Identify the consumption needs of people who need low-temperature milk. Normal temperature milk is generally used as a gift, while low temperature milk is used for daily drinking. Then the promotion of low-temperature milk needs to give full play to the advantages of low-temperature milk, that is, the nutritional components will be higher than that of normal-temperature milk. Of course, we can't lose the sales of normal temperature milk. There are several ways to promote sales. I suggest you try. First, bundle promotion, buy six packs and get one free, and the store signs a poster that says "nutrition and health are sent for a week". Suitable for the needs of family consumers. The second is to play a fresh brand, and the store warmly reminds, "Low-temperature milk is nutritious and fresh, so don't send it to your relatives and friends." Although the shelf life of low-temperature milk is short, it is still very suitable in winter and fresh and nutritious. The third is to make a fuss about the weather. "XX low-temperature milk is fresh and healthy, one person and one pack, enhancing the resistance of the whole family and preventing swine flu!" "XX low-temperature milk is more nutritious and enjoyed by the whole family. A bag of milk every day resists the cold of this winter."