Current location - Health Preservation Learning Network - Fitness coach - I'd like to ask, is there a future development trend of fitness industry in China?
I'd like to ask, is there a future development trend of fitness industry in China?
Every industry has a certain development cycle. Personally speaking, the fitness industry is between development and maturity. On the one hand, people pay more and more attention to their health and quality of life (just look at how popular health programs are), and they also adopt a more welcome attitude towards fashionable things like fitness, from which we can see a great market space. However, on the other hand, the pressure of modern people's life is relatively high, not only economically, but also psychologically. Coupled with the enhanced awareness of financial management, consumer attitudes have become more cautious. At the same time, the increasing awareness of consumers' rights protection and the continuous improvement of industry regulations have put forward stricter requirements for the fitness industry, and there are still many problems in the fitness industry.

In the long run, fitness coaches need to speed up their adaptation to changes in the environment. First of all, we should strengthen the comprehensive professional quality. We should not only have excellent fitness professional knowledge and constantly enrich our fitness experience, but also have relevant knowledge in sports medicine and health care, because only with the good assistance of relevant knowledge can we apply fitness professional knowledge more flexibly and appropriately. In addition, psychology, foreign languages, computers and management also need appropriate intervention. Psychology helps coaches to better grasp and adjust the fitness state of customers from the psychological level. Foreign languages can expand the range of coaches' clients. Computer and basic management knowledge (such as time management) enable personal trainers to better manage customer information and help many customers in an orderly manner.

There is also a very important point, which is also a difficulty that many coaches with good professional quality will encounter, and that is sales ability. As far as the business model of most fitness clubs is concerned, personal trainers need to develop their own customers. If they can't show their advantages to customers well, or simply refuse to sell, I'm afraid it's not suitable for this profession.

In this way, fitness coaches should have a complete knowledge system, that is, fitness coaches should continue to grow into skilled and knowledge-based occupations. This may also be the reason why excellent fitness instructors can become long-term career choices in some internationally renowned fitness clubs. However, based on the analysis of the industry just now, the career development of fitness instructors may take some time. At present, some coaches with management potential have developed into managers. Most coaches will choose to change careers after reaching a certain economic level, but some elderly people still stick to this position and are loved by customers for their rich theory and experience, mature teaching and steady style.

Different companies have different entry requirements for coaches. Don't be discouraged if the interview is frustrated occasionally. You can choose a club that doesn't require much experience first. It is suggested to observe the environmental atmosphere and membership status of the club, or try to get to know it during the peak business hours, and ask about the task quota and commission method during the interview, but the overall sales operation of the club is the key to providing more customers for fitness coaches.

When choosing a job, we should not only analyze the prospect of the industry and occupation, but also know our own specific situation. I understand young people's yearning for this industry (it is really an attractive industry), but the choice of work will affect many aspects of life, including the investment in study and the occupation of time, so it needs rational consideration. Once you choose, don't give up easily-it's like marriage, and whoever you marry will actually have such problems. No matter how you choose, I wish you success!

In addition, your second question is best to call the other party directly to ask in detail.