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Is the WeChat business slimming tea bag useful, Zhihu?
Wechat business contacts a wider range of users in the form of the Internet, which can be said to be efficient, fast and direct to users. But now the environment in WeChat business is very poor, because many "three noes" products hurt many customers. As far as I know, many micro-businesses are plummeting now. But from a global perspective, internetization is only more forward and forward. It is precisely because of many mixed products that really good products can be put on the stage.

No matter what kind of WeChat business you do, I think the most critical issues are: market, products and team. Only by solving these three problems can we succeed and do it for a long time. Choosing a market with a large enough market as its own direction is the easiest and easiest thing for Ma Bao: mother and baby, parenting and losing weight. These three kinds of products have a huge market in China's population of 654.38+0.4 billion. To choose a unique and correct product (including relevant laws and regulations), the correct product is not enough, and it must be unique in order to show itself on the Internet. To choose a reliable team, many products are good, but the team cannot and cannot go far. Products are like born children, and the team helps ta grow.

So what should we do? Expand under the condition of establishing personal IP. Personal IP: It is a mountain where a person has his own voice on the huge Internet. In the huge Internet environment, the place where you can really make your voice heard is the official WeChat account. At present, the number of WeChat users has reached 654.38 billion, and WeChat has the functions of communication, media, interaction and payment, which is equivalent to a small company. Its spread is among friends, and it is word-of-mouth marketing. To do a good job in personal IP, I think it is: open an official WeChat account, do Q&A in Baidu, or do Q&A in Zhihu, take Q&A as a drainage, and use the official WeChat account as a fan pool. As long as your product is on the right track, it will be done well. After accumulating over time, there will be a compound interest effect.

Li Xun Mingyue Knife: an unknown weight loss expert, loves writing, does not take injections or medicines, and loses weight easily without rebounding.

WeChat public platform: Li Xunyue Ming Dow (ID:jianfei-tg)