1. Inventory that merchants can't sell themselves: merchants will buy goods of various styles and colors when they purchase goods. If some clothes can't be sold, they will be regarded as expired stocks or unsalable goods, and it is difficult to sell them. Merchants will choose discount promotions. 1The price in 9 yuan is very attractive.
2. Products sold by the merchants themselves at a loss. For example, low-priced goods can divert customers' attention and improve customer stickiness and loyalty; And high-profit products can be recommended to consumers by the way.
3. Clearance promotion: In order to quickly withdraw funds and reduce inventory, merchants will select some commodities for clearance promotion.