China Lycium barbarum Museum is located in Desheng Industrial Park, Yinchuan, a national economic and technological development zone. It was planned and invested by Ningxia Bairuiyuan Lycium barbarum Industry Co., Ltd., and was established in 2009. It was completed and put into use in 20 1 1 year, which lasted for three years. The building area is 4000 square meters, with a total investment of about 30 million yuan. 20 1 1 was awarded as "national AAA tourist scenic spot", and 20 13 was named as "cultural industry demonstration base of the autonomous region". The construction of China Lycium barbarum Museum is based on the profound China Lycium barbarum culture, with the Yellow River, the mother river of China, as the source, and focuses on excavating the historical treasures of China Lycium barbarum for 4,000 years. The museum is divided into three parts: a blessing hall, a cultural center, a health center and a public service area. With a large number of historical documents, cultural relics, pictures, sculptures and modern high-tech expressions such as sound, light and electricity, the historical culture, industrial status and scientific research achievements of Lycium barbarum in Ningxia and the whole country are comprehensively displayed, aiming at inheriting the 4,000-year history of Lycium barbarum in China, promoting Chinese medicine and Lycium barbarum health culture, making every effort to build Chinese cultural brands and promoting human health. The appearance of China Lycium Museum has set up an important new stage of "cultural diplomacy" for Ningxia Lycium barbarum to go global, laid a solid foundation for Bairuiyuan to spread China Lycium barbarum culture abroad, and has far-reaching influence and great significance for promoting the healthy and rapid development of Ningxia Lycium barbarum industry and tourism. Lycium barbarum culture is the soul of Lycium barbarum industry. Through the dissemination and infiltration of the history, culture and health knowledge of Lycium barbarum in China Lycium barbarum Museum, the prominent position of Lycium barbarum in Ningxia and even the world will be further consolidated, which is of great significance to the development of Lycium barbarum industry in our region.

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