TwitterTwitter has been regarded as a kind of Weibo since its birth. At the same time, it is a powerful weapon for online brand promotion. Twitter marketing has an average of 336 million active users every month, which is very important to promote your e-commerce store. If you don't know how to do it, you can ask Maya culture, who are professionals in this field. You can also download it from Baidu. Social platforms promote drainage methods?

1. Improve brand awareness

Consumers will be more willing to buy products of brands they know and trust. The higher the brand awareness, the more likely consumers are to use products or experience services.

Social media platform can be said to be the most typical "explosive manufacturing machine". Sellers need to choose the right platform according to niche market, potential product audience and marketing objectives. However, social media platforms such as Facebook, Twitter and Instagram may post millions of posts in a single day, and it is not easy for start-up brands to break through.

Here is a simplified solution, which helps the brand to open up its popularity when it is young.

First, contact the facts. Various content carriers, including videos, pictures and articles, should be interspersed with some hot events of the day to rub traffic. In addition, quality is obviously more important than the number of jobs. Leaving a negative impression in the hearts of people who eat melons will only accelerate the user churn rate.

Secondly, it is also important to have a good sense of brand strategy. To meet this, we need to know what products the audience is interested in, how to accumulate brand awareness, and what kind of points can attract clicks. Only by understanding the above problems can we carry out the subsequent operations in an orderly manner.

2. Social media advertising

Advertising on social media platforms can increase brand exposure, drive product sales and revenue, and is also a very important channel for users to retain. Social media platforms allow brands to put advertisements in a targeted manner, ensuring that advertising activities can reach the target groups that are most likely to consume.

Various social media platforms can customize the target audience through the built-in advertising segmentation function, and set the user portrait according to the user's age, gender, education level, residence, emotional state and so on. Among them, the algorithm mechanism of Facebook is far ahead of social media in accuracy and humanization, which is one of the reasons why brands have always been accustomed to giving priority to Facebook.

How to continue to increase sales when Amazon links are upgraded to a certain extent?

1. Pay attention to Amazon's New Deal regulations in time.

After the outbreak of the epidemic, Amazon's policy has changed a lot. Therefore, as an Amazon seller, it is very necessary to pay attention to the policies and regulations of Amazon platform at any time. With the change of policy, adjust your business plan in time to avoid closing the store, and then you can't call every day.

2. Optimize the list.

Undoubtedly, the importance of optimizing the list is obvious.

For the operation of a store, it is not enough to have good products. Sellers should also show their products to consumers in an appropriate way as far as possible. Shopping by looking at pictures is a typical feature of online sales, and pictures play a role in touching consumers' desire to buy. Therefore, if sellers want to sell their products, they must work hard on optimization. List optimized keywords, highlight brand and product characteristics, and provide detailed information on materials, colors and sizes. First of all, the pictures of products must be professional, and it is best to provide multi-angle pictures of products.

3. Get other comments.

On the Amazon platform, consumer evaluation has played a huge role. Comments can increase consumers' trust and improve product rankings. Ordinary consumers don't leave comments. Sellers should try to guide them to comment in good faith, and it would be better if they print pictures. Sellers can also use tools like FeedbackFive to increase the amount of feedback. In addition, Amazon also provides projects such as Vine and EarlyReviewer, which can also help sellers get comments.

4. Analysis of competing products.

Investigate similar products, analyze competing products, find gaps and make up for deficiencies. If you want to increase the sales of your products, it is also very important to know your competitors.

For Amazon's listing, the easiest way to analyze competitors is to look at the dynamics of competitors.

In the webpage with supplementary products, find out which ones are effective, and then use them to decide whether cross-promotion can be carried out.

Sellers can also study competitors' consumer comments and find their own selling points.

When competitors are out of stock, sellers can increase advertisements by lowering prices to increase sales.

5. Drainage outside the station, using social media.

During the outbreak of the epidemic, the passenger flow in the station dropped very seriously, so it is very necessary to carry out drainage marketing outside the station. The publicity outside the station is well done and there will be no shortage of products. So, how should sellers get more traffic?

Marketing promotion through social platforms such as Facebook, Twitter and Instagram.

I have to mention that Tik Tok is all the rage recently. TikTok has more than/kloc-0.0 billion users in the world, and in China, it is Tiktok. The traffic it brings can be imagined, and people often follow suit inexplicably. How can you miss it as a seller? In particular, the marketing strategy of using online celebrities is an excellent promotion method for sellers. In order to attract these audiences and let them get in touch with the influencers related to their products, sellers should establish contact with them directly on the platform to achieve sales purposes.

No matter what marketing method Amazon sellers use, they should pay attention to one problem, fully consider the customer's experience and needs, and make the extra service for customers bring the greatest benefits to the sellers.