Lifestyle: lifelong learning, time view.
What is the lifestyle of people standing at the top of the pyramid? Is it your imaginary sunny beach and luxury car beauty?
The survey shows that high-net-worth people are extremely self-disciplined and good at learning. 40% people work 6-8 hours a day, 12% people work more than 12 hours a day. Besides, they are always sensitive to financial information and news.
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Concern: finance, health
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The data shows that 80% of high net worth people think that busy work affects their health, and they pay more and more attention to health. 20 16 paid more attention to health preservation than financial investment, ranking first.
asset allocation
● The purpose of asset allocation
Among the asset allocation purposes of high net worth individuals, wealth appreciation ranks first, followed by quality life, and finally risk isolation, equity restructuring and immigration.
Asset allocation target
According to the white paper, more than 90% of high-net-worth individuals have allocated private equity funds that mainly invest in the new economy. Private equity is changing from "alternative assets" to "mainstream assets".
High net worth individuals are very optimistic about the new economy such as consumption upgrading, industrial upgrading and economic transformation, and are willing to increase investment in relevant equity investment capital. According to the data of China Foundation, as of February 20 18, the total scale of private equity and venture capital funds reached 7 trillion, accounting for about 6 1% of private equity funds.
At the same time, the allocation ratio of open market funds is also rising. According to the white paper, nearly half of the high-net-worth population is allocated to 1 1%-30%, and another 30% is allocated to 0- 10%.
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In addition, there is still a lot of room for overseas asset allocation needs. At present, among domestic high-net-worth individuals, the proportion of overseas assets allocation is seriously insufficient, and more than 80% indicate that there will be overseas investment demand in the future. Among them, private equity funds are the mainstay.
In overseas investment, the biggest challenge is investment risk assessment and understanding of local laws and tax policies, accounting for 49% and 47% respectively. Banks and social platforms have become the preferred channels for obtaining overseas investment information.