Writing soft articles on WeChat business must attract others and make people sing. Thinking from the user's point of view,
What do users want to know most, what do they want to know most, and grasp the pain points of users.
If you don't understand these situations, how can you write a soft article for the enterprise or for your own website?
Writing an article is very important: just don't stop writing, you must do it at one go.
We often say that sharpening a knife never misses a woodcutter. Here, I look up and smile and tell you how to write soft articles. The same is true of writing. To achieve the goal of fast writing, we need to start from three aspects. Wechat business ~ How to write the soft text of WeChat business for women's personal care products ~ How to write the soft text of WeChat business for women's personal care products ~ How to write the soft text of women's personal care products is the accumulation of knowledge.
No matter what you want to write, you need rich knowledge to become an expert in this field, and you need fresh ideas, fresh topics and original opinions. For example, if you decide to focus your writing on "website management", then the questions we want to ask are: How much experience do you have in website management, how many examples of website management do you collect, how many books you have read about website management, and how many domestic and foreign website management models do you know. Without these facts as the basis, the article can't be written well
We can see that the articles written by many colleagues are "floating", the views in the articles are flickering, the ideas to be expressed in the articles are ups and downs, and the articles always repeat the views and ideas that others have already mentioned at a low level. This is a sign that knowledge is not solid. When you know too little about some knowledge, your foundation is unstable and your thinking is not solid, the article can't "hit the nail on the head". ?
The second is skillful writing skills.
We emphasize writing skills, which must be paid attention to. Just like martial arts, you must be familiar with several routines and styles. When writing an article, the writing technique is "Kung Fu Routine". You can find a few "routines" that you are suitable for and like to use in various writing techniques, fix them, and then use these fixed writing techniques to express them for a long time. The advantage of this is that from the beginning, you have no problem with your writing skills. From then on, when you write, you will no longer consider how to express, express and describe, but only give articles. Therefore, the writing speed can be greatly improved.
If you don't have skillful writing skills, you will often think hard about what to write and how to organize these contents when writing articles. If you are half-hearted, the article won't be written. It should be noted that there is a writing skill about the article-fixed writing format, which has not been summarized before. From the beginning, when I was writing, no one taught me at all. I just keep thinking and summarizing. It seems that all articles can find relatively fixed templates, and different types of articles should have different templates. After constant thinking and pondering, I finally summed up some writing skills that can be applied quickly.
The third is the preparation of information.
To write an article, you need to have a lot of information at hand, and you should be familiar with many people and situations. For example, if you are a correspondent of a company, you should be able to report the number of employees, development history, output value last year, division of labor, product characteristics, technology, related awards, main leadership characteristics, customer distribution and so on. When writing an article, these contents should be written in at any time
In addition, all kinds of unit profiles, institutional reforms, leadership personnel changes, documents, work plans, work arrangement opinions, work summaries, memorabilia, development trends and other materials are always on the desk, familiar with the thinking mode and work style of leaders, and familiar with the operation of various departments. Only when you are extremely familiar with them can you write quickly.