Among them, the most "simple" food bloggers only update videos every day and will not cooperate with any merchants or brands, let alone sell goods. And they can get praise and rewards by shooting videos, which has become their important income. For those bloggers who don't have much traffic, many of them don't make videos as their main business, but as a sideline, so this is only part of their income. For those IP with high traffic, the main purpose of shooting video is not to make money by the video itself, but to use these videos to attract traffic and get the attention of fans. As long as there is enough traffic, it can be achieved.

So how do food bloggers achieve it? In fact, it is nothing more than two roads. One way is to advertise for restaurants. The main way is to shoot a video with a restaurant as the material, and then promote the various characteristics of this restaurant in the video, from decoration to dishes to price. After a wave of advertisements, bloggers can get the promotion fee of the restaurant. Another way is the most common live broadcast with goods. After the average food blogger gets a large number of fans by shooting videos, a large number of merchants will come to the door to bring goods for their food. As long as the blogger accepts the invitation to bring goods, hundreds of thousands or even hundreds of thousands of pit fees have already been obtained. Then introduce the products live, and then use the "fan economy" to increase sales as much as possible. As we all know, as long as the anchors who participate in the live broadcast can get commissions according to sales, so do these food bloggers. Therefore, today's food bloggers can not only make money by shooting videos, but also realize their abilities by obtaining traffic.