Enterprise tenet: honest management, customer first, management innovation and unlimited development.
Enterprise goal: to create good benefits with high-quality management and service; Continue to operate, determined to develop into a well-known department store enterprise.
Enterprise spirit: honest commitment, pioneering and innovative.
Enterprise profile
Nanyang Hongdu Department Store was established at 200 1, located at No.55 Renmin South Road, the core business district of Nanyang City, Henan Province, in Hongdu business district, a famous business district of Nanyang City. Mall 1-4 mainly deals in men's and women's clothing, international jewelry, watches and fashion shoes and bags. On the fifth floor, Hongdu Shui Sheng Beauty Women's World is a royal SPA, beauty and fitness, with young and middle-aged white-collar workers who pursue elegant, tasteful and fashionable quality of life as their main target customers, and has established a high-end route with warm shopping environment, exquisite scale (operating area of more than 6,000 square meters) and products close to international trends.
At the beginning of the company's establishment, it has always been based on the business philosophy of "famous products, famous shops and famous services" and advocated the entrepreneurial spirit of honesty, commitment and innovation. In order to keep the company's leading position in the industry and meet the demand of increasing consumption level, we actively introduce international and domestic high-end well-known mature brands. In the course of seven years' unremitting operation, the company has seriously studied and discussed the development and changes of modern commercial retail, constantly studied and summarized the advanced retail experience and operation mode at home and abroad, and formed a perfect management system and operation management system that conforms to its own operating characteristics. At present, the business layout tends to be reasonable, the industry configuration is relatively scientific, the brand selection and combination are rigorous, and the business performance is constantly improving. Become a department store with optimized brand resources and outstanding performance. It is also a professional shopping mall with the clearest target customers, the highest grade and the largest scale in Nanyang. It is the first choice for middle-and high-income people to buy high-end famous products, and it is also the business card and fashion vane of Nanyang's reform and opening up. 2006 54 38+0-2007, Nanyang Economic and Trade Commission and Nanyang Consumers Association were rated as "trusted shops" and "trusted units for consumers". Since its establishment, the company has a group of loyal consumers, with more than 10000 members, and has opened an information network system for member points and stored values. The company regularly puts the magazine "Hongdu Fashion" produced and distributed by the company for members, promotes new products, spreads clothing culture, and regularly holds parties, lectures and promotional activities for members, with remarkable results.
The company undertakes the accumulation of past experience, strengthens innovation, optimizes the core competence of the enterprise, devotes great enthusiasm to the future development, and treats every detail with a professional attitude. Hongdu and his pursuit will continue to build the most dynamic symbolic example of the city center.
Hongdu Department Store (1-5 floors):
Located in the core of Nanyang business district, it integrates retail, entertainment and leisure facilities to create a perfect place for shopping and life enjoyment. Large-scale comprehensive public department store, mainly engaged in cosmetics, gold jewelry, watches, alcohol and tobacco, digital audio and video, purses, men's and women's shoes, men's and women's clothes, children's wear and play, four-season bedding, home accessories, fitness equipment, down jackets, fine household appliances and so on. , the industry is complete, the goods are abundant, the configuration is reasonable, and it is positioned in the middle-end consumer group, and you can feel the fashion and fashion without leaving Nanyang. Hongdu Electric Appliances (6th Floor): With complete middle and high-grade household appliances, humanized situational consumption mode of household appliances package and forward-looking leading edge of digital home specialty, we can satisfy those middle and high-end people who pay attention to fashion and pursue brands. Take the lead in launching "one-stop" service, each place is visually harmonious, giving people an inspiration to decorate their homes, and more professionals give you on-site guidance. The open and situational decoration style without partition gives people a surprise, as if they were in their own home. This more innovative "experiential" situational consumption mode of household appliances package conforms to the international trend, and integrates household appliances in the living room, bedroom and kitchen into the experience exhibition hall, giving people a brand-new feeling of buying household appliances. Hongdu Lekeduo Animation Park (negative floor): Hongdu Lekeduo Animation Park introduces the new concept of Hong Kong-style video games, creates a business model of theme video game mall, and creates a unique charm video game carnival that never ends for 365 days. Fashionable appearance, exquisite decoration and dynamic experience area will become the unique highlights of Hongdu Electronic Game City. Lailai Food Plaza (6th floor): Lailai Food Plaza is a well-known domestic brand chain catering enterprise. Operating its own catering brand, combined with local food culture, to create a food hypermarket with rich varieties, affordable prices, superior geographical location and comfortable dining environment. It has won the love of consumers all over the world and become the first choice for consumers from all walks of life to eat out. In Nanyang, Lailai takes consumers and employees of Hongdu Department Store and its surrounding business districts as its main customers, combines local snacks in Nanyang and traditional food culture in Henan, and integrates exotic foods to provide customers with happy, healthy and nutritious food with high-quality and stable service and fashionable dining environment. This new world of food will soon provide you with a new way to eat. She will be the second trusted family kitchen in your life. Writer's Bookstore (6th floor): Writer's Bookstore is a modern large-scale bookstore developed from Nanyang Writer's Bookstore. Located on the 6th floor of Nanyang Hongdu Department Store, with a business area of more than 500 square meters, it has nearly 10,000 kinds of books in various disciplines. Unique decoration style, elegant and quiet leisure reading area, humanized design everywhere and elegant atmosphere will open up a pure land of knowledge for you in the noisy city. Guided by modernity, large-scale, leisure and affinity, we strive to build the Writers' Book City into a cultural window with the most sales varieties, the best book quality, the best book purchasing environment, the best service environment and the highest integrity in Nanyang. Since its establishment, Writers Book City has been adhering to the service concept of people-oriented, serving the public and spreading culture, putting service for readers in the first place, seeking truth and being pragmatic, striving to create an elegant and warm book purchasing environment and humanized high-level service for readers, and realizing the registration of book shortage, reservation of new books, telephone purchase of books, mail order of books, group supply, mobile sale of books and mobile service. Won the praise, trust and support of readers. Writer Book City sincerely hopes to create more glories with the care and support of people from all walks of life, leaders and organizations at all levels and readers as always. The writer's book city deserves your trust. Where to buy books for leisure, please go to Hongdu Writers Book City. KFC (1-2 floor): KFC (KFC) is a famous fast food chain restaurant from the United States. The first KFC was founded by Colonel Harland Sanders in 1952. Mainly selling fried chicken, hamburgers, French fries, soda and other western fast food. KFC belongs to Yum! Brand. Delicious! Brands is the largest catering group in the world, with more than 33,000 chain stores and 840,000 employees in more than 65,438+000 countries and regions around the world. It owns world-renowned catering brands such as KFC, Pizza Hut and Oriental White (Chinese catering), ranking first in the world in cooked chicken, pizza, Mexican food, seafood catering and other fields. KFC is the largest fried chicken fast food chain in the world, with more than 1 1, 000 restaurants in the world. These restaurants are located in more than 80 countries, from the Great Wall of China to the bustling downtown area, picturesque downtown Sofia and sunny Puerto Rico, and fast food restaurants marked by KFC can be seen everywhere. Today, the colonel's spirit and legacy have become the symbol of KFC brand, and the KFC logo designed in the image of Colonel Sanders has become one of the most outstanding and recognizable brands in the world. On June 65438+ 10/day, 2009, KFC Hongdu Restaurant in Nanyang, Henan Province was grandly opened!
Hongdu Shui Sheng Beauty Women's World: Hongdu Shui Sheng Beauty Women's World is a high-end women's international chain organization invested by Hongdu Department Store and prepared by Hong Kong SPA Industry Association, which integrates professional royal SPA, beauty and body shaping. With scientific and rigorous professionalism, considerate service concept and elegant and warm equipment environment, we have carefully constructed "This is your third place besides home and office". With a business area of about 1600 square meters, it is a women's leisure club with the largest investment, the most advanced facilities and the most professional service in Henan Province. The decoration style is mainly neoclassical style, adhering to the profound concept of SPA clubs in Europe and America. There are VIP queen area, ion SPA area, aerobic exercise area, jade physiotherapy area, ecological leisure area and so on. The museum has a professional service team certified by American SPA Association, and is the first to introduce Italian LED bioluminescence, 6.9-light sculpture fat kneader and ELS 18 five-element energy fat-reducing cabin. Korean skin tester, omni-directional body composition analyzer; Australian Flash Drill Derating Activator; German hyperbaric oxygen injection osmotic skin rejuvenation instrument; American seven-color lights and other top equipment and instruments in Europe, America, Japan and South Korea, and pure plants and pure organic products certified by EU eco-products. Every lady who comes to the SPA will get one-on-one respectful service, which will really warm your heart, relax your body and mind and make you feel happy.
Hongdu Times Square: a high-end brand-name shopping mall, mainly engaged in international and domestic first-line brands of jewelry, watches, luggage and leather goods, men's and women's clothes, etc. With elegance, taste and fashion as the main target customers, we have established a high-end route market positioning with warm shopping environment, exquisite scale and products close to international trends. Since its opening eight years ago, based on the business philosophy of famous products, famous shops and famous services, it is unique in the field of high-end retail consumption in Nanyang and has been in a leading position, determined to build a century-old shop with profound cultural heritage.