First of all, I personally think Taobao is not suitable for part-time jobs, because Taobao includes: shop building, decoration, details page, ranking, customer service, packaging and delivery, after-sales and other issues. Part-time people say that it is basically unrealistic to sell anything in Taobao shop to make money.
And if you want to find an OEM product to do Taobao, I don't think it's realistic. As far as our current operation is concerned, the quality and after-sales of Taobao products are still very important. Otherwise, users will give you bad reviews directly after using it, which will seriously affect the conversion rate of your store. After all, of course we want to do well, and making money is the most important thing.
In the process of opening a store in Taobao, the choice of products is also more important. Good products can achieve twice the result with half the effort. For individuals, what products does Taobao sell better?
My personal suggestions are as follows:
1, no clothing, shoes and hats.
Especially in the Korean version, there is no obvious identification feature, because the categories of clothing, shoes and hats are too large, and there are too many things that users can choose, so they can't find the positioning of users at all, and users are also in the stage of random choice when choosing.
Unless your product is highly recognized, such as the men's Tang suit we are making, it should be strictly classified into three or four categories, with high recognition and few competitors, so the market share is still relatively easy to do.
2, don't touch the first-class products.
The first-class categories are all big categories. Merchants who do Taobao Tmall never lack rich bosses. Don't even think about the first-class category competition. It is also difficult to be a first-class category, but if you can do the same, the income will be considerable.
But there is still a big difference between individuals and companies operating Taobao. When doing it alone, the time is limited, the funds are limited, the ability is effective, and the efficiency is limited, which is far less than the team operation of the company. Therefore, when choosing, individuals should try to choose products in sub-sectors, and choose products that are in the third or fourth categories and have a certain sales volume. They would rather be the head of a chicken than the tail of a phoenix.
3. Try to choose products with certain profits.
Choose a product with a certain profit, preferably several times the profit, so as to have enough profit for the through train, taobao guest and other channels.
If the product has a lot of profits, you want to rely on small profits but quick turnover, which I think is not realistic.
Small profits but quick turnover means that the sales volume of peers in the category is absolutely high, and when you insert a new store, the simplest question is: how to solve your sales volume by swiping the bill? Pass the trial? Are all high costs.
Nowadays, many people buy things just like eating out.
When we make cosmetics, it is killing us. We sold more than 7,000 orders in two months, and have already returned more than 300 orders. There are also bad reviews and so on, all of which require constant manpower and energy to deal with.
For an individual, it is very important to spend enough time in the early stage to increase sales. The success rate of focusing on a little bit is much higher than doing nothing. Imagine if it takes 1 hour a day to pack and deliver goods, and after-sales for 2 hours intermittently, it will waste your 3 hours. If you put these three hours into running a store to increase sales, your business profit may double.
Because focusing on store operations, increasing sales may be just one thing, packaging and delivery is another thing, and after-sales is the third thing. It seems that there are only three more hours, but this will seriously affect work efficiency, and many people just can't clear this account.
5. Try to choose knowledge-based and physical products.
Use knowledge to improve the value and price of products. Knowledge can be copied for free. In this way, you can maximize your profits. You can say anything if you have profits, right? For example, the system USB flash drive I mentioned earlier is actually a very good choice. It may have been a very low-profit product, with more than N big-name flagship stores competing, which is a very difficult electronic product for individuals and even companies. But once it is defined as knowledge-based,
In fact, Taobao shop has many good products. The key is how you choose such a product. It is relatively easy for individuals to choose a feasible commodity under the category and open a Taobao shop to make money.
In addition, there are many online training courses similar to Taobao, and many people who make money online have entered the biggest misunderstanding. They think that these courses may teach money-making projects similar to shop scouring and shop groups, but they are actually the most normal Taobao shop opening and selling products, and also teach Taobao shop opening, Taobao ranking and Taobao operation.
Because whether it is a store or a group of stores, this kind of project that relies on Taobao platform to get traffic opportunistically will eventually be destroyed by the platform, and it may make money in a short time, but it is not worth it in the long run, not to mention actually relying on software. For the net earner himself, he has not gained anything valuable. As an Internet practitioner, I think no one doesn't want to make money on the Internet for a long time, and no one doesn't want to make money automatically later. Changsha Qiming Talent Education Taobao Exchange Operation Skirt: The first few numbers are 70, ⑤ 55, and the last few numbers are four, five, two, no communication, no e-commerce.
Finally, there is an essential difference between opening a Taobao shop to make money and simply opening a Taobao shop. There are still many limiting factors for individuals to open Taobao stores to make money. It is worthwhile to spend more time on product selection.