So for ordinary people, can they only create at will? Is there any way to help them get a steady stream of professional knowledge? Especially for the creators who sell goods and make products, where to continuously obtain professional content is particularly important.
There is nothing new under the sun. All the popular content has appeared before, but the media are different, including forums, blogs, portals, Weibo and WeChat, and then short video platforms, such as Tik Tok and Aauto Quicker. The hot content has not changed much in essence, but the form has changed from graphic to short video. So since the nature of the content has not changed, we can find what we want from the previous platform.
Here are some good ways to find your own content.
First: Through the official WeChat account, there are many high-quality bloggers in the official WeChat account. These blogs produce a lot of content every day. For example, for men's skin care, search for official WeChat account and men's skin care, and you can find a large number of official WeChat account bloggers about men's skin care. There is a lot of content to use.
Second, search for men's skin care through Weibo.
Mainly focus on three channels, one is the question-and-answer channel, the other is the article channel, and the other is the topic channel. The three channels have a lot of content to choose from, and you can also see many related topics in the topic, such as the skin care experience of men in the workplace.
Third: through today's headline APP,
Search for men's skin care, pay attention to micro-headlines and question-and-answer channels, especially the question-and-answer channel, which also has a lot of related content.
Fourth: Through Zhihu.
Zhihu is a knowledge platform. You can search for men's skin care through Zhihu, get a lot of essence content, and choose high-quality content according to the heat.
Fifth: through the little red book
Search for men's skin care, and you will feel that you have discovered a new continent. For short video creators who make products, Little Red Book is a treasure and highly recommended.
Sixth: through the omnipotent Taobao, is there any content on Taobao? Many people don't understand. I want to give you a brand-new idea about using Taobao to find content. Here I will explain how to use it. For example, you searched for men's skin care and found many products. So how to use it? You click into a popular product, which is a best-selling product. After clicking, a person asks you. When you open it and ask you, many people will ask questions: for example, how long can this product last? This product is 6544. Is it suitable for oily skin? Is the whitening effect obvious? Wait, you can see all kinds of problems. The value of this question is that by answering such a question, you can output truly professional and valuable content. Why is it valuable? Because this is a real user problem. So we must make good use of Taobao, which is full of users who really buy products.
Seventh: books, professional books can produce a lot of content.
And if it is knowledge-explaining, you can find very systematic content through a book. For example, "men's skin care compulsory course" and so on.
You can find a lot of content through these channels. What if the content is not enough? Change a keyword and search again. You can search for "men's care", "men's skin care strategy", "men's skin care evaluation" and so on. The above is for the creator who wants to realize the goods. If you want to be a person, just change the keywords of the search. For example, if you are a funny announcer, you can search for things like "funny moments", "funny jokes" and "funny highlights". You can find a lot of content through the channels I taught you above.
Here is also a table for everyone, and you can find a lot of related content on the corresponding platform.