First, the naming skills of slimming products
1, status statement+product effect
Present situation statement refers to naming some representative product names with reference to the main consumers of products. The main consumer group of slimming products is obese people. If it is named by a state statement, it can be named by three words: fat, fat and fat, and then it is matched with the product effect.
(1) Pangliting Capsule
Obesity is obesity, which refers to obese consumer groups; Immediately, reflecting the speed of product effectiveness; Stop means stop, that is, you can't gain weight and exercise any more. Capsule refers to the product type.
(2) Burn ointment
The product name of the burn ointment shows the texture state of the product, which can give consumers a general imagination and know that it is a slimming product for external use. There is a meaning of obesity, and burning means burning obesity.
2. Digital stimulation
Naming weight-loss products with numbers not only attracts attention, but also hits the pain points of consumers. For example, for women, 80 and 90 are key numbers. In the eyes of women, 80 kg and 90 kg are satisfactory weights.
(1)80 green slimming
Slimming is a hot word in the topic of losing weight, and green is the requirement of consumers for the naturalness of product formula. Adding the number 80 will give people the impression of losing weight naturally, safely and quickly.
(2) Zhoushi Paidu Pill
In the brand oil pill, Shi is the capital of the number 10, which can give consumers the imagination of losing ten pounds a week. Oil drainage is one of the forms of many slimming products, and it is more appropriate to use it as the product name.
3. Target expectation value
The naming method of goal expectation is similar to digital stimulation, but there are many forms, such as taking weight loss rate as demand and weight loss result as demand. It is a good naming technique to refer to the target expected demand of consumers as the name of slimming products.
(1) lose weight quickly
The meaning of fast weight loss is straightforward, that is, fast weight loss, which is also the product effect that many consumers of weight loss products want. If the product has the effect of losing weight quickly and can reach the expected weight value in a short time, then the name can help the product to play a better publicity role.
(2) Beautiful waist
Losing weight is not only about losing weight, but also about body management. Many obese people want to have a bumpy figure, and the waist curve is a key point to lose weight. Taking this as the core, it is more attractive to consumers to name the weight loss product Yaomei.
Second, the English name of the slimming product
For consumers, the English name of weight loss products will be more expensive than Chinese. If the product wants to take the high-end route, it can adopt international style packaging and naming.
1. Weight meter
Weight M is the abbreviation of weight management, which means weight management in Chinese. Compared with slimming, weight management, as a product name, has an exotic and high-end feeling.
2. Fat burning
Burning fat is burning fat. As a slimming product, fat burning is a fashionable way to lose weight, which means burning fat and making it move with it.
The names of slimming products are mostly named according to the effect, well-known patented technology and demand. The attractive and pleasant names of weight-loss products are all made by exaggeration, numbers and other means. The contents of the following batch of selected weight loss products are for reference only.
(1,) Guangniu
(2) White
(3) Li Ting
(4) Thin shadows
(5) Tian Zi
(6) xiuyu
(7) Amy Glenn
(8) the beauty lies in
(9) Li Yan
(10,) the beauty of choice
(1 1,) Maybelline
(12,) skinny beauty
(13,) Merlot Merlot
(14,) Han dynasty
(15,) What a thin pie.
(16,) be thin.
(17,) Happy Beauty
(18,) fall in love with family.
(19,) the source of beauty
(20) Meaning
(2 1,) Yili Yili
(22) Wan Yu
(23) the goddess of the day after tomorrow
(24) Often thin
(25) Thin Trilogy
(26) Miao An
(27) Mei Tingya
Porter (28 years old)
(29,) Xinze
(30) Slim show
(3 1,) Love Poetry and Thinking
(cover)
(33) Jinyutang
(34) Mei Niuniu
(35) the source of beauty
Plant sense
(37) Dragon and Tiger
beautiful
(39) Herbalife
(40) Romantic residence
(4 1,) beautiful and beautiful
(42) Three thousand foxes
(43) Green Heart
pearmain
(45) Red leaves
(46) Xian Tong
You are too thin.
(48) Slim show
It's windy
(50) Vientiane
(5 1,) butterfly
(52) Meet a beautiful woman
(53) Poetic elegance.
(54) Big Idea
(55) Swallow
56. Feng Kang
Slim and elegant
(58) Shi Xian Jie
(59,) See also
(60) Ziyuantang
(6 1,) melting color
(62) Kerry
(63,) green flame
Pershan
(65) Hong Xin
(66) Zhuang Ting
Look at the beauty.
(68) Yokai
(69) Hongyang
(70) Thin
(7 1,) Let's shoot
(72) Jiangnan
(73) Be happy.
(74) Xiaoman Yaojing
Mrs. Jeff
(76) _ Leading Wanjia
(77) Tao Kelong
(78) research
(79) Erie
Gui Fang (80).
(8 1,) Not envious
Green Zhixuan
(83) Zhi Zhu
(84) spectacular
Jian 'an Hall (85)
(86) particles
Mei Chunlang (87)
(88) hold the road
Mu Qing (89)
90. Ge Wei
(9 1,) Shen Jia
92. Ran Jing
(93) Magic Power
(94) Hope
(95) Xianyou
(96) Fairy Pavilion
(97) Beauty Dating
(98) charm
(99) slender pedicle
(100,) Little Dragon Girl
(10 1,) Seoul
(102,) lose weight instantly
(103,) Smith Barney
(104,) Hongyuan
(105,) Yan Guixi
(106,) Fairy Beauty
(107,) Shi Xingkai
(108,) Ke Xian
(109,) Pick and choose
(1 10,) myna
(1 1 1,) Qian Hao
(1 12,) Are you fat?
(1 13,) Meiyuan
(1 14,) Meimei
(1 15,) Yunzi
(1 16,) Mei Wei
(1 17,) starfish
(1 18,) Xiang Xing
(1 19,) charming.
(120,) Kang Shu
The above is what Bian Xiao shared today, and I hope it will help everyone.