When China just popularized fitness knowledge in 1980s, the facilities and management of gymnasiums in the United States were quite perfect. Their gym shows how foreign players in the field of sports and fitness can provide users with diversified sports and fitness services by establishing complete personal health data, increasing social access and using psychological methods.
There are seven sports and fitness companies in the United States, each with its own characteristics, which can meet the needs of different people. While the United States is improving its own fitness system, in China, physical fitness O2O is still in the stage of solving the primary demand of "reserving venues".
As we all know, the income of most gymnasiums comes from membership card sales and private education, but the traditional gymnasiums are single, weak and lack of service quality, so it is difficult to generate sustainable consumption. Although the fitness industry in China is on the rise now, there are still many shortcomings in the professionalism of the fitness industry, such as the shortage of professional coaches, the single curriculum system and the over-reliance on private education, which need to be changed urgently.
Although there may be many problems in the development and market of fitness industry in China, it can't hinder the development of fitness. Now many people in China are aware of the importance of fitness. Therefore, even though there are great problems in fitness management in China at present, it is developing forward as a whole.