1, the geographical location is inconvenient. Nursing homes are different from other industries. The old man lives in a nursing home. In addition to choosing a major, the choice of location is also very important. The nursing home is located in a remote place with inconvenient transportation, so it will become a big problem for the elderly to go to the nursing home. Therefore, opening a health store in the city center has great advantages.
2. The target groups are different. The target group of health stores is young people, and the target group of nursing homes is the elderly. The customer groups of the two are different, so the operation will be different.
3. The profit rate is different. Health stores will choose downtown, because the rent in downtown is relatively high and the consumption level of listed centers is high, so the profit rate of health stores in downtown will be relatively low. Nursing homes generally choose suburbs or areas with relatively low rents, which can reduce the expenses of the elderly while ensuring profitability. Of course, the specific reasons need to be analyzed according to the actual situation. The above are for reference only.