1999 MONiCOL is popular in the North American continent and has become synonymous with "the first choice for women who love beauty";
In 2005, MONiCOL brand was acquired by American Disney Lucian Qiyuan International Co., Ltd.;
In 2006, MONiCOL signed Miss Bailaia, an American international supermodel and Miss World champion, as the brand spokesperson.
From June 5, 2007 to 2007 10, MONiCOL began to enter the Asian market, and Zhongshan Xue Fei Cosmetics Co., Ltd. became its first authorized manufacturer in Asia.
In March 2008, MONiCOL signed a strategic cooperation agreement with Guangzhou Meilihang Cosmetics Co., Ltd., and Guangzhou Meilihang Cosmetics Co., Ltd. became its general agent in Chinese mainland. In August of the same year, MONiCOL Magic Brightening Makeup Series was launched for oriental women and more suitable for China consumer market.
In May 2009, Monicol made an official appearance in China at the 14th China International Beauty Cosmetics and Washing Products Expo, which sounded the clarion call for entering the China market. In June+10 of the same year, MONiCOL participated in the 18th Zhengzhou Beauty Salon Cosmetics and Washing Products Expo. In June165438+1October of the same year, MONiCOL participated in the 15th Hangzhou Beauty Salon Cosmetics and Washing Products Expo. Extensive participation in cosmetics industry exhibitions in various parts of China shows that MONiCOL brand is gradually familiar with the China market, and has begun to promote to the mainland market.
In 20 10, MONiCOL made great strides in the China market, and successively participated in the 15th China International Beauty, Cosmetic and Washing Products Expo in May, the "Terminal Shop-Connecting China Cosmetic Excellent Brand Joint Investment Promotion Conference" in Hunan in August, and the "Terminal Shop-Connecting China Cosmetic Excellent Brand Joint Investment Promotion Conference" in Shandong in June 5438+00, becoming one of the fastest growing cosmetics brands in China market.
20 1 1 In April, MONiCOL hired Taiwan Province movie star Vivian, who is well known and loved by mainland audiences, as the brand advertising spokesperson, and in May, she participated in the 16th China International Beauty, Makeup and Washing Products Expo with a brand-new upgraded counter image and products, becoming the most dazzling makeup star in the exhibition.
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