20 16 Banned words in the new advertising law and Internet promotion.
First, it is related to "one"
1. China is the first, the whole network is the first, sales volume is the first, ranking first, unique, the first brand,No. 1, TOP. 1, unique, the first in the country, first-class, only once (one model), the last wave, one of the top X brands in the country.
Second, it is related to "level/pole"
National, domestic, global, cosmic, world-class, top (top/cutting-edge), top technology, top enjoyment, best, excellent (excellent/absolute), extreme and extreme.
Third, it is related to the brand.
Big brand, gold medal, famous brand, trump card, leader brand, world leader, (distant) leader, leader, founder, leading brand, leading listing, superstar, famous, head, supreme, peak, luxury, advanced, leader, king, king, champion.
Fourth, it is related to falsehood.
Never before, never after, permanent, omnipotent, ancestral, special effects, invincible, pure natural, super-earning.
Extended data:
First, the substitution of extreme words and the prohibition of extreme words
1, national, world-class, highest, top class
National, world-class, top, top, top, top, top grade; More leading in the world-far ahead, one step ahead.
National demonstration, national leading, industry leading, industry leading, leading, winning, pioneering-blank (directly deleted); Fill the domestic blank-blank (delete directly)?
2. First, only and first.
First, only, first-advanced, avant-garde, progressive, first; Recommended first choice-optimization, high quality; First and exclusive-go all out, focus and brand new;
First person, chief-person in charge; Unique, unique, unprecedented-rare, rare, not much; One-time quick;
100% 100%- high; Zero, 0- low; History-relatively good; Very first-rate-very good
3. Gold medals and famous brands
Gold medal, famous brand-brand
Ace, sales champion, first (no. 1 \ Top 1)- leading and advanced;
Leading brand, leading brand-professional brand, high-quality brand and high-grade brand; Top, top, leading, gold standard, gold medal-advanced, progressive, well-known, famous;
Well-known cutting edge-high end
Baidu encyclopedia-extreme vocabulary