This time, Aauto Quicker stopped broadcasting all the anchors of Simba, but the longest was only 60 days, and the lowest was only 15 days. In other words, after the account is restored, Simba may continue to anchor and bring goods. Recently, because Simba, a well-known anchor of Aauto Quicker, was caught in a fake sale incident, it caused a heated discussion among netizens. Subsequently, Guangzhou Market Supervision Bureau also investigated the fake bird's nest brand brought by Simba, and finally fined the company 2 million and the anchor Simba 900,000. After the government punished, Aauto Quicker official also said that Simba's live studio would be banned for 60 days, while its other anchors would be banned for 15 days, and asked Simba to train its anchors.

In addition, Aauto Quicker also said that since June 1 1, A Auto Quicker began to launch a special campaign of live broadcast with goods on the platform to ban anchors involved in false propaganda or selling fake goods. At present, Aauto has banned more than 1 10,000 illegal live accounts. In the future, A Auto Quick will also strengthen supervision in the field of live e-commerce, crack down on illegal activities in the delivery link more severely, and fully protect the interests of users in A Auto Quick. In the government announcement, Simba only emphasized the good effect of bird's nest in the live broadcast, but did not point out the fact that bird's nest is actually just a drink, which is false propaganda. This behavior violated the Unfair Competition Law of People's Republic of China (PRC), and was finally fined 900,000 yuan.

Some professionals first pointed out that the bird's nest sold by Simba is actually just sugar water, not bird's nest, just a drink. Later, Aauto Quicker sent the bird's nest involved in this incident to a professional institution for testing and found that it was actually bird's nest. Finally, the product was removed from the shelf and the related account was closed in time.

Finally, the relevant units intervened, confirmed the fact that bird's nest was faked, and fined the production company 2 million yuan. Simba, the anchor involved in this matter, was found guilty of false propaganda and fined 900,000 yuan. Later, Aauto Quicker also announced its processing results and made the account look beautiful for 60 days.