Its business model includes the following aspects:
1. sales channel: jinmaiji theanine mainly promotes and sells its products through online and offline sales channels. Online channels include self-owned websites, e-commerce platforms and other Internet platforms. Offline channels include health food stores, health food stores, gyms and so on.
2. Product positioning: Jin Maiji tea element positions itself as a high-end beverage, emphasizing the natural, healthy and refreshing effect of the product. This positioning helps to distinguish it from other similar products and attract more target customers.
3. Marketing: Jinmaiji Tea will be marketed in various ways, including social media, advertisements, promotional materials and cooperation with bloggers or experts who have a healthy lifestyle. In addition, it will attract new customers and maintain the loyalty of existing customers through user participation activities, coupons and special promotions.