What are negative ions?
What exactly is a "negative ion" tile? What kind of existence will it be? Maybe it will be a product that plays with concepts. With questions, the author talks to you about negative ion tiles.
First of all, we should understand the causes of negative ion tiles and the main trend of their market in the future. Negative ion ceramic tile, as its name implies, is a ceramic tile with negative ion function, focusing on the concept of green, healthy and sustainable development. As we all know, negative ions are gas ions with negative charges in the air, which have the functions of bacteriostasis, sterilization, dust removal, deodorization, improving the body's immunity, improving heart function and neutralizing positive charges. They can purify the air and reduce the radiation of human science and technology to the human body.
According to the encyclopedia, negative ions can not only promote the synthesis and storage of vitamins, but also strengthen and start the physiological activities of the human body, so they are also called "air vitamins". Like vitamins in food, they have a very important impact on the life activities of the human body and other organisms.
In this way, negative ions are really a good thing, in line with the popular concept of "health preservation". What kind of sparks will it collide with when it is applied to ceramic tiles?
Where will the negative ion market go in the future?
It is understood that negative ion tiles can continuously generate negative ions by themselves and can be absorbed endlessly. They have the functions of bacteriostasis, sterilization, dust removal and deodorization, air freshening and radiation reduction. This is the main idea of negative ion tiles in the market at present, and it is also an important direction of green and sustainable development.
Then the problem comes. The negative ion tiles born last year are not as imposing as the 20 16 tiles.
Regardless of whether the ceramic board is controversial or not, at least its market is broad at present, and brands are willing to explore this market and develop such products. Embarrassed, negative ion ceramic tile has not become a hot product at present, at most, it is a hot product, but the market does not seem to really open. What is the reason? Those who are optimistic about the future development of negative ion ceramic tile market think that negative ion ceramic tile is the future trend, and all kinds of ceramic tiles will realize negative ion function in the future, while those who are not optimistic about this kind of products think that negative ion ceramic tile is only a conceptual product, which is not very practical, and has not been proved by long-term practice that it can always produce negative ions beneficial to human body and purify indoor air, and this concept is mysterious.
At present, it is difficult to get general recognition from the market. Functional products conform to the future trend.
However, the author believes that although the market of negative ion tiles has not been fully opened at present, not many people dare to eat crabs first. But for many new things, as long as they exist, they must be reasonable. We can't arbitrarily think that they have no market just because they are still in their infancy. On the contrary, they are likely to become dark horses in the future market. At present, the brands that focus on making negative ion tiles are gradually increasing. Although it is not red, it is also because it gradually begins to exert its strength.
It seems only a matter of time before the market can really spread. After all, with consumers paying more and more attention to a healthy market environment and the global trend towards green and sustainable development,
The huge market space of negative ion ceramic tile in the future has yet to be tapped. However, in the face of today's endless stream of characteristic products, negative ion ceramic tiles suddenly got cold in the terminal market after their birth, which has to arouse our deep thinking. Is it because the product function failed to impress consumers, or the current market is not mature enough to accept the birth of this new category?
Learn more expert opinions
With questions, we learned from Professor Chen, a senior critic in the ceramic industry, that Professor Chen thinks: "At present, many people lack a correct understanding of negative ion tiles, thinking that it is still a hype concept, but in fact they don't really understand the performance of this product. Of course, this also involves patent research and development, so some enterprises have not yet touched this direction. As for the question that consumers question whether the product really produces negative ions, in fact, after several years of continuous efforts in research and development,
We already have corresponding testing instruments for testing. ""Besides, I think this product will always be a trend. At present, the market is very concerned about this issue, and everyone is discussing it, but not many people really do it, and most people hold a wait-and-see attitude. Some time ago, the number of articles and readings about negative ion tiles remained high, which reflected that the market paid great attention to it. However, we have to admit that the consumer market still lacks awareness of this piece at present, and has not really realized that it is a new thing after all, and it takes time to understand, recognize and digest it. At present, the terminal market share is not as much as other categories, but the future trend cannot be changed, which meets the strategic requirements of sustainable development. "
Whether the market recognizes that negative ion ceramic tile is a concept product or a scientific product with practical functions, if you really want to occupy the market and win the confidence of consumers, you still have to rely on strength to speak. Only market recognition and consumer recognition are the values of products. The negative ion ceramic tile is based on consumers themselves, and is committed to creating a healthy and comfortable living space, so that people can love life more and understand life better!
Some people say that the current market psychology is elusive, and consumers' preferences and pursuits change too fast. On the other hand, in fact, many times, consumers don't know what they want. Just like before the birth of mobile payment, the circulation of paper money has always been the law of the world, and not many consumers will put forward what kind of payment method they want. Until the birth of mobile electronic payment, consumers will be recognized by the market and willing to use it, and now they will want to pay by mobile phone. Negative ion ceramic tile is a functional product. Before this, no one would have thought that ceramic tiles could also produce negative ions beneficial to human body. When this product was born, people realized that the original decoration and building materials can also improve their quality of life to a healthy and beneficial level.
If you want to really occupy a place in the market and win the confidence of consumers, you still have to rely on strength to speak. Only market recognition and consumer recognition are the values of products. The negative ion ceramic tile is based on consumers themselves, and is committed to creating a healthy and comfortable living space, so that people can love life more and understand life better! Some people say that the current market psychology is elusive, and consumers' preferences and pursuits change too fast. On the other hand, in fact, many times, consumers don't know what they want. Just like before the birth of mobile payment, the circulation of paper money has always been the law of the world, and not many consumers will put forward what kind of payment method they want. Until the birth of mobile electronic payment, consumers will be recognized by the market and willing to use it, and now they will want to pay by mobile phone. Negative ion ceramic tile is a functional product. Before this, no one would have thought that ceramic tiles could also produce negative ions beneficial to human body. When this product was born, people realized that the original decoration and building materials can also improve their quality of life to a healthy and beneficial level.