Jinling is the main team of high-income people, with an annual salary of over 300,000. Jinling's occupation is mainly concentrated in IT field and media, communication, finance, law, trade and other industries. Jinling may not have the ownership of the means of production, but it must have important technology and management rights. Most of them are senior managers, such as CEO, CFO and COO.
Jin Ling, with national characteristics, is an out-and-out urban elite with a sense of accomplishment and excellent quality of life. First-class working environment, top brands from head to toe, confident and restrained smile and step-by-step pace are their common characteristics. Frequent business trips are the norm in their lives. Of course, they are at work most of the time, and overtime is common. They pay attention to current affairs and are loyal readers of international news, finance and sports. They work hard before they consider getting married at the age of 30; They pay attention to self-feeling and self-realization. Choosing a career depends on personal preference just like making friends, and it is most important to give full play to your personality and ability. They need to be recharged at any time and often appear in various advanced training courses at night and weekends. Therefore, they are "tired and happy".
White-collar petty bourgeoisie, comfortable.
White collar and petty bourgeoisie are two corresponding words. White-collar workers with high education, high income, high consumption, high work intensity, elegant speech, decent manners, rich information and wide interests are the leaders of petty bourgeoisie life, and white-collar workers lead the fashion of life with their unique elegance and comfort.
White-collar workers with ethnic characteristics, wearing bright clothes, appear in the streets and alleys of the city, swaggering and indifferent, and flock to the "aristocratic work park" from all corners of the city; The spotless leather shoes hurried out, reminding passers-by all the time: I have a lot of work to do and I am very busy; Computers, telephones and faxes are their closest working partners; Their competitors are countless, so they are always ready to accept new information and knowledge, constantly improve themselves, and at the same time reserve energy for entering the gold collar; They have a clear distinction between public and private affairs, and seldom leave work. They spend their spare time in leisure, charging, entertainment and fitness.
Blue collar, grab Jin Gangzuan.
The blue-collar survey shows that there are slightly more men than women; Showing a younger trend, people under 35 account for 55% of the blue-collar population; Nearly 50% of blue-collar workers have high school, technical secondary school or technical school education; The blue-collar income is moderate, and the average monthly income of 42% blue-collar individuals is 1000 to 2,000 yuan.
Ethnic Characteristics The blue-collar population in China is growing rapidly, even surpassing the white-collar population. With the emergence of new industries such as computers, air conditioners and mobile phones, the scope of blue-collar employment has extended from "production line" to after-sales service. Modern blue-collar workers have unified production skills and professional norms, which exist in various industries, such as senior skilled workers with standardized services, taxi drivers and logistics and transportation workers, chefs with high sanitary standards, and modern agricultural knowledge farmers with mechanized operations.
Green Ji Ling Qingshan Shuijian
Green collar refers to people who are engaged in environmental sanitation, environmental protection, agricultural scientific research, forest protection and greening, and people who like to dream of outdoor and Shan Ye. Although the green collar depends on mountains and rivers, to enjoy the top green collar life, you must have a certain blue collar physique and white collar knowledge, so that the green collar can create a green life through blue sky, white clouds and golden sunshine.
National characteristics They have healthy bodies and natural and simple temperament, and nature and green are the most important parts in their hearts. They hold an environmentally friendly attitude in their life philosophy and way; Dress is to penetrate the brand myth and understand the relationship between clothes and people; They are kind to others and always make people feel kind and comfortable. The green collar seems to be more in line with our definition of men-the massiness of the mountains, the vastness of the sea, the integrity of bamboo, and the looseness of personality, which brings the charm of men to the extreme in a broad and free-spirited way. This is not so much an external fashion as an internal concept of life.
Grey collar compound talents
The gray collar originally refers to the technical workers who are responsible for the maintenance of electrical appliances and machinery, and is named after wearing gray uniforms. According to the recent investigation of 1 1 gray collar occupation and three gray collar technology modules, gray collar occupation is mainly concentrated in two major industries: one is IT industry, and the other is design industry.
"Grey collar", which is usually referred to as national characteristics now, refers to a compound professional skill talent with high modern scientific knowledge and high operational skills. Including e-commerce personnel, multimedia producers, computer programmers, computer network technicians, web page designers and producers, digital imaging technicians, industrial product designers, integrated circuit layout designers, interior decoration designers, jewelry designers and prepress producers, all belong to the gray collar. The typical feature of a gray collar is that it has both brains and hands. For example, pilots, surgeons and journalists all belong to the gray collar, which has the dual advantages of blue collar and white collar.
Pink collar is at home.
In recent years, in Beijing, Shanghai, Guangzhou and other big cities, pink collar has become the favorite occupation of women who pursue self-psychological satisfaction and free entrepreneurship, and modern technology has also created conditions for the birth of pink collar. Pink collars mostly come from the "brain-eating" class and are engaged in freelance writing, advertising design, web design, handicraft design, product marketing, import and export trade, media, management and consulting services. Their appearance makes the employment methods richer, more interesting and more personalized.
Pink collar with ethnic characteristics refers to SOH0 beauty who works at home. They don't have to get up early or work nine to five like white-collar workers. They don't have to look at the boss's face or the reaction of their colleagues, so they are happy; They don't have to wear suits and make-up like white-collar workers, they can walk around the room in pajamas or underwear, and they can even search for information online and send and receive emails with masks on their faces. In addition to SOH0, pink collar also includes modern women with higher education, economic independence, pursuit of personal value, enthusiasm for consumption, courage, self-confidence and composure.
The latest generation of silver collar
They are engaged in some fashionable jobs, and work is a state that they can enjoy. Their understanding of the meaning of life is no longer what to achieve, but what to enjoy. They don't have the pressure of blue-collar life, don't understand the office philosophy of white-collar workers, and don't have the wealth and power of gold collars, but they enjoy life more enthusiastically than pink collars-we classify them as silver collars. Freedom, independence and fashion are Yin Ling's life beliefs. It is the meaning of their life to enjoy a more relaxed, freer and fresher process.
As a trendy group, silver collars enjoy their work and life more relaxed, free and fresh. How did they get their freedom and how to dress simply? Two words: personality. Their careers may be strange, only you can't think of them, and there is nothing they can't do. They are still keen on time, walking in the forefront of fashion, and are good at accepting the most cutting-edge information. In which magazine did you just see the photos of the overpass performance? You may walk out of the house with your feet up and see a silver collar wearing the same style, and even the makeup on your face is exactly the same as that in the magazine.