Posters posted in public places will be disturbed by the surrounding environment and various factors, so they must be displayed in front of people with big pictures, prominent images and colors. Its screen size includes full-open, folio, long three-open and super-large screen (full-open).

Feature 2: Strong farsightedness.

In order to make people who come and go in a hurry leave a visual impression, poster design should fully embody the principle of positioning design in addition to large size. With prominent trademarks, logos, titles, graphics, or contrasting colors, or large areas of blank space, or simple visual processes, posters become the visual focus. Posters can be said to have the typical characteristics of advertisements.

Feature 3. High artistry.

As far as posters are concerned, they include commercial posters and non-commercial posters. Among them, commercial posters are mainly expressed in the form of photography, realistic painting or comics with specific artistic expression, leaving consumers with real and touching pictures and humorous feelings.

Feature 4: Advertising

The poster hopes that all sectors will participate. They are an advertisement. Some posters use artistic design to attract more people to join the activities. Posters can be published and played in the media, but most of them are posted where people can easily see them. Its advertisements are extremely colorful.

Feature 5. commerciality

Posters are pre-advertising and publicity of an activity, and their purpose is to get people involved. Performance posters account for most of the posters, and performance advertisements are often mainly for commercial purposes. Of course, posters of academic reports are generally not commercial.

Extended data

Poster use

1 advertising poster: it can be spread to the society, mainly to improve the visibility of enterprises or individuals.

Poster of modern society: a relatively common social phenomenon, accepted by most people, provides important information of modern life.

Corporate poster: recognized by the corporate sector, he can use some ideas to control employees to start thinking.

Cultural poster: The so-called culture is indispensable in today's society. There are posters of cultural stars in remote corners and silent mountains.

Tv drama poster: a common way of publicity, through understanding the clues and themes of TV dramas, making posters to achieve publicity results.