guests. There are many factors, such as guests:
Particularity of physical condition;
Particularity of living habits;
Uncontrollable factors of the current pace of life;
The degree of physical stress;
Current concept of health preservation (good aspects and aspects to be improved);
The gap between what individuals want and need at present. ......
This focuses on two aspects-
On the one hand, whether the guests agree with the expert's conditioning suggestions and treatment plans after the initial diagnosis and recognize the professionalism of the experts;
On the other hand, whether the guests can accept the investment plan.
Because of the individual particularity of personal tailor project and the uncontrollable factors of dynamic change, it is very important to confirm the cooperative attitude of the guests in the early communication.
To be exact, a very important part of the implementation of a set of "personal tailor" plan is to effectively correct and adjust the unhealthy living habits of guests under the guidance of scientific health preservation.
So once you give up halfway, the problems that the guests want to solve will not be solved, and the good reputation that the store wants to establish will not be established. It is impossible for both sides to achieve "* * * win-win".
After the operation is completed, because the "privately ordered" single project is not operated according to the general "box set" or fixed package, the confirmation link of this ~ level service project must not be ignored. This will help guests to clearly understand the consumption situation and avoid unnecessary misunderstandings caused by untimely notification.
After a service, it is necessary to integrate the customer information obtained from different angles, such as store managers, consultants, experts and operators, in order to do the follow-up after-sales work more accurately, timely and in place, and at the same time make full preparations for the next service.
After the guests leave the store, all after-sales services should focus on the information obtained in the store, guide the daily habits of the guests according to the professional advice given after professional diagnosis, and encourage and pay attention to the process of customer habit replacement and optimization.
This is the key service principle for employees in different roles who participate in the personal tailor process.
It is very important to follow up the daily continuous information of a "privately ordered" guest, such as the follow-up and confirmation of various indicators of physical signs. This is an important index of reaction in conditioning process. The continuity of indicators plays an important role in determining the guest's physical conditioning plan every time.
If an effective project wants to run well continuously, it must solve problems for guests. This process is not just the completion of the operation.
This is a complete system service process.
Is a team management system, serving personal health system projects.
It is worth further exploration and intensive cultivation.