A solemn statement about some enterprises using "CCTV listed brands" without authorization
Recently, some viewers reported that some enterprises with poor qualifications used the name of "CCTV brand" in their product packaging and advertising marketing activities, and claimed to hold relevant certificates issued by our station, which caused certain misleading among consumers.
I solemnly declare that the advertising department of CCTV has never issued the title or certificate of "CCTV brand" to any enterprise, and the actions of the above-mentioned enterprises have never been recognized and recognized by CCTV. I hope that consumers will not be misled. Our department has started an investigation.
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Characteristics of false advertisements
1, the description of the quality, performance and efficacy of the goods in the advertisement is inconsistent with the actual quality, performance and efficacy of the goods.
2, unauthorized changes in food, drugs, pesticides and other special commodities "advertising approval form" approved publicity content, false, exaggerated publicity, deceive and mislead consumers.
3, the use of false advertising enrollment, training technology.
4. Publish false advertisements of "getting rich information and practical technology" to defraud money.
5. No goods are available, or shoddy, defrauding shopping money in the name of mail order, and making illegal profits.
Baidu Encyclopedia-False Advertisement
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