Entrepreneurship comes from life, so what entrepreneurial projects are close to life?
Entrepreneurial project close to life: pet photo studio
Pets have become family members to some extent, and the services for cats and dogs are becoming more and more subdivided. Taking pictures of pets is an example. How hot are pet photos? Investment conditions: a pavement of about 20 square meters, equipped with simple studios and photographic equipment. How to find a project if you want to start a business? The location of the store can be selected near parks, public squares and pet hospitals, which is convenient for access. Personal conditions: A good pet photographer should not only have excellent skills, but also know about pets. In addition, the pricing should be reasonable. Free promotion activities can be carried out online.
Entrepreneurial project close to life: automobile accessories store
The surge in private car ownership has led to the continuous warming of auto parts. Many drivers (especially female car owners) are willing to spend hundreds or even thousands of dollars to decorate their cars. How to invest in auto supplies stores? Service is very important, try to create a warm feeling for customers, because now customers have higher requirements for service. How to find a project if you want to start a business? Secondly, the location of the storefront should be selected in the road section with relatively large traffic, and the storefront decoration should be personalized and fashionable to attract customers to buy. Investment mode: It is wise to join brand stores, which not only solves the worries of supply, but also saves some advertising.
Entrepreneurial project close to life: women's underwear store
Underwear is a kind of personalized clothing, used in private personal living space, and also a kind of personalized clothing, which requires a high degree of fit with the wearer in figure and personality. Because underwear is close to the human body, it has high requirements for workmanship, materials and styles, so it has been widely valued. There are also many famous underwear brands around the world. As women's underwear is an important category, special brand management should be adopted to attract customers with brand image and excellent quality. In underwear display, the display of product quality, fabric and style characteristics is the key point, so it is suitable to use standard mannequins for display.
Entrepreneurial project close to life: simulation doll shop
Children without brothers and sisters will inevitably feel lonely. In 2005, a simulation doll made according to the child's own appearance was launched in Guangzhou, which attracted the attention of children in Yangcheng. Businesses in many big cities have also taken a fancy to this business opportunity. How to find a project if you want to start a business? The retail prices of the simulated dolls are 1280 yuan and 1380 yuan respectively. It attracted a large number of target consumers soon after its opening, which proved that site selection had a great influence on the speed of information dissemination.
Entrepreneurial project close to life: special catering industry
Food is the most important thing for the people, and there will always be a market for the catering industry. The catering industry is often the first choice for entrepreneurs because of its lowest investment threshold and strongest explosive power. But the key to maintaining long-term vitality lies in the characteristics of newly opened hotels.
According to experienced people, special catering includes two aspects: first, special flavor. Characteristic flavor can attract customers, but also retain some old diners and stabilize the source of profits. In fact, special catering is not created by itself, mainly through vision, accumulation, transplantation, promotion, and then localized operation, forming contacts and influence; The second is special service. The good relationship between operators and guests determines whether the hotel can develop for a long time. Contact with the guests naturally and cordially, so that the guests feel warm and comfortable and enjoy the food.
In addition, because the dietary preferences of modern consumers change rapidly, it is necessary to adjust the menu, change dishes and adjust tastes at any time according to the tastes of guests, so as to make them feel fresh. Industry experts suggest that with the gradual formation of urban construction in many places in China in recent years, entrepreneurs should change the thinking of operating passers-by in the past, but should focus on cultivating repeat customers and creating customer loyalty.
Everyone wants to do it, but it is not easy to do it. Experts believe that China and local snacks are easy to get started and have a long-term market. For entrepreneurs who want to make money steadily and accumulate experience in the catering industry, they can also open a breakfast shop or a casual drink shop. The advantages of these two types of stores are low cost and quick recovery. The average investment cost is 20,000-6,543,800 yuan, and the average net profit is 25%-35%. Generally, the investment can be recovered from June to September.
Industry experts suggest that at this stage, it is not easy for these two types of shops to achieve better performance in a short period of time, even in some particularly competitive lots, so entrepreneurs may wish to consider joining well-known brands to start their own businesses. It is worth noting that we must be extra careful when choosing a competitive headquarters.
Entrepreneurial project close to life: slimming and beauty industry
At present, the market output value of the beauty industry in China is about 300 billion yuan per year, and the beauty economy is increasing at an average annual rate of 15%, far exceeding the growth rate of GDP. China Beauty Economy Annual Report points out that China beauty economy is becoming the fifth largest consumption hotspot of China residents after real estate, automobiles, electronic communication and tourism.
Beauty industry accounts for 1.80% of GDP. The total number of employees in the beauty industry in China is about 1 1.2 million, which is the industry with the largest number of employees in the tertiary industry. China's beauty industry has formed a comprehensive industry with beauty, hairdressing, medical beauty, health beauty, styling design, beauty education, research and development, production and sales of professional beauty products as the main body. It is predicted that the annual output value of China's beauty economy will exceed 500 billion yuan in the next three to five years.
The most promising projects in the beauty industry mainly include:
(1) Beauty salons focusing on beauty care: With the improvement of women's economic ability and the renewal of consumption concepts, various new beauty care concepts are changing women's lives in China every day, and new terms such as skin rejuvenation, manicure, scalp care, SPA and shebin attract many female consumers to make bold attempts.
(2) Beauty salons focusing on slimming and beauty: At present, the number of people who need to slim down in China is still rising. With the development of society, slimming beauty is no longer limited to simple face and body beautification. Entrepreneurs should not only make full use of high-tech instruments and natural nutrients in the store, but also combine SPA and beauty lectures when engaging in beauty services, which will be the focus of the slimming and beauty industry in the future.
(3) Mid-to-high-end hair salons: Hair salons with the theme of personalized hair design and hair care have the most market potential.
(4) Men's special beauty service: Now more and more men go to beauty salons for skin care and maintenance, and many beauty salons have launched men's special beauty services. Insiders pointed out that unlike women's beauty pursuit, men's beauty projects are mostly related to leisure and health. Entrepreneurs may wish to start with men's consumption psychology and characteristics, actively develop targeted products and improve supporting services to meet their beauty and fashion needs.
The operation scale of individual beauty salons is small, and the reasonable profit interval coefficient (gross profit margin) is within 30%. Under normal circumstances, if the purchase cost of beauty salons accounts for 30% of the turnover, other operating costs should be maintained within 40%. This 40% cost of beauty salons is mainly reflected in the loss of store rent, equipment depreciation, decoration depreciation, employee salaries, taxes, utilities, public relations expenses and so on. Therefore, reasonable planning and cost control are the keys to successful operation.
Entrepreneurial project close to life: education and training industry
For a long time, the education and training industry has been regarded as the strongest industry in the financial crisis. Judging from the development experience in the past few years, the education industry has hardly been affected by any economic crisis. According to statistics, during last year's 10 period, the investment in the education industry was as high as10.3 billion US dollars, surpassing traditional hot industries such as IT and real estate, and accounting for more than13 of the venture capital market share.
According to statistics, in China, education expenditure has surpassed other living expenses in family expenditure and become the second largest daily expenditure after food. The pressure of employment, the disconnection between theory and practice of traditional education system and the implementation of qualification certification system provide broad opportunities for the development of education and training market.
There are several mainstream categories in the field of education and training:
(1) supplementary training. According to relevant surveys, at present, 70% of primary and middle school students in China choose extracurricular tutoring to make up for the lack of school education, and the proportion of students who choose extracurricular tutoring in the sprint stage of college entrance examination is even higher. 1 3 of the parents interviewed expressed their willingness to pay110,000 yuan for their children's extra-curricular tutoring. It can be seen that the development potential of the supplementary teaching market in primary and secondary schools is unlimited.
(2) Vocational training. Under the financial crisis, the growing unemployed population has brought unlimited business opportunities to vocational training institutions. In addition, with the increase of the number of migrant workers and the acceleration of urbanization in China, more and more people need to attend specific vocational training to find job opportunities. This group of people is also expanding the mass market of vocational training.
(3) Online education. Affected by regional differences, the distribution of educational resources in China is not balanced, and online education just makes up for this deficiency. According to the forecast of iResearch, after 2008, the online education market in China will grow by more than 23% every year to 20 1 1, and the overall market scale will reach 40.5 billion yuan.
(4) Early childhood education. Desire for success is the common mentality of China's parents. Many parents believe that it is worthwhile to spend more energy and money for their children to get ahead. Therefore, early childhood education is setting off a new upsurge in the whole country, and art classes, dance classes, piano classes and so on have been set up in various places, and the business is very prosperous.
An Entrepreneurial Project Close to Life: Sunset Industry
In a nursing home in Shanghai, someone set up a small dining table for the elderly, that is, the elderly in the community can only eat and can't stay. This not only satisfies the family's desire for providing for the elderly, but also allows children to work with peace of mind. According to the international standards that the population aged over 60 reaches 10% and the population aged over 65 reaches 7%, China has entered an aging society since 1999.
At present, China has become the country with the largest elderly population in the world, with the population over 60 reaching 65.438+0.4 billion, accounting for 654.38+065.438+0% of the total population. With the advance of aging, there are more and more elderly people in the community. There are currently 700,000 elderly people living alone in Shanghai. According to the survey data, the market demand for products and services for the elderly in China is 600 billion yuan per year, but at present, the products and services provided for the elderly are less than 654.38+00 billion yuan per year.
The gap between supply and demand makes the sunset industry full of vitality. The old man lives alone and has no one to talk to; The old man can't move easily, and no one can help him at any time. What do we do? Providing for the aged and taking care of the elderly become entrepreneurial services, including professional services such as daily care and cooking for the elderly, medical hospitalization and psychological companionship. Moreover, the consumption power of the elderly in China is considerable.
According to the survey, at present, about 45% of the elderly people aged 60 to 65 in China are still employed; 42.8% of the urban elderly have savings, and the pension alone will increase to 838.3 billion yuan by 20 10. At present, China's old-age products and services industry has just started, involving pension institutions, health care products, tourism, real estate and other fields, and all aspects of characteristic products and services have yet to be developed. Interested entrepreneurs should see the huge consumer market for the elderly.
Entrepreneurial project close to life: creative household goods store
You can put some innovative small objects in the store, such as creative radio alarm clock, bear radio speaker integrated machine, Notre Dame creative home, little black man's mobile phone holder, strawberry cake round paper towel holder and so on, which can also attract many young people, especially young women. Doesn't that mean that girls make the most money? What, you think these things are ordinary, so let me introduce them to you.
Creative radio alarm clock, bear radio horn integrated machine, German retro cassette radio alarm clock department sell well in Europe and America. High-grade texture, clear radio, with lights, you can see the time without turning on the lights at night. There are many colors to choose from. Still worried about not selling it?
Model jigsaw puzzle creative home. With the development of society, many young people and even the elderly like toys and play some games with intelligence, collectible value and entertainment, which can relieve the tension and pressure of the day for white-collar workers with heavy work pressure and relieve loneliness for the elderly. For example, the three-dimensional jigsaw puzzle of Notre Dame de Paris has a novel design. According to the number of components and the complexity of the structure, the products are divided into products with different difficulty indexes. Products with difficulty index above Samsung are very suitable for white-collar workers, college students and other groups to choose and play.
Entrepreneurial projects close to life: retro amber necklaces and fashion jewelry stores.
Supply some foreign trade ornaments, such as retro earrings and necklaces, amber ornaments, insect-shaped necklaces and bracelets, and some fashion ornaments, which can attract many girls who love beauty.
Entrepreneurial Project Close to Life: Opening Aloe House
As we all know, aloe can beautify, but the fresh leaves of aloe contain emodin and other substances. Directly using the original juice to beautify will stay in the skin and make the skin yellow. Mr. Fang of Tianjin seized the business opportunity after learning about this problem. It took him nearly two years to develop a new type of aloe essence extraction equipment, which not only processed the essence of aloe juice, but also removed toxic by-products such as emodin. After applying for a patent, he opened an aloe house selling aloe vera gel juice. In less than two years, he made a profit of 500 thousand yuan.
Entrepreneurial project close to life: fashion clothing store
The extension of the concept of popular clothing is very extensive, which can involve all clothing products, and it emphasizes the symbolic significance of fashion more than the concept of fashion and attaches importance to the performance in practice. Therefore, popular clothes are often designed with one or several popular elements, such as color, style, fabric and so on. It makes the fashion characteristics of clothing very prominent, and generally expresses the personality of clothing on the basis of popularity. Because of the short life cycle of popular clothing, most of them are below the middle and high-end level, and their popular characteristics are more important than brand image, which is suitable for the joint operation of multi-brands in marketing.
Entrepreneurial project close to life: paper house
This is an era of advocating leisure and DIY, and paper houses that can provide both are naturally popular. Because the positioning of origami DIY is leisure, the business hours are generally 165438+ 0 am to 165438+ 0 pm. How to find a project if you want to start a business? Most people who study paper art are girls and housewives who like to make it by hand and decorate their living space by themselves. On the eve of Christmas and Valentine's Day, many boys also come to fold roses or make stereoscopic projection paintings for their girlfriends. Many children also like origami. Therefore, the customer level is quite wide.
Entrepreneurial project close to life: professional chat bar
Operation mode: customers bring their own chat friends, and the chat bar provides certain services, and the service fee is charged according to the station; Or chat bar can provide customers with services such as chatting and making friends at the same time, and charge service fees and Taiwan fees for chatting and making friends. For some high-quality single white-collar workers, Chat Bar has launched a new business mode of chatting with friends. How to find a project if you want to start a business? Register customers with chat needs, make key recommendation and pairing according to their chat needs, and charge AA after receiving the service. This not only makes up for the shortage of chat bar professionals, but also saves money for customers. In Qian Jing, this is a very profitable industry.
A pioneering project close to life: DIY shop
It's very popular to make things by yourself now. I know a shop where customers make their own candles in different shapes! Business is very good, very popular with young people! Candles sound romantic. You can make them yourself! There are many scenes and popular animation styles to choose from! There are also many students in style, which young people like.
Of course, friends who like surprises and commemorative significance can also write and draw pictures on candles, giving the products unique value. Isn't this very creative!
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