LaVida pure electric vehicles continue to use MQB platform, and use fuel vehicle platform for R&D and manufacturing, which is the so-called "oil to electricity", which will still have a certain impact on the storage space of batteries. At the same time, in order to reduce the cost of the whole vehicle as much as possible, Volkswagen will also control the use of power battery modules. Of course, for the public, the pure electric products of MQB platform take the lead, and the real main force is the pure electric products created by MEB platform. At present, the Anting Factory of SAIC Volkswagen New Energy Vehicle and the Foshan Factory of FAW Volkswagen New Energy Vehicle in South China are also under construction, and they are expected to be put into production at 5438+00 in June this year.
At present, domestic consumers are more and more rational about the consumption of passenger cars, that is, they know more about cars, especially new energy owners, who are generally urban consumers or know a little about cars. The era when cars want to make money by lying down through brands has basically passed. Volkswagen wants to sell a "oil to electricity" LaVida model with a cruising range of only 278 kilometers at a price of nearly 65,438+0.5 million through the power of its own brand, which is definitely very difficult. You know, models launched by independent brands, such as GAC Aion? S and Geely Geometry A, the cruising range has exceeded 500 kilometers, and the price is about 654.38+0.5 million. Guangzhou Automobile Chuanqi Aion went public in the second half of last year? Under the comprehensive working conditions of LX and NEDC, the cruising range of pure electric vehicles has reached 650 kilometers.
summary
Volkswagen wants to sell the pure electric version of LaVida by relying on its own brand power and the endorsement of fuel LaVida models, but unfortunately, due to insufficient endurance and high pricing, end consumers do not pay the bill. For Volkswagen, the pure electric MEB platform will be put into production in the second half of this year, which is the time to really start the new energy vehicle market. At this time, for the public, there is no room for loss.
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This article comes from car home, the author of the car manufacturer, and does not represent car home's position.