Due to the rapid decline of fertility rate in China and the long-term low fertility level, China has entered the aging stage. With the increase of China's aging population, the middle-aged and elderly products industry presents a broad market prospect, attracting many investors to enter the middle-aged and elderly products industry.
Among them, joining and acting as an agent for middle-aged and elderly product brands has also become the choice of investors. So, what items should we choose to invest in middle-aged and elderly products? Are there any blank items in the market? If there is, then this is simply the best news for entrepreneurs. A sustainable and popular industry has played a great role in the stability of entrepreneurship.
The concept of "silver hair economy" has long been put forward, and the consumption of the elderly has broad market potential. Ignoring the development of the market for the elderly not only makes businesses lose their market and interests, but also seriously affects the improvement of the quality of life of the elderly.
It is said that foreign "supermarkets for the elderly" are booming. For example, an "elderly supermarket" in Vienna, Austria, has a larger shelf space than ordinary supermarkets, so the elderly can slowly choose goods; Backrest seats are arranged between shelves.
The shopping cart is equipped with brakes, and there are seats in the back half, which can be used to sit for a while at any time; The name and price tag of the goods are very big and eye-catching; There is also a magnifying glass on the shelf for use; The service personnel are older and especially patient and thoughtful.
With the increase of the elderly population and the continuous expansion of the elderly market, the elderly products on the market are even blank.
With the increase of aging population, the market prospect of middle-aged and elderly products industry is broad. Whoever joins this industry first may win the future market of middle-aged and elderly products.