In terms of management policy, Huaying initially focused on the development of advertising business for drama and variety show production. In the medium term, we will develop brokerage companies, improve the artist brokerage system, and extend our reach to satellite TV, cable TV market and other multimedia channels. The long-term goal is to move towards the ideal plan of integrated communication, show all-round resource integration with brand-new business layout and diversified program production, and draw a blueprint for development in the new century.
The future of movies will surely shine brilliantly on the TV media map. 2 1 century is a diversified new media century, with the vigorous development of domestic TV programs and increasingly fierce competition. However, at present, the economy of Taiwan Province Province is gradually declining, and the advertising business market is seriously shrinking. As the pioneer of Taiwan TV media, Huaying, under the interference of many unfavorable external factors, still insists on the constant self-expectation of high-quality programs and pursues Excellence in the face of continuous challenges. We will keep ahead with team spirit, professional toughness, perfect quality concept and innovative working attitude.
Television is everyone's business. Over the years, I am grateful to a group of like-minded partners who fought side by side with me. Together, they have gone through the hardships of the pioneering period and shared the glory in front of them. But we are not complacent because of this, and we dare not forget the burden that falls on our shoulders, because we know that the road ahead is still very long.
Here, I hope the public will not hesitate to give us good-natured criticism and enthusiastic encouragement.
Pursuing innovation and kinetic energy to lead the new era of TV
With the change of objective economic environment in Taiwan Province Province, the favorable conditions for promoting development in the past have gradually declined. Facing the future prospect, we must remain vigilant and deal with it cautiously. After years of deep cultivation in the field of TV media, film production has accumulated rich media resources and endless innovation momentum. We not only have a strong advantage in purchasing TV media, but also can accurately grasp the policy of TV program production.
Media is a high-growth and changeable professional system. In the future, through forward-looking thinking and decisive action, we will give full play to the power of integrated marketing, combine overseas media resources, cross the international stage, seize the opportunity to win in the future, and drive a comprehensive leap. Expand unlimited possibilities and seize business opportunities.
Huaying's management system adopts the dual-track mode of media purchase and program production. Close cooperation can give full play to the multiplier effect and promote high-growth business performance.
From 65438 to 0986, the turnover started from 1 100 million yuan, and by 2002 it had exceeded 500 million yuan. Among them, 90% is advertising revenue, which is second to none in the industry.
The business ability of a leader group is a collection of the following characteristics:
1. has experienced and excellent advertising elites, and provides accurate viewing data and effective marketing suggestions under the condition of fully understanding the needs of advertisers, so that advertisers can make the most appropriate use of their promotion funds. Won the full trust and full support of TV stations, advertising companies and customers.
2. Having a fixed and super prime-time TV, coupled with excellent production quality, will boost business.
3. Have a sound marketing concept, regardless of planning or implementation, can grasp the market pulse and trend, and actively guide customers to make correct and wise choices. Open up the Avenue of Stars
Based on "TV agent", Huaying is moving towards the system of "all-communication planning agent", giving every artist a complete career plan, providing sufficient performing space and moving towards a bright performing road.
Nowadays, many top first-line artists are thriving under Huaying's wing, such as variety show hosts Hugo and Yang Fan, diva Lan Xinmei host, music singer Richie Jen, and drama stars Zhang Chenguang and Ivy. Full service
Integrated Marketing Department is a team composed of professionals covering marketing, creativity, media and public relations. To provide the best comprehensive services and assist industrial and commercial enterprises or government agencies to carry out various marketing activities related to promotion, such as press conferences, concerts, product launches, artist performances, etc.
Huaying firmly believes that if the production quality is good, it will win the recognition and appreciation of the audience. In terms of software, we recruit the best members in various related fields to produce TV programs, hire first-class directors and have a strong production lineup. The latest cutting-edge technology and equipment are also adopted in hardware equipment. In the film, you can always see the scene of bright lights day and night, and you can also feel endless work vitality at any time in the film. There is no other reason, because Huaying has an enlightened corporate culture and a humanized and open management system since its inception, coupled with high standards for every colleague in the production department, and will never stop until it reaches its goal. No wonder every time a new program is launched, it always attracts people from all walks of life. All over the world, unlimited vision
In addition to promoting screening programs to all parts of the world, the Ministry has carefully selected excellent films from Europe, Japan, Southeast Asia, Chinese mainland, South Korea and other places, and used foreign feature albums to provide viewers with wider, more substantial and diversified program content. Program name, broadcast date, broadcast channel remarks/KOOC-0/987//KOOC-0//30 ~/KOOC-0/988/02/02 The story of Zhong Shi going to Singapore to shoot her Sim/KOOC-0/988//KOOC-0/0/25 ~.
Based on the ancient book Romance of the Three Kingdoms, the whole play reveals the same human reaction in today's social transformation, and the big belly props in the play cooperate with Japanese technology. The boldness of creating and utilizing transnational resources of domestic TV series lies in Tianya1988/1~1989/01/2, which depends on Dr. hoe1989. 17 years, the 20th anniversary of the broadcast, our company specially produced Dr. Hoe to celebrate the genius nanny1989/01~1990/0216, and launched the genius. The corner of Pink House still retains a vivid impression in the audience's mind. Phoenix1990/07/18 ~1990/09/1cooperates with Japanese CG, IMAGICA, TONY and other famous computer animation, stunt and makeup companies, and also cooperates with Japanese satellites. As for the first Mandarin drama AI/KOOC-0/990//KOOC-0/2//KOOC-0/~/KOOC-0/99/KOOC-0/03//KOOC-0/9, this drama is the first in China TV history. Several times caused the audience to share the same sorrow and joy. 1992/02/06 ~1992/04/29, the original crew of China TV love drama inherited the original choreography style. The drama Yuan Yi once again reached its climax, with Rose Pride1993/08/16 ~1993/12, Huang Feihong, Zhong Shi and Shiyi1994//kloc-0. 70 million yuan, and arranged for the strongest cast in China to perform the terracotta warriors1994/12/31~1995/03/10. On the 20th anniversary of the excavation of Qin figurines, as the name implies, the play Taiwan independence Molecule1997/02/24 ~1997/04/25 is of great significance. The life stories of all kinds of singles living in Taiwan Province Province now cover generations of men, women and women, as well as provincial plots, reflecting the turbulent background of modern Taiwan Province people. Insecurity and uncertainty about feelings, marriage, family, career, school and other future roots1997/0513 ~1997/07/1,which is a family ethics drama with a self-love theme framework. It's really a masterpiece of drama. Daughter-in-law Wan1998/09/02 ~1998/10/27 Dumb and Bride1999/12/07 ~ 2000/02/2. It shows the characteristics of people's hard work on this land, which is auspicious and wishful. From 2000/0122 to 2000/04/09, China TV has a very creative costume and light comedy, which describes how a scholar who studies hard and tries to become famous faces power and corruption. From March, 2000 to April, July, 2000, Gong Shi described a child bride of a big family, who experienced the blow of her husband's affair, remarriage, childlessness and her husband's death. Her tortuous life highlights the tolerance, kindness and tenacity of traditional women.
During the filming, the drama was hit by the worst 9.21earthquake in Taiwan Province Province, which destroyed many original scenes. It is worthy of the name, just like the heroine's hard-won fate, the new plum cut from 2000/04/ 18 to 2000/05/29. This drama, which was a sensation many years ago, was even more famous when it was broadcast in Chinese mainland, and now it has been rewritten.
The plot of the newly edited "Newly Cut Plums" is even more moving. Coupled with a strong cast, the copyright of this drama at home and abroad has suddenly become a hot commodity for many parties. Girls go forward 2000/1/02 ~ 20065438+0/02/15. China TV was rated as a quality program suitable for young people by Taiwan Province Media Observation and Education Foundation.
Pink ladies are good gentlemen, but how to find true love is their real desire. A family composed of five women from three generations, old, middle-aged and young, is constantly in conflict and contradiction in the pursuit of happiness in life, but it is also rare, embarrassing and interesting. Everyone in the 200 1/05/28 ~ drama lives around us, and everything that happens, whether it is love, marriage or family friendship, may be shown to you, me or friends. From March 27, 2002 to September 30, 2002, the ultra-popular college, with a fast-paced plot different from the general idol drama, showed more touching conflicts and conflicts among schools, families, groups and individuals, with the content of growing up with love and being enthusiastic about youth, which is of great positive significance to society. The fresh and healthy "Super Popular Academy" is undoubtedly a clean stream of the series "Happy Days for Everyone" in Taiwan Province Province from April 9 to April 30, 2002. China TV is a warm family comedy integrating friendship, affection and love, which will bring viewers brand-new visual enjoyment with the relaxed story of the current lottery fever. The story describes a group of optimistic people in Taiwan Province Province. Although they have made great efforts to win the lottery, they still don't forget the process of their efforts. Love Flavor House 2002/12/04 ~ 2003/02/10 It is said that there is a very special Lamian Noodles station in the suburb of Taipei with a special taste and name. It's called "spicy noodles with tears". Legend has it that Lamian Noodles with tearful eyes is so delicious because it adds a unique formula: the tears of a man with real feelings; When Master Lamian Noodles was cooking noodles, he accidentally dropped deep tears into the soup because he remembered his beloved. From then on, this noodle is full of love and will never be forgotten.
This drama derives a romantic story from the legend of A Bowl of Noodles, Pawnshop No.8..
2003/ 10/07~2004/03/22
Satellite TV goes to Shanghai for location.
No matter TV or movies, there is no precedent for luring people to pawn the soul. This innovative genre has brought a brand-new vision and feeling to the audience. Goodbye A Lang 2003/11/01~ 2004/04/26. TVU won the 2004 viewing champion from September 22, 2004 to September 28, 2006.
Won the 2005 annual viewing champion.
Li Liren was shortlisted for the Golden Bell Award for Drama Actor in 2005.
In 2005, Henry Hsu was shortlisted for the Best Supporting Actor in TV Golden Bell Awards.
Gao Xinxin was shortlisted for Best Supporting Actress in the Golden Bell Award for TV.
Henry Hsu won the Golden Bell Award for Best Supporting Actor in 2006. From August 2005 to February 28, 2006, China TV was selected as an excellent TV program of Taiwan Province Radio and Television Fund.
This is a story of grievances and enmity, which has been entangled for more than 40 years. From June 26th, 2006 to August 4th, 2006, CTV won the Best Drama Program Award in 2007.
The Yellow River won the Golden Bell Award for Best Actor on TV.
Adapted from Hou Wenyong's book Dangerous Mind
This paper describes the conflict and growth between junior high school students and school teachers, education system and teenagers under the impact of educational reform and the pressure of entering higher schools. The protagonists in the play are facing the test of affection, friendship and love, trying to find their true selves and choosing a smooth road paved by adults. Love 2006/11/28 ~ 2008/05/21MTV won the 2007/2008 ratings champion Mazz 2008/11/5 ~.
This is a story about a judge. They seem unattainable because they have the power of punishment given by God, but in fact, they are ordinary individuals like you and me. Therefore, this is also a story about human nature ── humor and seriousness of human nature, ego and non-ego, meanness and sublimity.
This is a story about the law, involving crimes and punishments that can be seen everywhere in the private and public spheres of civil society; Therefore, this is also a story about love and justice. See also A Lang 2009/110 ~ 2009/11/27. If there is an afterlife a few days ago,1986/04/. 16 CTV launched CTV Golden Theater, which was broadcast regularly every Tuesday night, setting a record for the longest unit drama in China. The first entrepreneurial drama, if there is an afterlife to establish a good reputation, the third party 1986/08/23 installment1986/08/30 ~1986/09/13. I once loved CCTV1986/09/27 ~1987/0/03 CCTV Second Daughter1987/010 Miss CCTV Season 1/kloc. 16 Zhong Shi loves strangers1987/06/20 ~10 Zhong Shi returns to the past1988/0102 ~10. 04~ 1988/09/24 Zhong Shizhen is gentle1988/108 ~1989/02/1/Zhong Shimi Guanyin/kloc-0. 18 Gui Yalei, Zhong Shi, was shortlisted for the Golden Bell Award for the best TV drama heroine, the old man and the dog 1988/ 12/25 Zhong Shi was shortlisted for the Golden Bell Award to find love1989/02/18 ~1989/05/. Kloc-0/8/2 1 China TV has taken away the last beauty of love1990/0815 ~19910/26 Wind chimes are under the CCTV swing. 14 Zhong Shi was shortlisted for the Golden Bell Award. Love in the starry sky is199102 ~199107/24 Shi Meigui Heart19107/31. 27 CCTV went to Korea to shoot two moons199112/04 ~1992/4/22 CCTV's father was the anchor1992/04/29 ~1999. Tern1993/05 ~1993/127 Zhong Shi regards you as my eternal concern1993/1/. 09 Zhong Shi Broken Mirror Edge1994/03/16 ~1994/07/20 Zhong Shi Wake-up Time1994/07/29 ~/kloc-0. In 07~ 1995/06/07, the scorching sun is regarded as1995/0614 ~1995/09/27. This drama is regarded as the latitude and longitude of the whole drama through a criminal group, which describes how he is complicated and changeable. How to stick to the last trace of justice and courage in your heart in the cracks? 1995/10/04 ~1996/04/03 The play not only describes a warm and touching love story, but also deeply discusses how divorced women get out of the haze to seek self-reliance and restore self-confidence after the marriage change, and also writes about the affection of generations. Unconventional, warm and touching, truly loving the world,1996/04/09 ~1997/015 CCTV won the golden bell award for screenwriter.
A pair of twin brothers with outstanding looks, he has a successful career and a happy marriage, which often eclipses the younger brother beside him, but his fate is confusing. A fire accident caused his younger brother to be blind. It completely changed the fate of the two brothers. Mountains and rivers meet,1997/01/22 ~1997/09/10, depending on the world,1997/05/23 ~1. At17 ~1998/0218, you can consult Tian1998/02/25 ~1998/05/27 about the renovation of the golden theater. The play describes how the protagonist tries to get close to the enemy who killed his parents and take revenge. 1999/ 10/05, I'll kiss you. You are my baby1999/126 ~ 2000/05. In the 200105 movie, women's perseverance and resilience in life are praised by a process of "finding a husband". The process of finding a man with a housewife and a mistress in the play is of course incredible, but it also creates some absurd atmosphere to stimulate the humorous effect and reconcile the bitter situation of her husband's sudden disappearance. Then, two different women with extreme personalities. From competing with each other to caring for each other and commending the true female friendship, U-TOUCH Induces Companion 20065438+0/117 ~ 2002/02/09, which is an innovative "supernatural idol drama", with no bloody horror images, and returns to the just order. The content involves profound topics such as the meaning of life, life and death, cause and effect, love and hate. , contains many brilliant human nature, justice and brave spirit of adventure. From April 26th, 2002 to July 9th, 2002, the drama "China TV" was produced by the strategic alliance of China TV Station, Satellite TV and Huaying Company. It is a black youth school play, and the ghost in the play is timid and unlucky, and often hits a hammer, scaring the living to death. The role arrangement has added a lot of fun to falling in love with the general manager I in Dormitory No.4 2002/08/15 ~ 2002/114. It is close to human nature and reality, and describes the real pain and happiness in life. It fell in love with General Manager II in 2002/1/21~ 2003/01/30, and China TV soared in 2004/1. 14 the creative audio-visual program of public television information bureau was selected as the right woman 2005/10/16 ~ 2006/0114 China TV station ELLA was shortlisted for the Golden Bell Award for Best Actress in Drama Program.
Three girls born on the same day of the same year, but with different backgrounds, on their birthdays, the god of fate connected the three girls together, and from then on began a wonderful story: Star Apple Paradise 2006/101~ 2006/12+24.