Put on a little white T and find yourself. A slogan made Zhang Xianfeng and Xiaobai have an indissoluble bond. As an entrepreneur, Zhang Xian samit, like most entrepreneurs, communicates with customers and conducts business negotiations during the trip. Often the most common thing is to tie a knot in a suit, and the stiff atmosphere and relaxation have nothing to do with it.

Therefore, in life, for Zhang Xianfeng personally, the choice of clothes is more relaxed and simple, because relaxation is an inner appeal.

In fact, whether as entrepreneurs or many social elites, everyone's understanding of luxury brands themselves is not so valued.

Compared with the external "packaging", the internal * * * sound began to become more important. When we get used to the hypocrisy and sophistication of this world, we will care more about ourselves, respect ourselves and return to ourselves.

Zhang Xianfeng said that he is a more emotional person, so he especially likes a word-"send affection to things". It is precisely because clothes are the closest thing to the heart that you send your inner feelings in an object.

|? Identification of functional requirements

Running a marathon is a great hobby in Zhang Xianfeng's life. According to him, he will "run" outside almost every other day from 20 18. As long as there are horse races or races, he will take part. In his office, there is a whole wall of medals.

Running is a very demanding thing for self-discipline. The premise is to let go of the shackles. When experiencing Xiaobai T for the first time, Zhang Xianfeng felt the simplicity of Xiaobai T. His favorite is the third generation (short sleeves) of Xiaobai T, which is breathable, calm and particularly comfortable.

Many times, or when he wants to exercise, he doesn't even need to change clothes. He can run directly in a white T. "There are not many choices. Xiaobai T has achieved the classic model in the basic model, which is functional and really great."

At some point, Zhang Xianfeng dug up an ordinary world, and he read it three times. As an entrepreneur, he thinks ordinary and true are really important.

He knew that Zhang Yong, the founder of Xiaobai T Company, had gone to Mount Everest to test the cold resistance of spacesuits. He felt the truth of being an entrepreneur, and he also had the need to climb mountains frequently. He bought a white T-shirt for Wutai Mountain at minus 30 degrees. For cold tolerance, he used the results to test its real warmth retention.

1758 is a platform company providing investment services and management consulting services for SMEs. Zhang Xianfeng basically tells it on the stage in his works, and he will also put the example of Xiaobai T into his courseware.

Pursuing minimalist appearance and interesting interior, Xiaobai T is and Zhang Xianfeng is. Maybe it's a congenial feeling.

If you are also a big fan of Xiaobai T, you are also the founder, and you also have your story to share, please give me a private message backstage ~