2. Social media marketing: Through social media platforms, such as Weibo, WeChat and Tik Tok, tea culture and tea knowledge are the themes to attract tea lovers. At the same time, it can be combined with online sales, allowing consumers to buy tea directly through social media.
3. Win-win cooperation: cooperate with other brands or enterprises to carry out cross-border cooperation between tea and other products, develop joint products and increase the exposure of tea. For example, we can cooperate with local tourist attractions to launch tea with the theme of scenic spots and increase the added value of products.
4. Innovation of offline sales places: In addition to traditional teahouses and teahouses, tea sales points can be placed in emerging places, such as bookstores, coffee shops, flower shops and shopping malls. , enhance brand awareness and broaden sales channels.
5. Roadshow promotion: hold tea tasting activities or lectures in urban centers or public places to attract consumers' participation. At the same time, tea can be sold on the spot in combination with product sales, and discounts and gifts can be provided to increase the enthusiasm of consumers to buy.
6. Public welfare activities: combine tea sales with public welfare undertakings to carry out public welfare activities to attract attention. For example, with tea as the theme, we will carry out charity competitions, care for environmental protection and other activities to improve the brand image and attract more consumers.