We should use the idea of sustainable development to protect the environment, resources and ecological balance to guide the project construction, market development, procurement, logistics, accommodation, catering and large-scale activities of the Games, so as to minimize the negative impact on the environment and ecosystem;
We should actively support the government to strengthen environmental protection, reduce the number of rivers in municipal infrastructure, improve the urban ecological environment, and promote the sustained and coordinated development of economy, society and environment;
Make full use of the extensive influence of the Olympic Movement, carry out environmental protection publicity and education, promote public participation in environmental protection work, and raise the environmental awareness of the whole people;
High-tech Olympics, as its name implies, is to hold the 2008 Beijing Olympic Games with the most modern and high-tech means and strength in the world today.
Humanistic Olympics is people-oriented, and this person refers to the social subject. People-oriented is based on the social subject. What's the theme? Citizens are the main body.
The success of a grand event mainly depends on several aspects: first, the hardware, such as competition facilities, traffic conditions, athletes' food, clothing, housing and transportation, security, volunteer service and so on. These are the foundations for the success of a grand event. Without these guarantees, the provincial capital has no chance of success. For example, the Munich Olympic Games, although all aspects were good, the killing of Israeli athletes ruined the atmosphere of the whole event. In this way, even if the results of this Olympic Games are no better and the spirit of competition is no better, it will not be a successful Olympic Games. Followed by software, that is, scandals such as competitions, whether there are stimulants, and the performance of the audience, which are also very important indicators. The hardware is successful, but if scandals such as doping continue, it can't be a successful event. Another important indicator is the performance of athletes. A successful grand event is absolutely inseparable from wonderful competitions, and the performance of athletes on the field is also a major factor in determining success. Outstanding achievements can add a lot of color to the competition. For example, the Mexico Olympic Games, we still remember the explosion of results. At that Olympic Games, many world records were broken and the original records were improved a lot. If these three indicators are well done, then this grand event can be said to be a great success, and it will stay in history forever and make people miss it.
Since the goal of Beijing Olympic Games is to make it the best Olympic Games in history, these three indicators are indispensable. In terms of hardware, there is no problem in our venue, so it depends on traffic and security, as well as volunteer service. If these three items reach a higher level, then there will be a foundation for success. The key now is software, which is the most difficult to grasp at this time, because almost every host wants to make a major breakthrough at his doorstep and make his hometown folks happy. This wish is good, but don't take detours, such as judging, taking stimulants and so on. In this way, even if you win the gold medal, you will not be respected. It can be said that it is a penny wise and pound foolish. Therefore, we must strictly control the discipline of sailing, and never let the oath of the opening ceremony become an empty slogan. Judging from the experience of the National Games, Beijing Olympic Games still has a long way to go to achieve this! As for the performance of athletes, I believe it is not difficult to achieve results with hardware and software as the guarantee.
It is our common responsibility to contribute to the Olympic Games.
Beijing won the right to host the Olympic Games, which greatly inspired the national spirit, and the people's concern and attention to sports work became stronger and stronger. According to the report of the 16th National Congress of the Communist Party of China, the preparation and hosting of the 2008 Olympic Games is in an important period of strategic opportunities in the first two decades of this century. In the middle of the 11th Five-Year Plan, the curtain of the Beijing Olympic Games opened, and the party and the state put forward high requirements for the successful hosting of the Olympic Games, which was written into the report of the 16th National Congress of the Communist Party of China. The CPC Central Committee and the State Council are highly concerned about the 2008 Olympic Games. General Secretary Hu Jintao attended and announced the opening ceremony of the 10th National Games. When meeting with representatives of national advanced sports collectives and individuals, he put forward requirements for running the Olympic Games well. He emphatically pointed out: "In three years, the 29th Olympic Games will be held in Beijing, which has brought rare opportunities for the development of sports undertakings and sports work in China. Will we? プ』? What happened? . ? Poverty? Brown? Tu Xingji lost? A man? Suntan ⒄ stalk? Why don't you stay here?
It is a glorious and arduous mission and goal of the sports front to run the Beijing Olympic Games well and achieve excellent results, which represents the interests of the country and the people. By hosting a high-level Olympic Games, we will serve the reform, development and stability of the country, the interests of the people and the development goals of the country. Everyone related to the Olympic Games should carefully weigh the weight and realize the responsibility on our shoulders. Take it seriously, find the right position, and determine what you can do for the Beijing Olympic Games and how to do it well. Maybe not every one of us can compete for gold and silver, but there are you and me preparing for the Olympics. We often say that participating in the Olympic Games in our own country may be our only chance in life. We should try our best to do our work well, earnestly fulfill our responsibilities and correctly exercise our power. We should continue to deepen the activities of "What do I do for the Olympics" and further form a strong atmosphere of "caring for, serving and contributing to the Olympics".
There is only the preparation of competitive events without "mass sports and Olympic counterparts", and there is no real Scientific Outlook on Development to guide the Olympic preparations. Preparing for the Olympic Games is not only the preparation of competitive events, but also a great opportunity to promote the preparation of "developing sports and strengthening people's physique", meet the people's growing demand for fitness and sports culture, and promote the development of sports industry. Therefore, this is also the biggest opportunity for all units in the sports system to improve their own development ability and their own sustainable development strength. We should not only fully prepare for the 2008 Olympic Games, but also constantly push the national fitness and sports undertakings to a new level of development.
"What do I do for the Olympics" is not only discussion and thinking, but more importantly, practice and implementation. We should take Theory of Three Represents as the guide, Scientific Outlook on Development as the guide, and Beijing Olympic Games as the opportunity to push China's competitive sports to a new level, to form a new upsurge of national fitness, to achieve a new leap in the development of sports industry, to promote the comprehensive, coordinated and sustainable development of sports undertakings, and to make new contributions to economic development and social progress!
China's slogan is: One World, One Dream;
The English slogan is: One World, One Dream.
Interpretation of the theme slogan of Beijing Olympic Games
At the release ceremony held in Beijing Workers Stadium, BOCOG announced that "One World, One Dream" has become the Chinese and English version of the theme slogan of Beijing 2008 Olympic Games.
BOCOG explained the theme slogan. "One World, One Dream" embodies the essence and universal values of the Olympic spirit-unity, friendship, progress, harmony, participation and dreams, and expresses the common desire of the whole world to pursue a better future for mankind under the inspiration of the Olympic spirit.
BOCOG believes that this theme slogan profoundly reflects the core concept of the Beijing Olympic Games and embodies the harmonious values contained in the People's Olympics as the core and soul of the three concepts of "Green Olympics, High-tech Olympics and People's Olympics". It is our dream and pursuit to build a harmonious society and realize harmonious development. "Harmony between man and nature" and "harmony is precious" are the ideals and pursuits of China people for the harmonious relationship between man and nature and between people since ancient times. Peace and progress, harmonious development, harmonious coexistence, win-win cooperation and a better life are the common ideals of the whole world.
This theme slogan is concise and profound, which belongs to both China and the world. The theme slogan expresses the lofty ideal that the people of Beijing and China and the people of other countries share a beautiful home, share the fruits of civilization and work together to create a better future. Expressed the firm belief that a great nation with 5,000 years of civilization and moving towards modernization is committed to peaceful development, social harmony and people's happiness; It expresses the desire of the 654.38 billion+300 million people in China to contribute to the establishment of a peaceful and better world.
BOCOG believes that the English slogan "One World, One Dream" has a unique syntactic structure. Two ones form a beautiful parallelism, and "the world" and "the dream" echo back and forth. The whole slogan is concise, loud and profound, which is easy to remember and spread. China's slogan "One World, One Dream" is the same as "One", which makes the theme of "All mankind belongs to the same world, and all mankind * * * pursues beautiful dreams together" more prominent.
Two decision makers interpret the Olympic theme slogan
Guest:
Long Xinmin: Deputy Secretary of Beijing Municipal Committee, Head of Beijing Olympic News Publicity Coordination Group.
Jiang Xiaoyu: Executive Vice President of BOCOG, Assistant Guest of Chairman BOB;
Liu Huan: The songwriter and singer of the theme song of Beijing Olympic Games.
Zhang Yiwu: Professor of Chinese Department of Peking University, participated in the discussion of Chinese slogans of Beijing 2008 Olympic Games.
Wen Li: Chinese-American, doctor of English education, critic of urban uncivilized phenomenon.
What is the internal connection between one world and one dream?
Bai: Today, two decision makers interpreted the slogan of "One World, One Dream" for the Beijing Olympic Games. Jiang Xiaoyu: I like this slogan very much. It is very concise, powerful, profound and catchy, which reflects the aspirations of our people in China. The slogan not only embodies the Olympic spirit of unity, friendship, progress, harmony, participation and dreams, but also embodies the core concepts of the Beijing Olympic Games-green Olympics, high-tech Olympics and people's Olympics.
Bai: A slogan has ten words. From what angles do you embody these two concepts?
Long Xinmin: Since the 1984 Los Angeles Olympic Games, the host countries and cities of previous Olympic Games have to put forward a theme slogan, which is actually to publicize a spirit, an idea and a value of this Olympic Games. The slogan "One World, One Dream" first embodies the spirit and essence of the Olympic Movement. Because the Olympic movement is to promote peace and harmonious development between people through this movement; The second one embodies the characteristics of Beijing Olympic Games and the connotation of People's Olympics. Since ancient times, harmony is the most important thing, and the harmony between man and nature has always been the desire and pursuit of China people for the harmonious development of man and nature, man and society, and man and man.
Bai: The slogan of Athens Olympic Games is "Welcome home", the slogan of Salt Lake City Winter Olympics is "Light a fire in your heart", and the slogan of Barcelona Olympic Games is "Be friends forever". What kind of voice did the theme slogan of Beijing 2008 Olympic Games send to the whole world?
Long Xinmin: We have sent out the wishes and aspirations of the people of China and the people of the world to unite, live in harmony and create a better tomorrow for mankind.
Bai: This slogan is in both Chinese and English. In this process, how much of English and its internationalization considerations are acceptable to everyone?
Long Xinmin: Because the theme slogan of the Olympic Games must be international and cosmopolitan, which should meet the needs of our domestic nation as well as the needs of the international Olympic family and the international community, in the process of soliciting opinions, especially in the final stage of argumentation and decision-making, we think that this slogan should first be welcomed by the International Olympic Committee and the international community, so we should consider using English first. Choose English advertising language first, and then translate it into Chinese. It should be said that hemorrhoids decide this slogan? × s？ Pick up the contracture? Curtain 9? What's the matter with you? Isn't it awkward? Capsule? /p & gt；
Bai: After the slogan came out, many people accepted it very well, 54% said it was very good, 23% said it was very good, and 77% accepted it together, but some people thought it was average. What do you think of this data?
Jiang Xiaoyu: After this slogan came out, the whole Olympic family responded well, including President Rogge and Kobran, the image consultant of the International Olympic Committee. He wrote that this slogan and the emblem in front of you-China Seal Dancing Beijing, have very rich connotations here, and are also very open and international slogans. In addition, the whole media we saw, from the Associated Press, AFP, Reuters and other major news agencies, were all positive. I think the slogan has just come out, and the people have a process of recognition and acceptance.
What kind of decision-making process has the theme slogan of Beijing Olympic Games gone through?
Bai: We have a title board. Finally, I will show you these ten items: the four seas, * * * to create the future; Four seas and one family, harmony and glory; Inheriting civilization and winning in harmony; Inherit civilization and enjoy the Olympic Games; The Olympics are eternal, and the four seas are one family; Harmony is precious; Everyone is a winner; All men are brothers within the four seas; Dreams of hundreds of millions of people; Illuminate the road to harmony.
Long Xinmin: At that time, this slogan "Harmony is precious" was put forward by many people, so when we conducted the third stage of demonstration, we mainly considered how to make this slogan more suitable for the needs of the international community and reflect the concept and characteristics of our Beijing Olympic Games. At this stage, many symposiums were held.
Bai: Is there any reward for the winner of the last item 10?
Jiang Xiaoyu: There are no prizes in our competition rules. To be honest, 65.438+300 million people enthusiastically participated in the Olympic Games. What can you give us in return? It can't be represented by any reward, so we just participate together and make a little contribution. This honor and enthusiasm should be the highest reward.
Bai: Harmony is good, and all brothers in the world are good. What do we think when we deny it?
Jiang Xiaoyu: We believe that slogans like this embody some essence of China traditional culture, but they are not like slogans, but more like a philosophy. Second, if these ideas are translated into English and told to the whole world, it will be difficult to find corresponding good English words that everyone can understand.
Bai: Liu Huan's English is also very good. All people in the world are brothers. How to translate it into English?
Liu Huan: The cold version can be translated, but the problem is that it is not wonderful. I have seen Harmony, which seems to be called lifeisharmony, but it sounds ordinary. And I don't know what I'm talking about, so it's hard to find something corresponding.
Bai: Among the 265,438+100,000 entries, many Chinese words appear frequently, ranging from harmony, peace, progress, passion, the world, dreams, ideals and sharing to the Oriental Dragon and the Olympic Games. Professor Zhang Yiwu from Peking University participated in the discussion of Olympic slogans. What kind of mentality do you think ordinary people's words are so concentrated?
Zhang Yiwu: As can be seen from these slogans, one is that we have gradually shaken off the deep national humiliation of the past 100 years and faced the world with a more relaxed, optimistic and cheerful personality.
Bai: The Chinese seal of the Olympic Games is not allowed to be used casually by other businesses. Can we use slogans at any time?
Jiang Xiaoyu: That's not true. This slogan is part of the intellectual property rights of the entire Olympic logo. Our emblem, slogan and mascot, including the theme song of the future Olympic Games, all constitute the intellectual property rights of this Olympic Games, that is, the Olympic symbol. Slogan is a part of it, and its use is strictly regulated. If it is a non-profit organization activity, there is no problem, but you can't print the advertising language on a commercial cup for commercial operation. This is strictly limited. You must be a sponsor, partner and franchisee.
How to make the Olympic theme song?
Bai: He is the creator of the Olympic theme song. Time is tight and the task is heavy. Will he be inspired soon?
Liu Huan: For a long time, in the first minute of my study, there was a melody, that is, one world, one dream. Later, I especially wanted to rule it out and think of a better one. As a result, there is nothing better after ten days. The lyrics took a long time and were handed in at the end.
Bai: How do you find the sense of synchronization corresponding to the slogan from the music?
Liu Huan: There are two factors. On the one hand, from the perspective of pop music, it is particularly close to fashion. From this point of view, I think it is too early to make the national anthem in 2008, because it is difficult for us to predict what pop music will look like in three years, just as last year we could not predict what Mice Love Rice will look like this year. But as far as the Olympic anthem is concerned, it may not need to be very close to the fashion at that time. Now you should be able to think about it, especially the pop music in our country. We are still developing and technology is growing. I believe that by that time, the sense of technical distance should not be so great.
Jiang Xiaoyu: At present, the theme song has entered the second stage, collecting songs for the second Olympic Games. We didn't set it as the theme song of the 2008 Olympic Games, but as a collection and recommendation of Olympic songs. One * * * has received 430 valid works, and ten have been judged. It is expected that these ten Olympic songs will be released to the public at the closing ceremony of this month's Olympic Culture Festival on July 16. From last year to 2008, the collection of Olympic songs was held every year. In this way, through the recommended songs, popular singing methods and practical tests in previous years, we can see that there may be one, two or three songs that everyone agrees with and have been singing for a long time. Finally, we may recommend fifty or sixty songs from these excellent songs every year. Singing for four or five years, I finally chose a theme song.