1: Choose the theme of the copy according to the customer group of your own brand or company products, and think about the copy from the perspective of the user group.

2. Explain the product from the user's perspective.

3. Show your products from the brand point of view.

Secondly, associate people, things and things related to Mid-Autumn Festival.

1. Mid-Autumn Festival elements: moon, Chang 'e, moon cake, round.

2. Express yearning for reunion

When Li Bai looked up, I found that it was moonlight and sank back. It suddenly occurred to me that home was endowed with the meaning of missing and reunion, and I could create accordingly.

Finally, the common methods of posters:

1. Collage

stylize

3. Graphic combination

desalt

5. Color superposition

6. Creative synthesis

Step 7 scribble

8. Two exposures

9. Two tones

How to design the poster for Mid-Autumn Festival is the most attractive? The Mid-Autumn Festival is coming, and many enterprises are preparing to do activities, publicity and so on. Of course, posters are indispensable for activities. Whether it is marketing posters or product promotion posters, how to attract customers is the core issue.

The following Miao mouse has sorted out 8 kinds of poster designs, hoping to bring some new inspiration to bosses and designers.

First, illustration class

Recently, illustration creation has become more and more popular, and it is also popular with many Party A, and now designers also like to express themselves in the form of illustrations. Its advantage lies in its rich imagination and free creativity. There are many types of illustrations, such as plane, texture, hand-drawing, gradient, stroke, MBE and so on.

Second, the physical scene class

This kind of poster can truly and accurately reflect and express the content to be conveyed, mostly by realistic shooting, and can also polish the picture according to the theme to make it more detailed and rich.

Third, the life scene class

Many internet brands have long regarded life scenes as the "routine operation" of communication. With the help of Internet big data, we can firmly grasp the user's life trajectory and accurately cut out the user's life scene through the lens. Most of the works are created by emotional route, and some plots in life are fixed and illustrated. The scene triggers the user's emotions and eventually leads the user to sing.

Fourth, the font design class

Through the redesigned fonts, consumers' psychology is touched concisely and prominently, making the picture creation more unique.

Five, heterogeneous isomorphic classes

Use the shape of one element to destroy or graft another element, so that the two conflict and contact, thus creating a new visual form. That is, two or more elements with similar structures but different properties are combined into a new whole, and this effect is both unified and comparative.

Sixth, the symbol class.

For example, turn the moon or moon cake into a Logo graphic, or a graphic symbol that can represent the product function and spread the theme, and make a scene composed of related elements. While highlighting the theme of Mid-Autumn Festival, it also strengthens the affinity of the brand.

Seven, make up lessons

The Mid-Autumn Festival is inseparable from the moon, moon cakes, rabbits and other elements. The method of combining an element by substitution is also metaphorical. The condition of this technique is that the two elements are similar in appearance.

Eight, other arts

Art posters are often used for metaphor and creative design, which is a big test for designers' brains when designing. The poster made implies that it is close to the subject and gives people room for thinking and imagination. Such posters are more suitable for non-commercial and non-profit activities.

Miao Shu brand design focuses on brand design, providing services such as overall image building, brand planning and design, product packaging design and brand promotion graphic design.

If you have design requirements, please pay attention to the "Miao Mouse Brand Design" in the official account of WeChat for consultation and negotiation.

Mid-Autumn Festival creative poster picture _ Mid-Autumn Festival poster material picture? When the Mid-Autumn Festival comes, will there be some activities and many creative posters in many places to welcome the Mid-Autumn Festival? Below are the creative poster pictures of Mid-Autumn Festival that I arranged for you. I hope you will like them!

Mid-Autumn creative poster picture Mid-Autumn creative poster picture 1 Mid-Autumn creative poster picture 2 Mid-Autumn creative poster picture 3 Mid-Autumn creative poster picture 4 Mid-Autumn creative poster picture 5 Mid-Autumn creative poster picture 6