The acquisition of Volvo is a change of Geely brand concept, from low-end brand to high-end brand. Geely has such a good mid-to high-end brand that it is not bad without hard promotion. However, the change of brand concept means that Geely's marketing strategy needs to be changed, which is undoubtedly a challenge for Geely to carry out low-end brand marketing for a long time. For Geely, the employees of Volvo headquarters certainly know Geely better than those of Geely, and using the employees of this headquarters is more conducive to Geely's management. The biggest problem after the acquisition is the cultural conflict between different enterprises. Unified management will not happen overnight. Geely headquarters staff don't know Volvo. It is undoubtedly a mistake for Geely to manage the headquarters personnel in a unified way. Geely's HR should communicate well with Volvo's HR, and then realize the management of Volvo. A large number of layoffs after the takeover will have a bad social impact. Moreover, Geely's original senior talents are a kind of hard-to-obtain resources for enterprises, which are hard to obtain at ordinary times. Of course, there are such a group of senior talents now.